James Lim
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James Lim Email & Phone Number

SEM Campaign Specialist | Data-Driven Optimization | Super-User of Paid Search Platforms at 2X
Location: Selangor, Malaysia 8 work roles 2 schools
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✓ Verified Jul 2026 3 data sources Profile completeness 86%

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Current company
2X
Role
SEM Campaign Specialist | Data-Driven Optimization | Super-User of Paid Search Platforms
Location
Selangor, Malaysia
Company size

Who is James Lim? Overview

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James Lim is listed as SEM Campaign Specialist | Data-Driven Optimization | Super-User of Paid Search Platforms at 2X, a with 100 employees, based in Selangor, Malaysia. AeroLeads shows a matched LinkedIn profile for James Lim.

James Lim previously worked as Performance Marketing Specialist at 2X and Agency Account Manager (Digital Marketing, Google Project, Hong Kong Market) at Tdcx. James Lim holds Bachelor'S Degree, Marketing from Segi College Kuala Lumpur.

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2X

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Profile bio

About James Lim

As a seasoned professional, I thrive on understanding complex challenges and delivering impactful solutions. My journey has been marked by consistent over-achievement, and I’m eager to apply my expertise to new horizons.🔍 Data-Driven Insights: My analytical mindset allows me to uncover hidden patterns and make informed decisions. Whether it’s optimizing processes or identifying growth opportunities, I rely on data to guide my actions.🚀 Exceeding Expectations: Throughout my career, I’ve consistently surpassed targets. From increasing website traffic to boosting conversion rates, I bring a results-oriented approach to every endeavor.🌐 Holistic Perspective: I collaborate seamlessly across teams, recognizing that success is a collective effort. My ability to align goals and foster collaboration ensures a positive impact on both customers and colleagues.🔑 Tailored Solutions: Understanding customer pain points is my forte. Crafting personalized solutions that resonate with clients is where I excel. I believe in going beyond the obvious to create meaningful value.🌟 Digital Transformation & Strategy: With a keen eye on the evolving landscape, I embrace digital transformation as a catalyst for growth. My strategic mindset enables me to navigate complexities and drive innovation.🛒 E-Commerce Expertise: My understanding of the e-commerce landscape allows me to navigate trends, platforms, and customer behavior effectively. From conversion funnels to omnichannel strategies, I’m well-versed in driving e-commerce growth.Let’s connect and explore how my skills can contribute to your team’s success! 🤝

Current workplace

James Lim's current company

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2X
2X
SEM Campaign Specialist | Data-Driven Optimization | Super-User of Paid Search Platforms
berwyn, pennsylvania, united states
Website
Employees
100
AeroLeads page
8 roles

James Lim work experience

A career timeline built from the work history available for this profile.

Performance Marketing Specialist

Current
2X

Greater Kuala Lumpur

Collaborate closely with client teams to ensure SEM campaigns are set up according to best practices.Drive maximum efficiency and optimum performance in campaign setup.Track and report on key metrics.Optimize campaigns to achieve better results.Monitor budget/spend pacing and forecasting.Translate ad statistics into actionable insights and provide recommendations.Analyze B2B ad campaign performance across keywords, ad copy, landing pages, A/B testing, bid management, and… Show more Collaborate closely with client teams to ensure SEM campaigns are set up according to best practices.Drive maximum efficiency and optimum performance in campaign setup.Track and report on key metrics.Optimize campaigns to achieve better results.Monitor budget/spend pacing and forecasting.Translate ad statistics into actionable insights and provide recommendations.Analyze B2B ad campaign performance across keywords, ad copy, landing pages, A/B testing, bid management, and budget.Work with internal teams to streamline operations using keyword research tools and dashboards.Monitor key metrics including Clicks, CTR, Reach, Engagement, Conversions, CPA, ROAS, and cost per click.Provide strategic keyword bidding recommendations based on market trends and competitor research data.Stay informed about emerging opportunities in SEM on Google Ads and Microsoft Bing Ads.Serve as a super-user and product expert for digital marketing paid search platforms. Show less

