I’m James! I wear many hats — nutrition communicator, business leader, Registered Nutritionist, gym lover and, most recently, author of my first book: Well Fed.I’m Co-Founder of Huel, which has sold 400+ million meals across more than 80 countries. As Chief Sustainable Nutrition Officer, I oversee the development of new products, nutrition communications and matters related to ESG & sustainability.As a Registered Nutritionist, I’m motivated to share my 30+ years of nutrition knowledge with the world. My first book, Well Fed, explores contemplative nutrition: a dietary philosophy that encourages you to pause and reflect – just a little – on what you eat.You can pre-order it now: https://lnk.to/WellFedI value reason, evidence-based decision-making and healthy debate – I love it when science shows me when I’m wrong!