⭐ PR Professional of the Year shortlist at the Headline Money Awards 2024 for TotallyMoney⭐ Launched one of London’s most talked about (viral) restaurants in 2024 with GrassoDay-to-day, I’m the Head of PR at TotallyMoney, solely responsible for press and communications. My work focuses on strategy, execution, and results. This often includes research of finance and tech topic, writing release, responding to inbound requests, and securing speaking opportunities.As a result of my efforts, I was shortlisted for PR Professional of the Year at the 2024 Headline Money Awards.I enjoy my work at TotallyMoney not just because the people are great, but also because it’s purpose-driven. We have a real focus on helping the UK’s 23 million under-served adults create financial momentum. That means putting people in control of their credit report and open banking data, telling them what it means, and showing them how to unlock a life of more choices.Away from my day job, I run the marketing for my brothers’ restaurant, Grasso. I built and designed the website, optimised it for SEO, run influencer marketing and social media, PR, and CRM. Since launching in January this year, the website has received 500k visits, and we've generated more than 15 million social media video views. We’ve been covered by top tier and trade press, and have received 1,500 Google reviews, averaging 4.8 stars. And the 180 cover restaurant is fully-booked.Our only expense has been the website photography and hosting — less than £1,000.Spare time is spent with friends and family, cooking, eating, drinking, travelling, listening to music, and running on days that end in a Y.