Oversight, support, and execution of organizational global marketing data analytic needs.

Oversee and enforce marketing standards for all digital content and systems supporting the North America region. Responsible for data maintenance, program integration, and reporting. This role is key to delivering effective data insights cross-departmentally for North America, Global marketing, and sales related initiatives that support key business objectives. Responsibilities include: • Work with North American Marketing program managers and Event team to provide martech support for program integration, deployment, and optimization.• Provide support and data stewardship for digital program integration and transparency.• Develop and implement analysis for North America, Corporate, and Product Marketing.

We are the engine behind the world’s most important applications. Some applications are too important to fail. They support our healthcare systems, businesses, and governments. Health. Prosperity. Society. These are things that matter. What our clients strive to enable every day. And what our software helps make possible.Responsibilities include:• Marketing automation - Pardot (emails, drip campaigns, engagement campaigns)• Campaign creation and segmentation - Salesforce• Event marketing support (Pre/Post event outreach and event specific collateral production)• Event management, curation, and logistics execution• Sponsorship Activation• Content cadence and drip campaign curation • Supporting healthcare, data platforms, and event marketing teams on creative, implementation, event logistics, and execution

We are the engine behind the world’s most important applications. Some applications are too important to fail. They support our healthcare systems, businesses, and governments. Health. Prosperity. Society. These are things that matter. What our clients strive to enable every day. And what our software helps make possible.

Folk Alliance InternationalI exists to nurture, engage and empower the international folk music community — traditional and contemporary, amateur and professional — through education, advocacy and performance.My role at FAI is focused on overseeing the private showcase application process and the private showcase events at the FAI annual conference.

The Sorenson Center for the Arts facility, on College Drive in the heart of the beautiful Babson campus, opened in October 1997. The center was designed by the Boston-based firm of William Rawn Associates Architects, known for its design of the Seiji Ozawa Hall at Tanglewood. The intimate 441-seat Carling-Sorenson Theater features wraparound balconies and side-loge seating that maximize the immediacy of live performance. It is fully equipped with state-of-the-art lighting, sound, and projection systems; a dance/rehearsal studio; music practice rooms; dressing rooms, and a spacious and comfortable lobby.Responsibilities include: • Theater maintenance (Stage, Lighting, Audio, and Rail systems)• Audio / Video production• Event oversight / logistics• College Steward / Handler • Stage Management• Theatrical Production Load In/Out

ArtsEmerson is the professional presenting and producing organization of the Office of the Arts at Emerson College. Through our international programming and local community partnerships, we serve the City of Boston, the Emerson community (students, faculty and staff) and the global field of performance practice. Founded in 2010, the same year that the US Census confirmed Boston as a majority-minority city, we are building a cultural institution that embraces and reflects the changing demographics of our city. We operate from the core belief that the arts are for everyone.2017 Supported Events include- Beauty Queen of Leeane - Paramount Theater, Boston

D-List (Non card holder) with the Local Union No. 11 of the International Alliance of Theatrical Stage Employees, Moving Picture Technicians, Artists and Allied Crafts of the United States, Its Territories and Canada, AFL-CIO. We are the skilled men and women who work behind the scenes in the entertainment industry everyday. We specialize in stage rigging, theatrical set construction, and the installation and operation of video, lighting, and sound systems in virtually any type venue.2016 Events Supported include• Two Chains (Lighting) - Babson College• Qatar Airways Gala (Pusher) - Boston Park Plaza• Penny Arcade Expo (PAX East) (Lighting) - Boston Convention & Exhibition Center• Beyoncé (Loader) - Gillette Stadium• Dierks Bentley (Audio) - Xfinity Center• Dixie Chicks (Audio) - Xfinity Center• Jam'n 94.5 Summer Jam (Lighting) - Xfinity Center• Keith Urban (Carps) - Xfinity Center• Luke Bryan (Carps) - Gillette Stadium• Paul McCartney (Utility) - Fenway Park• WWE Smackdown (Blackout / Lighting) - DCU Center• Guns N'​ Roses (Carps) - Gillette Stadium• Toby Keith (Carps) - Xfinity Center• Disturbed / Breaking Benjamin (Pyro) - Xfinity Center• Coldplay (Lighting / Carps) - Gillette Stadium• Petco Store Leadership Summit (Carps) - Hynes Convention Center• Zac Brown Band (Lighting) - Fenway Park• Kenny Chesney (Backline) - Gillette Stadium• KISS (Carps) - DCU Center• Jason Aldean and Kid Rock (Utility) - Fenway Park• Bruce Springsteen and the E Street Band (Carps) - Gillette Stadium• Don Henley (Backline / Carps) - Blue Hills Bank Pavilion• Meghan Trainor (Video / Backline) - Blue Hills Bank Pavilion• Yandel (Video) - Orpheum Theater• WWE Hell In A Cell (Audio) - TD Garden2017 Events Supported include• Game of Thrones (Audio) - TD Garden• Metallica (Audio) - Gillette Stadium• U2 (Aux Lighting - Spotlights / Audio) - Gillette Stadium• The Weekend (Automation / Lighting) - TD Garden

