James Shellnutt Email & Phone Number

California, United States

Austin, Texas, United States

• Assisted companies growth in valuation from $500 thousand to $100 million.• Responsible for all aspects of product creation, sustainability, manufacturing & brand integrity.• Instrumental in securing retailers including Walmart, Target, BestBuy, Scheels & toy stores across the United States. • Daily communication with engineers, product development & manufacturing to ensure deadlines are met.• Generate barcodes, GTIN, SKU’s, PDR’s & product detail sheets for in-store sales & systems.• Create & approve brand copy for marketing, in-store retail, online, product packaging & instructions.• Competitive analysis & testing of other brands to ensure product superiority.• NetSuite integration to track all product management work, tasks, sales & deadlines

Austin, Texas, United States

• Co-creator of Gel Blaster & instrumental in creating original Gel Blaster market in the US.• Set-up testing protocols & baselines for R&D, selected gel guns for re-engineering with manufacturer.• Prepped, primed/painted over 5k original Gel Blasters & created in-house shipping/logistics facility.• Filmed instructional videos for products & brand recognition campaigns.• Cultivated the brand voice & public persona as “James the Gel Blaster Guy”.• Managed all social media; Instagram, Facebook, TikTok & YouTube posting schedules, copy, & post optimization. • Established sponsorship with companies such as Exile Skimboard, Blenders Eyewear, Sweet Kendamas & more.• Cultivated relationships with influencers, non-profits, professional paintball, skimboard, skateboard & surf leagues. • Toured U.S creating brand awareness & interacting with the community building trust with customer base.

Austin, Texas, United States

• Worked with multiple high tech start-ups to accelerate product development from the ground up.• R&D for conceptual engineering, testing, piloted & refined projects & designs for clients.• Clients included Gel Blaster, Boy Scouts of America, Doosan Corporation, Lift Aircraft, Ocean Alpha & TiaSync.• Carbon fiber composite & lamination, prototyping with 3D printers, laser jet cutters & CNC machines.• Custom refinement, workflow implementation, test matrix architecture & product development.• Worked with team of engineers to ideate, design & test, materials & components on drones/experimental aircraft. • Attended the private M.A.R.S conference to debut Lift Aircraft to Jeff Bezos in Palm Springs.• Initial prototyping began on first Gel Blasters & transitioned to full time to gel gun product development.

San Diego County, California, United States

• Plan & execute flight test schematics for new software features, electronics, sensors & payloads.• Perform hands-on mechanical & electrical integration of new hardware components on the internal test drones for R&D.• Work directly with app development team as internal beta tester to refine UI & UX.• Define & validate customer work flows to enhance user experience.• Drive collaboration with business development & customer teams to incorporate feedback & feature requests.• Research domains & competitors to propose new drone applications as well as improvements in existing applications.• Assisted in drone focused training missions for Search & Rescue teams throughout the United States following FAA regulations.