May 2024 - Present

Agency Account Manager (Digital Marketing, Google Project, Hong Kong Market)

Kuala Lumpur, Federal Territory Of Kuala Lumpur, Malaysia

Engage with clients in Hong Kong & China, including their agency partners, to discover their unique goals and challengesTailor Google Ads solutions to their needs and secure their buy-in.Build strong and lasting relationships with clients through proactive support and communicationOversee and optimize 120+ client accounts for 6-9 months, delivering high-quality results and maximizing ROIIdentify upsell opportunities and increase client lifetime valueDevelop data-driven… Show more Engage with clients in Hong Kong & China, including their agency partners, to discover their unique goals and challengesTailor Google Ads solutions to their needs and secure their buy-in.Build strong and lasting relationships with clients through proactive support and communicationOversee and optimize 120+ client accounts for 6-9 months, delivering high-quality results and maximizing ROIIdentify upsell opportunities and increase client lifetime valueDevelop data-driven strategies and manage budgets efficientlyMonitor performance with Google Ads & Analytics, providing actionable insightsSupport clients in campaign strategy, optimization, and feature utilizationAttain the revenue targets (110%+ in Q3’23) and the 110%+ performance objective throughout 2023.Collaborate with internal teams and agency partners for seamless service and scale client growthSupport agencies in developing client-centric growth strategies and Google Ads product featuresSupport clients and agency partners on effectively utilizing Google Ads, Google Tag Manager, and Google Analytics for optimize performance and measure campaign resultsFoster open communication and collaboration to drive conversion and revenue Show less

Apr 2023 - May 2024

Kickstarter Campaign Manager (Digital Marketing, Google Project, Hong Kong Market)

Kuala Lumpur, Malaysia

Managed Google Ads campaigns for Kickstarter projects, optimizing campaigns to drive sustainable customer funding and engagement.Increased ROI by 110% and achieved 100% of revenue targets.Fostered strong relationships with clients and marketing agencies.Collaborated with agencies to integrate Google Ads and deliver exceptional results.Conducted market research and analysis to identify ROI improvement opportunities.Utilized Google Ads features to effectively scale client… Show more Managed Google Ads campaigns for Kickstarter projects, optimizing campaigns to drive sustainable customer funding and engagement.Increased ROI by 110% and achieved 100% of revenue targets.Fostered strong relationships with clients and marketing agencies.Collaborated with agencies to integrate Google Ads and deliver exceptional results.Conducted market research and analysis to identify ROI improvement opportunities.Utilized Google Ads features to effectively scale client businesses.Engaged in strategic consultations, tracked performance, and provided campaign optimization training. Show less

Nov 2019 - Apr 2024

Sales And Marketing Executive (B2B)

Kuala Lumpur, Malaysia

Identified and cultivated new business opportunities with both new and existing clients.Ensured seamless operations and service delivery.Actively participated in new marketing initiatives.Contributed to product development and marketing efforts.Fostered and maintained client relationships.Provided technical support through online channels and on-site visits.Traveled to meet critical clients and explore new customer prospects.Kept management updated with reports and… Show more Identified and cultivated new business opportunities with both new and existing clients.Ensured seamless operations and service delivery.Actively participated in new marketing initiatives.Contributed to product development and marketing efforts.Fostered and maintained client relationships.Provided technical support through online channels and on-site visits.Traveled to meet critical clients and explore new customer prospects.Kept management updated with reports and forecasts.Created technical content for websites, e-commerce platforms, and blogs.Assisted management in planning and executing customer care projects.Supported upper management with various ad-hoc tasks. Show less

Oct 2018 - Nov 2019

Sales And Marketing Specialist (B2B)

Cosmo Sprint Industries Malaysia

Seri Kembangan

Led lead generation, client engagement, product demonstrations, negotiations, and post-sales support.Cultivated strong communication and customer service skills for seamless cross-functional collaboration.

