James Coufalik

James Coufalik Email and Phone Number

Vice President, Marketing at OW Research+Strategy @ Opinion Window Research
James Coufalik's Location
Portland, Oregon, United States, United States
James Coufalik's Contact Details
About James Coufalik

James is an accomplished marketing and strategic communications leader who propels business development, customer acquisition, and maximizes revenue with consumer insight, brand strategy, and creative innovation. He brings clarity to strategy, fosters strong partnerships, and forms inclusive teams that create a winning culture and business success. James has directed marketing strategy, creative teams, award-winning advertising and public relations campaigns, and strategic communications for some of the most loved domestic and international brands.His marketing programs have consistently earned positive ROI and 400-500% ROAS (Return On Advertising Spend) to gain market share and create sustainable profitability in B2C, CPG, B2B, SaaS, EdTech, education, healthcare, pharmaceutical, non-profit, performing arts, manufacturing, and outdoor adventure lifestyle categories.

James Coufalik's Current Company Details
Opinion Window Research

Opinion Window Research

View
Vice President, Marketing at OW Research+Strategy
James Coufalik Work Experience Details
  • Opinion Window Research
    Vp, Marketing And Strategy Director
    Opinion Window Research Feb 2014 - Present
    Boise, Idaho, Us
    Spearheaded executive engagement and led teams in the direction of marketing, brand planning, communications strategy, and demand generation programs along the customer buying journey, across all audience-facing touchpoints and media channels. Instrumental in driving positive ROI and ROAS for domestic and international clients, including AstraZeneca, ToolingU.com, Proctor & Gamble, Unilever, Johnson & Johnson, Faria Education Group, Opel (GM), Pilsner Urquell, BlueCross BlueShield, Boots Healthcare International, Cabela’s, Mountain House Adventure Meals, Snickers, M&M’s, Glenfiddich Single Malt Scotch.
    View
  • Orange Pen Creative
    Head Of Strategy And Creative
    Orange Pen Creative Oct 2007 - Present
    Portland, Oregon, Us
    www.orangepencreative.comAuthored brand communications plans, advertising, creative strategy, and content creation executed across all media channels and marketing automation/lead gen platforms (TV, radio, print, e-mail, digital, experiential, earned media, Google, Facebook, Instagram, Amazon).
    View
  • Ofd Foods, Llc
    Brand Management / Mountain House Adventure Meals (Consulting)
    Ofd Foods, Llc Aug 2017 - Feb 2018
    Albany, Oregon, Us
    Collaborated with cross-functional, multidisciplinary teams (brand engagement, communications, product marketing, creative, e-commerce, sales/merchandising, special events, sponsorships, CSR, and manufacturing) to ensure brand management strategy, communications, and operations are aligned with business objectives and delivered on schedule, on budget, and consistent across multiple delivery channels, the customer buying journey, and consumer touchpoints.
    View
  • Eroad
    Marketing Director - North America (Consulting)
    Eroad May 2015 - Jan 2016
    Auckland, Auk, Nz
    Partnered with global commercial, product marketing, engineers, and sales and channel marketing teams to execute North American go-to-market strategy that ensured enterprise-wide sales and marketing alignment, Monthly Recurring Revenue (MRR), and brand activation success. Directed publicity and media relations plan that created earned media coverage and product reviews in trade and industry press, media briefings, and special event publicity.Lead digital content and lead generation initiatives and metrics, A/B testing, PPC, SEO, SEM, and Google Analytics to determine success/fail outcomes in closed-loop marketing automation and CRM system.
    View
  • Mccann Prague
    Account Director
    Mccann Prague Jan 2005 - Sep 2007
    Prague, Czech Republic, Cz
    Led client relationships, agency account teams, and strategy in the development of international advertising campaigns. Participated in new business pitches.Clients: Boots Healthcare International brands (Nurofen, Strepsils), Glenfiddich Single Malt Scotch, United Parcel Service (UPS), Opel (GM), and CSOB Bank.
    View

James Coufalik Skills

Digital Marketing Advertising Integrated Marketing Digital Strategy Social Media Strategy Creative Strategy Marketing Creative Direction Media Planning Lead Generation Public Relations Brand Development Corporate Communications Marketing Communications Social Media Marketing Brand Architecture Management Marketing Strategy Interactive Marketing Content Marketing Leadership Corporate Branding Positioning Media Relations Email Marketing Digital Media Online Advertising B2b Entrepreneurship Event Management Customer Insight Mobile Marketing Brand Management Networking Start Ups Online Marketing B2b Marketing Copywriting Strategic Thinking Brand Strategy Marketing Management Relationship Marketing Strategic Planning Search Engine Marketing Go To Market Strategy Software As A Service Team Building Outdoor Recreation Marketing Automation

James Coufalik Education Details

  • Kent State University
    Kent State University
    Advertising/Public Relations/Marketing
  • University Of New York In Prague
    University Of New York In Prague
    M.A. Public Relations

Frequently Asked Questions about James Coufalik

What company does James Coufalik work for?

James Coufalik works for Opinion Window Research

What is James Coufalik's role at the current company?

James Coufalik's current role is Vice President, Marketing at OW Research+Strategy.

What is James Coufalik's email address?

James Coufalik's email address is ja****@****oad.com

What is James Coufalik's direct phone number?

James Coufalik's direct phone number is +133079*****

What schools did James Coufalik attend?

James Coufalik attended Kent State University, University Of New York In Prague.

What are some of James Coufalik's interests?

James Coufalik has interest in Economic Empowerment, Education, Environment, Poverty Alleviation, Science And Technology, Human Rights, Arts And Culture, Health.

What skills is James Coufalik known for?

James Coufalik has skills like Digital Marketing, Advertising, Integrated Marketing, Digital Strategy, Social Media, Strategy, Creative Strategy, Marketing, Creative Direction, Media Planning, Lead Generation, Public Relations.

Free Chrome Extension

Find emails, phones & company data instantly

Find verified emails from LinkedIn profiles
Get direct phone numbers & mobile contacts
Access company data & employee information
Works directly on LinkedIn - no copy/paste needed
Get Chrome Extension - Free

Aero Online

Your AI prospecting assistant

Download 750 million emails and 100 million phone numbers

Access emails and phone numbers of over 750 million business users. Instantly download verified profiles using 20+ filters, including location, job title, company, function, and industry.