James Perry

James Perry Email and Phone Number

Head of Digital Media, Data, Partner and Publisher Services @ WooliesX
James Perry's Location
Greater Sydney Area, Australia, Australia
James Perry's Contact Details

James Perry personal email

n/a

James Perry phone numbers

About James Perry

Experienced MD and Sales & Operations Director and Consultant in data , retail media and digital media, with both new and established businesses. Currently Head of Digital Media, Data & Client Services at WooliesX while at Woolworths:- Driven and built the Addressable Media strategy and productisation for data for Cartology (Woolworths RetailMedia arm) and then built the teams that have built and activated those solutions both on and off Woolworths properties.- Industry expert on addressability and addressable media and audiences within Woolworths Group. - Industry expert on the interaction on intersection of media, audience activation and personalisation within the ever changing landscape of privacy and customer trust.- Principal Chapter Lead across Media Planning, Commercialisation, Business operations for WooliesX, looking after recruitment, retention, strategy and team management.- Stakeholder on the response to the Digital Platforms Enquiry & Review of the Privacy Act for Woolworths Group- Driving the Strategy to broaden the partnerships between Woolworths Group and Media Owners/Platforms in the AU Market In previous roles Ran data and media partnerships for Qantas , and developed cookie and addressability strategies for Qantas Loyalty and Qantas GroupLaunched TopGear.com.au and Sheknows.com.au in Australia and ran the Acquisition and integration Musicfeeds.com.au into Evolve media. Launched Fandom in Australian & New Zealand. Specialties: sales & media strategy, publishing, operations, startups, digital media, data, programmatic advertising , addressability, M&A , training and mentoring.