Industry professional providing logistics, marketing, sales, social media, and CRM solutions. Focused acumen includes event, conference, and music festival operations / stage management services, On-site retail sales, staff management, and logistics professional with a proven track record of artist handling, retail coordination, event sponsor, and program logistics onsite. Areas of strength include: • Marketing and social media services • Sales team implementation, processes, training, prospecting, and development• CRM (Client Relationship Management) Salesforce, Microsoft Dynamics, ACT, Cimmaron• Marketing Automation - Pardot and Marketo • Event logistics onsite• Vendor Management • Stage Management • Sound Engineering• Artist Handling• Artist Hospitality • Sponsorship activation and compliance on-site• Heavy machinery operations (Fork Lift)• Retail coordination• D-List participant, aspiring to be a cardholding member of I.A.T.S.E. Local 11 Festivals, Venues, Conference, and Business clients include: • InterSystems - 2017 to Present, North American Marketing • Folk Alliance 2015 - Present, Private Showcase Coordinator• Clearwater Great Hudson River Revival 2014 - Present, Stage Manager• Falcon Ridge Folk Festival 2011 - Present, Stage Hand, Workshop Stage Manager• Circle of Friends Coffeehouse - Sound Crew 2014 - Present• Franklin Cultural Festival 2015 - Present, Steering Committee Member, Logistics Manager• Freedom Rally 2015 - 2017, Stage Manager• SOWE Music Festival 2015 - Stage Manager / Volunteer Coordinator• Harvest Festival 2012 - 2014 (Franklin, MA) - Vendor Setup and Entertainment Coordinator• Folk Alliance 2012 - Assistant Daytime Production Manager • Massachusetts Mortgage Bankers Association Convention 2012 - Assistant Production Manager• Black Potatoe Music Festival 2002 - 2012 - Stage Manager (Second Stage and Downtown Stage)• Northeast Kingdom Music Festival 2005 - 2010

When you watch local TV you support local TV. It’s just that simple. When you take an interest, we matter. When your Franklin friends and neighbors produce TV shows, having an audience – making a connection with others in town – means everything. FCCA, Franklin Community Cable access, Inc. (d/b/a Franklin TV) is an independent, non-profit, non-governmental organization. We provide three channels of local programming on cable TV; a Public Access channel, an Educational channel, and a Government channel. All three channels (P/E/G) carry programs by, about and for Franklin and its residents. Our mission is simple. Make local TV happen. Make it easily and enjoyably accessible. Make it interesting. Make it matter. Responsibilities include: - Research, Encourage, Develop, Produce and Host program opportunities for Franklin TV- Drive outreach to the Non Profit community in Franklin, MA- Develop Social Media strategy, website content and development

Franklin Downtown Partnership, Inc. is a 501(c)3 organization operated “exclusively” for charitable and education purposes. The Partnership sees Franklin’s downtown as the heart of the community: a center of civic and cultural activities, government services, commercial businesses, and diversified housing. All of the Partnership’s activities are designed to foster greater vitality in the downtown commercial district and to serve as a vehicle for public policy discourse. Responsibilities include; • Social Media Advisor, Harvest Festival Committee as Entertainment and Vendor coordinator• Appointment of Staff• Policy and Procedure • Program Plans and Priorities• Final approval of all program proposals, budgets, and compliance with grants• Fundraising and Sponsorship

BoardOnTrack provides expertise, training, powerful, web-based tools and a membership community to the foot soldiers in the battle to improve our nation's public school system... the boards and CEOs of charter public schools. We provide expertise that is actionable. Your charter school is a multi million dollar public enterprise. Running it with a group of volunteers is a daunting task. BoardOnTrack will help to leverage the efforts of your volunteer board members into real results: academic excellence and organizational sustainability. Quite simply, effective board governance is achievable by applying the powerful formula of Knowledge + Action = ResultsAs Director of Marketing and Partnerships, it is my responsibility to convey brand value, establish consistency of voice across channels, and amplify our message through our partner channels. Areas of focus include:• Marketing and Sales funnel pipeline, cadence, and data integrity within Salesforce and Marketo.• Driving strategies surrounding shortened buyer journey• Directing content creation, curation, and cadence• Understanding and communicating with various Buyer Persona• Supporting partnership channel relationships• Events and marketing cycle

ComplyFirst, LLC, is an administrative service provider of occupational health services supporting federal regulatory compliance under the Federal Motor Carrier Safety Administration (FMCSA), Occupational Safety and Health Administration (OSHA), and Federal Occupational Health (FOH). Our national network of occupational medical facilities and accredited laboratories, enables ComplyFirst to deliver a wide variety of comprehensive Occupational Health Care Programs for the transportation, chemical manufacturing, security, and pharmaceutical industries. My areas of support include: • Providing coordination of sales and marketing materials as well as the development of inbound marketing. • SEO, and social media strategies. • Execution of company sales methods, business proposals, sales contracts, and margin modeling. • Implementation of Microsoft Dynamics CRM engagement related to all stages of the buyer journey process. • Provide strategic direction in uncovering new vertical sales channels as well as big data enhancement.• Creating health and wellness programs to support the transportation industry through HIPAA compliant data collected under the DOT Physical process.

