Advertising & Public Relations Intern
Shanghai, China
About the Company:分众传媒 (Focus Media) is a leading digital out-of-home advertising company in China, known for its extensive network of digital displays in high-traffic locations such as elevators, office buildings, residential communities, shopping malls, and cinemas. As one of the largest media companies in Asia, Focus Media is at the forefront of the advertising industry, influencing millions daily and planning to expand its footprint into North America.Responsibilities:Assisted in building and maintaining relationships with media outlets and journalists, enhancing the company's brand presence across major platforms.--Supported the development and execution of marketing campaigns, including content creation, social media strategy, and performance analysis.--Conducted market research to identify emerging trends and opportunities, providing valuable insights for strategic planning and campaign optimization.--Assisted in organizing and promoting corporate events, ensuring seamless execution and maximum exposure.--Worked closely with different departments, including sales, design, and product teams, to ensure cohesive and effective marketing efforts.