James Baggaley Email & Phone Number

United Kingdom

Birmingham, England, Gb

As CEO, I set the vision for Made Media and our work with brilliant arts and cultural organisations around the world. I lead our team of strategists, designers, developers, and digital producers to deliver on our purpose: to connect people with cultural moments and shared experiences. We do this because these experiences bring people together and change lives for the better.As well as running the agency day-to-day, I continue to work directly with clients on their digital strategies and product roadmaps.

Birmingham, England, Gb

I stepped into the role of Managing Director at Made Media in September 2019, to lead the day-to-day operations of the agency and deliver digital design and development projects for arts and cultural organisations such as the Royal Opera House, LA Philharmonic, LA Opera, New York City Ballet, Royal Albert Hall, Melbourne Theatre Company, and Roundabout Theatre (NYC).

Birmingham, England, Gb

Working with clients in the UK, Middle East, North America, and Australia on digital strategy development and execution. Delivering projects across a range of digital disciplines including: website strategy, design and development; technology integration strategy; digital strategy and transformation; ticketing and CRM strategy; marketing, content and social strategy; web analytics audit and enhancement; personalisation and automation strategy; and technical/product feasibility studies.

Birmingham, England, Gb

Basker is a new way to create websites for live events. Our mission is to make digital easy for the creators of live events, so you can focus on what you do best: delighting your audiences. Basker is a new venture born out of Made Media in 2024.

Birmingham, England, Gb

London, Gb

The Place is the UK's leading centre for contemporary dance development. As Administrative Director, I was responsible for the operational and business management of The Place's public programmes, including the theatre performance programme, artist development projects, creative learning work, classes and courses, and The Place's touring co-productions. I played a key role in formulating audience development objectives and meeting targets to broaden participation in the organisation's programmes.

London, London, Gb

Based in New York for 12 months, I was responsible for customer success and client retention in the North American market. In this role, I launched the Spektrix New York office in July 2014, signed an initial roster of clients, including the Juilliard School and New York Theatre Workshop, and established initial operating procedures for Spektrix's international expansion.I also took responsibility for setting up the US-based customer support team, managing customer support, pre-sales support, project management/on-boarding, account management and business operations functions as Spektrix grew rapidly in the United States and Canada. I worked closely with key clients, consulting with them on how to make the most out of the technology and data at their fingertips to engage with their audiences, supporters and stakeholders more effectively.

London, London, Gb

I spent 10 months in a role managing new market and international strategy at Spektrix, with a particular focus on expansion into the United States and Canada. In this role I created the business plan for Spektrix's North American expansion, and worked with professional advisers in the UK and US to set up the legal structures of the new American subsidiary, including working through US incorporation, transfer pricing, taxation structures and immigration issues.

London, London, Gb

As Head of Marketing and Sales at Spektrix, I had responsibility for marketing and sales strategy, managing sales forecasts, prioritising sales leads and optimising marketing and sales material. I also managed the company's brand, design and digital profile, undertaking a re-brand and web design project, and expanding the marketing team. I achieved revenue growth of 290% in a 30 month period, taking the business over the critical threshold of £100m in annual ticket sales. I was an ambassador for Spektrix at conferences around the UK and Europe, especially talking about arts marketing, arts fundraising and the role of technology and data.

London, London, Gb

I was the first Project Manager at Spektrix, joining as an early employee and managing 20 new client implementations in my first year with the company. My role as project manager involved working with arts venues and organisations across the areas of pre-sales, implementation, and account management, as well as providing day to day support and consultancy for the organisations using the Spektrix CRM and ticketing solution. I established the first support and project management processes at the company, helping to secure the strong reputation for customer service that Spektrix gained very quickly.

Cambridge, Gb

Responsible for day-to-day operation of the theatre as well as setting the strategic direction of the business as the senior manager in the organisation, reporting to the University-appointed board. Key responsibilities included:Financial responsibility for the theatre’s performance, increasing surplus by 10% over two years.Management of major projects, including oversight of £1m redevelopment project in 2008.Marketing and communications, including management of reopening campaign after redevelopment.Responsibility for staffing.Fundraising, development and alumni relations, including hosting key event as part of the University of Cambridge's 800th Anniversary celebrations in 2009.

Ma (Cantab), History

Master Of Business Administration - Mba

Clore Leadership Short Course

High School