Working as an independent contractor, I consulted with clients in the transportation, technology, and supply chain sectors on public relations, content marketing, and market research, and spearheaded the planning and execution of goals-driven marketing and PR campaigns.

As Executive Editor of two premier, award-winning transportation B2B publications (CCJ & Overdrive), I steered our brands editorially and innovated go-to-market strategy as the publications transitioned from printed magazines to audience-focused digital brands. Met and spoke with motor carriers, owner-operators, and professional truck drivers on a daily basis; attended dozens of transportation- and trucking-focused trade shows, conferences, and press events; and met and interviewed analysts, regulators, trade groups, shippers, brokers, tech marketers, equipment OEs, industry advocates....and so many others across the trucking, transportation, and logistics landscape.