Key DeliverablesEnsure listing takes place across all Tiers, Developing van sales channel, developing suitable andsustainable marketing plans to enhance brand penetration in the market.Ensuring the achievement on product availability, Visibility and consistency on supply as well asfollowing on payments.Identify new markets and plans that meet the objectives of the company.Coordinate all the sales activities.Ensure that sales activities are within Budget.Prepare weekly and monthly reports and forecasts to lay the plan of the sales department.Ensuring full distribution of our target brands and S.K.Us is achievedLead nationwide sales team members to achieve sales targetsEstablish productive and professional relationships with key personnel in assigned customer accountsNegotiate and close agreements with large customersMonitor and analyze performance metrics and suggest improvementsPrepare monthly, quarterly and annual sales forecastsPerform research and identify new potential customers and new market opportunities.Provide timely and effective solutions aligned with clients’ needsLiaise with Marketing and Product Development departments to ensure brand consistency.Key Achievements:Full distribution of our target brands and S.K.Us in almost Tier 1's and Tier 2 outlets across their variousbranches.Product Availability and visibility.Brand Penetration(Unga Wa Dola, Jahazi & Baba Lao brands) into the market.

Ensure listing takes place across all Tiers, Developing van sales channel, developing suitable andsustainable marketing plans to enhance brand penetration in the market.Key Deliverables:Ensuring the achievement on product availability, Visibility and consistency on supply as well asfollowing on payments.Identify new markets and plans that meet the objectives of the company.Coordinate all the sales activitiesEnsure that sales activities are within Budget.Prepare weekly and monthly reports and forecasts to lay the plan of the sales department.Ensuring full distribution of our target brands and S.K.Us is achievedKey Achievements:Successful listing and placement of Unga Wa Dola brand in various POS across the assigned regions.Implementing successful/productive route plans for Van sales and merchandisers

Responsible for management of functions and operations overseeing all marketing, advertising (Belowthe line) and promotional activities to enhance business growth.Key Deliverables:Ensuring the achievement of agreed sales and revenue targets through all channelsPromotion programs; Developing sales and strategies.Increase the company’s market share in the various products and categoriesManage the key account, distribution networks and introduce new channelsSustains rapport with key accounts by making periodic visits, exploring specific needs; anticipating newopportunitiesPrepare weekly and monthly reports and forecasts to lay the plan to the supply chain department.To undertake any other duties and responsibilities as may be prescribed by the management from time totime.Monitor Team activities, working relationship and reinforce positive attributes which foster peace andharmony.Carrying out market research and analysis of market trends, customer satisfaction and productdevelopment to ensure that customers/consumers are served in an exemplary manner.Coordinate all the sales activities and ensure they are within BudgetWork hand in hand with the management team in ensuring smooth operations of the company.Measures; Target-achievement/Visibility/Coverage/Outlets growth/success of initiatives/ Business growth

Accounted Clients:Tier One – Naivas supermarkets.Tier Two -Clean shelf | Quickmart(then Tumaini ) | Eastmatt | Mathai SupermarketsKey Deliverable: -Overall Account development activities by research and creatively developing market opportunities with a view of aligning with set KPIs.Developing and Implementation of account sales strategy with a view of achieving set out target andprogressive drive of growth agenda.Analyzing and monitoring self, competitor price and demandDeveloping on programs that will enhance merchandising activities and training of merchandisersStrategic Business advisor to the sales and marketing manager on respective account on businessdevelopment on pricing and response to consumer demands and competitor activitiesIn-depth analysis of client financial reports in lease with the accounting department with a view ofbalancing the credit notes and returns and maximizing on clean invoicing.Any other duties called upon from time to time by the Management.Key Achievements:Successful listing and placement of Ferrero/united biscuits productsReduction to optimal levels on Credit notes resulting from damages and expiriesSuccessful implementation of Buffer drive; moved the business in the said accounts from manageablestock hold to buffer stock holdingImplementation of block display of key accounts statusTraining of merchandisers thus enhancing merchandising standards

Responsibilities:Managing modern trade in sales and merchandising team…both field marketers and promotersDeveloping and Coordinating orders with Modern trade accounts and ensuring supplies are made on timeEngaging clients to discuss trade growth by analyzing the accounts, strengths and weaknesses so as tocome up with opportunities to invest in for better returns on investments.Team building activities and education to the field marketers and promoters to ensure the team is wellupdated on the right information to engage branch Managers in all negotiationsTraining new field marketers.Basic sales fundamentals, Market dynamics, General merchandising, Basic call procedures in trade toensure Every Day Great ExecutionPR initiatives to make good relations with all accounts, enhance the corporate image of Unilever Kenyabrands and to create better awareness of the company’s products to the clientCreating proposals and planning on how to improve sales in- store, mainly to achieve and surpassgiven targetsMonitoring competition sales and activities against my own brands both directly and indirectly.

PR initiatives to make good relations with branches under key accounts docket, enhance the corporate image of Unilever brands and to create better awareness of the company’s products to the client.Develop robust knowledge of all product lines/services Consumer relationship development by proactively handling consumer queries and complaints. Creating proposals and planning on how to improve sales in- store, mainly to achieve and surpass given targets in a storeCoordinating activations and promotion activities in- storeMonitoring competition sales and activities against my own brands both directly and indirectlyRestocking product on shelf and placing ordersTrack expenses in an organized fashionReport weekly/monthly on the status of field marketing activitiesDocument and share lead/customer intelligence with sales team.

Responsibilities:Adding sales volume by explaining to customers various benefits of the product and why they shouldpurchaseMonitoring my competitors’ activitiesGiving proposals and enhancing vibrant sales