James Perry's Current Company Details
WooliesX

Wooliesx

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Head of Digital Media, Data, Partner and Publisher Services
James Perry Work Experience Details
  • Wooliesx
    Head Of Digital Media, Data, Partner And Publisher Services
    Wooliesx Sep 2020 - Present
    While at WooliesX:- Driven and built the Addressable Media strategy and productisation for data for Cartology and then built the teams that have built and activated those solutions both on and off Woolworths properties.- Industry expert on addressability and addressable media and audiences within Woolworths Group. - Industry expert on the interaction on intersection of media, audience activation and personalisation within the ever changing landscape of privacy and customer trust.- Principal Chapter Lead across Media Planning, Commercialisation, Business operations for WooliesX, looking after recruitment, retention, strategy and team management.- Stakeholder on the response to the Digital Platforms Enquiry & Review of the Privacy Act for Woolworths Group- Driving the Strategy to broaden the partnerships between Woolworths Group and Media Owners/Platforms in the AU Market
  • Winr
    Member Of The Board Of Advisors
    Winr Mar 2020 - Present
    North Sydney, New South Wales, Au
    WINR is the developer of AdGate™ - a first-to-market, sponsored paywall-alternative that enables free, ongoing user access to premium editorial content in exchange for engagement with an advertiser's brand message. The platform improves conditions for ad-supported media by delivering real human engagement & valuing attention instead of just impressions. For brands - AdGate™ offers guaranteed consumer engagement that is 100% viewable. For publishers - AdGate™ offers significant improvements in ARPU via high yield advertising without the audience-limiting effects of conventional paywalls.
  • Excession
    Digital Publishing, Media And Data Consultant
    Excession Jan 2018 - Present
    Consulting for a number of businesses on Digital Publishing & Media Strategy, Addressability and M&A.
  • Sonobi
    Consultant Australian Market
    Sonobi Aug 2020 - Jun 2023
    Winter Park, Fl, Us
    Sonobi is an independent, people-based technology company that provides a fair and equitable media marketplace to connect advertisers directly with individuals. Sonobi’s JetStream technology is transforming the business of traditional impression-based advertising to individual-based advertising. By unifying comScore’s top 250 premium media properties and Fortune 500 advertisers, Sonobi enables publishers and marketers to directly collaborate in order to create and deliver superior addressable communication plans for the people who matter most — consumers
  • Qantas
    Head Of Audience & Publishing Partnerships Qantas Loyalty
    Qantas Jan 2018 - Aug 2020
    Mascot, Nsw, Au
  • Audited Media Association Of Australia (Amaa)
    Chairman Of Amaa
    Audited Media Association Of Australia (Amaa) 2013 - 2019
    Sydney, New South Wales, Au
    Ever since advertisers first called for greater scrutiny of publishers' circulation claims in the early 1930s, the Audited Media Association of Australia (AMAA), has built a range of audit services to meet the needs of the media industry. These include internet , print publications, publications,email newsletter exhibitions, events and conferences.
  • Fandom, Powered By Wikia
    Managing Director Australia And New Zealand
    Fandom, Powered By Wikia Jan 2017 - Jan 2018
    San Francisco, Ca, Us
    Fandom puts fans at the center of entertainment and pop culture. It's a media property that is for fans, by fans. Fandom not only provides fans with avenues to celebrate their passions via content creation and discussions, but it also allows them to build upon the world's largest collection of pop-culture knowledge.
  • Evolve Media, Llc
    Managing Director Australia And New Zealand
    Evolve Media, Llc Aug 2009 - Dec 2016
    Los Angeles, Ca, Us
    Launched Evolve Media in Australia (formerly Known as Gorilla Nation Media) , identified markets for growth and fostered partnerships with publishers worldwide . Responsible for full P&L ,Sales, Strategy and audience development reporting directly to Global CEO . Evolve Media has two separate sales divisions in Australia focussing on Male entertainment and Lifestyle &Female entertainment, Lifestyle and Kids & Teens we reachEvolve is an enthusiast publisher that vertically-orientates sites, content and audiences, and leverages our technology to identify people’s varied interests - effectively presenting the right content, to the right person, at the right time. We move consumers across our portfolio and engage them with content that satisfies their many diverse interests, exposing them to broader communities of like-minded people. We create the content people are passionate about and make sure they find it.
  • Acp
    Digital Sales Director
    Acp Oct 2007 - Jun 2009
    Sydney, Nsw, Au
  • Emap Australia
    Digital Sales Director
    Emap Australia Aug 2006 - Oct 2007
  • Vnu
    Key Agencies Manager
    Vnu 2004 - 2006
    Us
  • Vnu
    Gsm - Agencies Business Titles
    Vnu 2002 - 2004
    Us
  • Vnu
    Goup Account Manager Personal Technology
    Vnu 2000 - 2002
    Us
  • Vnu
    Agencies Manager Corporate Computing
    Vnu 1998 - 2000
    Us
  • Vnu
    Buisness Development Manager Business Computer World
    Vnu 1997 - 1998
    Us

James Perry Skills

Digital Media Digital Marketing Advertising Digital Strategy Integrated Marketing Online Advertising Advertising Sales Marketing Strategy Mobile Marketing Online Marketing Media Planning Mobile Advertising Ad Networks Content Management Business Development Content Marketing Ad Serving Publishing Web Analytics Email Marketing Web Marketing Rich Media New Media Sem Content Strategy Media Buying Lead Generation Strategic Partnerships Seo Ppc Google Analytics Marketing Social Media Management Social Media Marketing Strategy

James Perry Education Details

  • Sheffield Hallam University
    Sheffield Hallam University
    Bschon
  • Greenhead College
    Greenhead College

Frequently Asked Questions about James Perry

What company does James Perry work for?

James Perry works for Wooliesx

What is James Perry's role at the current company?

James Perry's current role is Head of Digital Media, Data, Partner and Publisher Services.

What is James Perry's email address?

James Perry's email address is ja****@****dia.org

What is James Perry's direct phone number?

James Perry's direct phone number is +131044*****

What schools did James Perry attend?

James Perry attended Sheffield Hallam University, Greenhead College.

What skills is James Perry known for?

James Perry has skills like Digital Media, Digital Marketing, Advertising, Digital Strategy, Integrated Marketing, Online Advertising, Advertising Sales, Marketing Strategy, Mobile Marketing, Online Marketing, Media Planning, Mobile Advertising.

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