James Cochran Email & Phone Number

Athens, Ga, Us

Athens, Georgia, United States

Athens, Georgia, United States

Athens, Georgia Area

• Spearhead client services for the Terry College of Business Office of Marketing and Communications• Collaborate with clients to identify goals and corresponding solutions• Manage projects from intake to execution, ensuring on-time and on-budget delivery for 16-person marketing team• Evaluate processes, tech stack and project data; use insights to improve client services + process efficiency• Develop system reports that provide transparency on the frequency and volume of work, demonstrating OMC's value to departments and senior leadership

Athens, Georgia, United States

• Designed and executed ongoing lead generation and nurture, brand awareness, corporate relations and reputation management initiatives• Executed multi-channel enrollment campaigns, raising admits more than 250 percent for Master of Business and Technology and nearly 60 percent for BBA Online programs• Conducted multi-channel corporate outreach campaign, including the development of creative and call scripts, to strengthen Terry’s relationships with corporate recruiters and influential alumni; exceeded lead generation goal by 120 percent• Developed, pitched and secured funding for Master of Accountancy lead generation campaign; executed campaign and achieved lead generation goals• Oversaw department’s support of Georgia Economic Outlook series, the college's largest public outreach series taking place in 9 cities across the state• Negotiated trade and vendor agreements on behalf of department and clients• Led photo and video shoots on behalf of department and clients

Athens, Georgia Area

• Stabilized operations for startup agency during a highly-turbulent time• Managed day-to-day agency operations including clients’ digital marketing strategies and load balancing for in-house writers and designers• Served as primary contact for all client conversations, managing client’s retainers, discussing new business opportunities and delivering projects on-time and on-budget• Executed website builds, inbound marketing, brand visualizations, event advertising, and more on behalf of clients ranging from B2B tech to pest management• Led agency adoption of project management software

Greater Atlanta Area

•Wrote product and brand messaging for a division of Xerox; managed ongoing marketing automation strategy and content development•Led an Inc. 5000 supply chain company through a website, messaging and rebrand engagement, which included launching five websites with zero downtime during business hours•Executed a media relations initiative for NCR regarding the adoption of EMV technology, securing 11 interviews or bylined articles with key national and trade publications, including Business Insider•Secured 26 media placements with target trade and local outlets for an Atlanta-based tech startup totaling more than 1.2 million in reach•Built, distributed and analyzed market research surveys for five individual clients, advising teams on key findings•Revamped the company's messaging offering for greater effectiveness and improved client satisfaction•Led clients’ media relations initiatives, including executive visibility, media training, crisis communications and thought leadership•Managed assorted marketing and PR projects for clients, including brand development, website redesigns, market research, content marketing, collateral design and video shoots

Athens, Ga

• Designed collateral highlighting the local agriculture economy using Adobe InDesign• Served on the Habersham County executive committee and the planning and vision committee• Advised local officials on county-wide rebranding, including a new logo, style guide, social media strategy and community outreach• Organized research efforts including focus groups, informal interviews and a convenience-sample survey

Athens, Georgia Area

• Created monthly social media strategies and wrote blog posts for multi-million dollar travel company, growing Facebook likes by 180% in three months• Wrote advertising copy for national fatherhood organization while writing social media posts for affiliates such as Comcast, HH Gregg, Russell Athletic, Jeff Foxworthy, and Tony Dungy• Communicated with ad reps and gathered proposals on behalf of Columbia Sportswear while researching B2B partnerships for store openings

Athens, Ga

Course assignment: TELE 3290 (Media & Technology) under the instruction of Dr. Itai Himelboim• Educated 100+ undergraduates on basic web, social media, & graphic principles • Organized all files and course assignments while serving as first point of contact for 100+ students

The University of Georgia• Led a team study exploring social media's impact on organization-public relationships The University or North Alabama• Presented research at 2012 National Collegiate Honors Council on nonprofit fundraising strategies

Florence, Al

• Ran 1000 miles in 7 months to raise money for self-established UNA Honors Program scholarship fund• Raised $4200 through door-to-door salesmanship, direct mailings, personal website (HTML5), Twitter account, and blog posts• Learned the skills of event planning, nonprofit fundraising, and market research

(Member since Spring 2010)• Led 32 student ambassadors while aiding in the facilitation of recruitment events under the UNA Office of Admissions• Served as ambassador by leading campus tours for prospective students and families

• Designed brochures and newsletters distributed to either 1600+ on-campus residents or 7200+ undergraduate students• Edited and updated the company website using HTML • Maintained consumer satisfaction through interpersonal communication while marketing on-campus housing

Mentone, Al

• Supervised 6 staff instructors while creating a safe learning environment for children ages 7-14• Educated and provided care for young children in a 24/7, residential setting

• Designed collateral for internal and external audiences

Master Of Arts (Ma), Journalism & Mass Communication; Focus: Advertising And Public Relations

Activities and Societies: Public Relations Student Society of America, Creative Consultants

Bachelor Of Science (Bs), Communication Arts, Public Communications; Honors In English

Activities and Societies: LaGrange Society, Phi Kappa Phi, Alpha Tau Omega, Once a Runner, UNA Honors Program, Lambda Pi Eta, Phi Eta.