May 2018 - Oct 2018

Customer Service Representative

Astro Goshop

Kuala Lumpur, Malaysia

Provided exceptional customer service to TV shopping customers via phone callAssisted customers with placing orders, processing payments, tracking order status, and resolving issues.Maintained accurate records of customer interactions, inquiries, and complaints in a CRM system.Recommended additional products and services to customers, resulting in an average upsell rate of 10%.Assisted customers with technical issues and resolved complaints in a timely and professional manner.

May 2016 - May 2018

Sales Assistant

Esprit De Corporation

Selangor, Malaysia

Provided exceptional customer service to shoppers, greeting customers upon entry and offering assistance with product selection, fitting, and purchases.Maintained the appearance of the store by ensuring that merchandise was properly displayed and organized, and that the store was clean and tidy at all times.Assisted with inventory management, including receiving and unpacking new merchandise, conducting stock checks, and replenishing merchandise as needed.Processed customer… Show more Provided exceptional customer service to shoppers, greeting customers upon entry and offering assistance with product selection, fitting, and purchases.Maintained the appearance of the store by ensuring that merchandise was properly displayed and organized, and that the store was clean and tidy at all times.Assisted with inventory management, including receiving and unpacking new merchandise, conducting stock checks, and replenishing merchandise as needed.Processed customer transactions through the POS system, ensuring that all purchases were accurately recorded and that customers received correct change or refunds.Assisted with visual merchandising, including creating displays and arranging merchandise to showcase new arrivals and promotions.Provided input to the store manager regarding customer feedback, product trends, and sales performance, and made recommendations for improvements to the shopping experience.Collaborated with team members to ensure that all tasks were completed in a timely and efficient manner, and provided backup support to other store departments as needed. Show less

Nov 2014 - Oct 2015

Sales And Marketing Executive

Iconn Resources & Marketing

Malaysia

Providing internet package such as TM, P1 and others telco servicesCreate and execute sales strategies to drive new business and retain existing customersDevelop and maintain positive relationships with customers and provide exceptional customer serviceConduct sales presentations and demonstrations to potential customersRespond to customer inquiries and provide accurate information on products and servicesCollaborate with other sales team members to share best practices and… Show more Providing internet package such as TM, P1 and others telco servicesCreate and execute sales strategies to drive new business and retain existing customersDevelop and maintain positive relationships with customers and provide exceptional customer serviceConduct sales presentations and demonstrations to potential customersRespond to customer inquiries and provide accurate information on products and servicesCollaborate with other sales team members to share best practices and improve overall sales performanceKeep up-to-date with industry trends and new technologies in order to provide informed recommendations to customers Show less

Nov 2012 - Jun 2014
Team & coworkers

Colleagues at 2X

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2 education records

James Lim education

Bachelor'S Degree, Marketing

Ddevelop marketing strategies and campaigns, create and manage brand identity, use market research and data to inform decisions.

Diploma In Marketing

Covers a range of topics, including market research, consumer behavior, branding, product development, digital marketing, and promotions..

FAQ

Frequently asked questions about James Lim

Quick answers generated from the profile data available on this page.

What company does James Lim work for?

James Lim works for 2X.

What is James Lim's role at 2X?

James Lim is listed as SEM Campaign Specialist | Data-Driven Optimization | Super-User of Paid Search Platforms at 2X.

Where is James Lim based?

James Lim is based in Selangor, Malaysia while working with 2X.

What companies has James Lim worked for?

James Lim has worked for 2X, Tdcx, Twin City Advertech, Cosmo Sprint Industries Malaysia, and Astro Goshop.

Who are James Lim's colleagues at 2X?

James Lim's colleagues at 2X include Iffa Kamilia, Zainul Ariffin, Syamil Ali, Marya Abdul Malik, and Kamarul Bahrin.

How can I contact James Lim?

You can use AeroLeads to view verified contact signals for James Lim at 2X, including work email, phone, and LinkedIn data when available.

What schools did James Lim attend?

James Lim holds Bachelor'S Degree, Marketing from Segi College Kuala Lumpur.

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