Responsible for the development and oversight of B2C marketing including social media strategy, blogging, client engagement strategies, and website redesign. Key Achievements: • Increased web presence through social media; created daily/weekly posts to Facebook and LinkedIn. • Launched new Customer Relationship Management (CRM) system; migrated data from existing CRM system for 8 loan originators; created and delivered training in support of the new system. • Developed network of referral generating business partners including realtors, attorneys, accountants, and financial advisors.

Sonicbids is a website that connects musicians, promoters (festivals, clubs, licensors), and consumer brands. Responsible for delivering and managing sales (inbound and outbound) that was the result of connecting musicians with promoters and consumer brands using Web 2.0 and Sales 2.0 methodologies. Ensured sales activities were aligned with the needs of the promoter community in addition to company sales objectives and strategy. Identified and closed high exposure music festival opportunities for musician/artist bookings, music licensing opportunities for placement in TV/commercials/film, and branded marketing partnership. Key Achievements: • Personally delivered 10% of total sales volume in fiscal year 2010 • Increased partnership acquisition and promoter network by 1,300% from 1,700 in 2004 to 24,000 in 2010. • Increased artist membership by 1,500% from 18,000 in 2004 to 250,000 in 2010 through implementation of innovative promoter partnerships. • Developed domestic and international expansion strategies which included: identifying partnership opportunities in Canada with target trade associations; developing festival relationships within the ETEP (European Talent Exchange Program), and establishing branch office in Australia with target list for initial partner outreach.• Participated in more than 10 industry trade shows and events annually, both domestic and international, as attendee, conference speaker and/or panelist.• Managed implementation of Salesforce CRM software including conversion of data from proprietary database and trained sales team to effectively utilize system.

Tatnuck is the largest independent bookseller in New England. Responsible for leading all corporate services functions encompassing five operating groups: buyers, purchasing, merchandise processing, corporate sales, and internet sales. Generated corporate sales leads, ensuring high levels of customer service and competitive product quotes were achieved. Key Achievements: • Reduced inventory costs by 15% annually, through managing product inventory selection; maximizing sales margins and negotiating merchandise terms. • Increased eCommerce sales by 700% (from $50k to $400k), and improved order fulfillment by more then 50% in 6 months through in-store database management integration for online sales.

Wrote business plan and successfully pitched CEO to establish and manage an in house ad agency that regionalized in-store music marketing programs. Implementation involved generating all advertising purchase orders, creative ad design and approval, distribution of field communications for all field artist placement programs, tracked compliance of promotional endeavors, and all invoice / contract reconciliation. Coordinated event-marketing programs, which included: In-store events, negotiating festival contracts and sponsorship programs; coordinating onsite retail sales; and providing support for festival operations. Personally directed inside sales team and placement of multimedia advertising for 100 stores throughout New England, New York tri-state, and Mid-Atlantic markets.Key Achievements: • Regionalized and implemented in-house marketing co-op agency that successfully added a $20M line of business in annual revenues. • Developed festival marketing and retail program that generated a 140% increase in retail sales over a 2-year period from implementation. • Developed and implemented national instrument collection promotion for VH-1’s “Save The Music” Foundation resulting in over 1000 instruments collected. Program was featured on “The Today Show”. Integrated coupon into promotion achieving a 20% redemption rate.

Responsible for Multimedia department operations including merchandising multimedia titles and establishing relationships with local record distributors and labels to ensure proper B2C marketing. Additional responsibilities included oversight of general store operations: shipping/receiving, inventory integrity, facilities management, merchandising, rush orders, special orders, staffing, customer service, and store closing/opening.Key Achievements: • Created business plan for Multimedia Regional Field Marketing program, received CEO approval for implementation. • Designed pilot implementation program for Multimedia Regional Field Marketing program, which was implemented in five locations. Exceeded initial program goals. • Created and implemented Boston Learning Center, a cross-training program for directors and managers focused on all aspects of the multimedia program. Collaborated on a comprehensive National Music Training Manual. Trained more than 100 individuals in multimedia operational systems, merchandising, loss prevention, and customer service.

Coordinated all billboard insertions, program guide bio’s, worked with agents, management companies, and publicists in order to maximize local media exposure, interviews, and listings.