As VP of Strategy, my job is to drive new revenue streams in enterprise accounts, through partnerships and in new "Blue Ocean" opportunities. Duro is driving the agilization of hardware by emulating software development paradigms to make high-tech hardware. Duro's unique capabilities help engineers make better-informed decisions by surfacing commercial information about sourced content in designs directly to their desktops. My job is to align Duro's technology advantage to drive business outcomes for hardware manufacturers. I also write blog posts, whitepapers, and eBooks, plus speak at webinars

Barbosa's Objective: Improve engineering efficiency and top line revenue growth by defining high performing digital workstreams connecting Engineering and Manufacturing. Using a concept of Control Towers, Barbosa investigates the motion of work between Engineering and Manufacturing to identify inefficiencies and opportunities for improvement. Things such as span of control conflicts, discontinuities, manual touch, gaps, redundancy and rework loops, are commonly found. Drawing from Barbosa’s experience and peer company best-practices, Barbosa leads a Discovery process to identify the most significant issues which then get categorized into four buckets: Organization, Tools/Systems, Data, and Processes. Pragmatic steps to make improvements are summarized in a 4 box matrix which compares ROI against Work Effort. Tools/Systems such as CAD, CAE, PDM, PLM, MDM and ERP are usually in scope when evaluating the motion of work.

I helped industrial companies evaluate the business value of software tools and systems in use for new product development. Tech-Clarity believes that companies must consider the value of technology in context with how the whole organization works. This means it's essential to consider current processes and people (the organization) before choosing a new technology. As VP of Digital Innovation Research, I enjoy helping industrial companies create more innovative products using technology. Sometimes this means researching the manufacturer's technologies, processes, and organization, to define superior high-performing workstreams. This may involve harmonizing different departments, locations, and countries, to enable seamless hyper-efficient global best practices.

I enable product innovators to enjoy building better products using Upchain's SaaS Product Lifecycle Management (PLM) solution. Today's product designs and the engineering environment that produces them is undergoing a massive transformation. No enterprise manufacturer is a single monolith therefore the idea that a single software solution is suitable for all departments and roles, is flawed. I assert that enterprise manufacturers are a matrix of connected workgroups that are best served by best-in-class solutions that match each entity's needs. Understanding the best way to empower each person in each workgroup to be free to think and experiment, yet still ensure corporate governance, is the challenge I love most at Upchain. This new era is ideal for best-in-class SaaS cloud solutions like Upchain (acquired by Autodesk in 2021)

Using the IpX "True North calibration model", I am very excited to help enable organizations to benchmark, assess, and transform the business challenges which impact them most. IpX focuses on enterprise-wide transformation that produces sustainable transformation and functional business improvements. We provide the True North for you to navigate the journey of complexities within today's environment. We provide tailored plans based on our enterprise assessment of the current operating practices and scalability of the business. Our resources will define an improved business model with clear objectives, roles and responsibilities. My personal main focus areas are:o Digital Transformationo Model Based Designo Artificial Intelligenceo Advanced Manufacturingo Augmented Realityo Supply Chain Optimizationo Regulatory Complianceo Operational Excellenceo Customer Satisfactiono Profitability

I am excited to help clients with industrialization of Additive Manufacturing (AM); to transition AM from a technology for occasional prototypes, and one offs, into a mainstream new way to design and make everything we use. CIMdata's depth and reputation in PLM, brings clients essential enterprise PLM methodologies to support the entire AM lifecycle.We offer• Design for Additive Manufacturing (DFAM) studies to identify AM opportunities; recommendations• How to use tools such as Generative Design/Topology optimization during AM design phase• Product Portfolio studies to reduce product complexity using AM• AM market research and education: studies, reports, webcasts, education events, and workshops• ROI studies to guide and justify AM adoption into production • Digital AM asset mastering studies; where should AM parts be mastered, accessed, changed• Enterprise governance of AM workflows using PLM

Management Consultant in Accenture's Product Lifecycle Services (PLS) business focused on Electronics/Hi-Tech accounts in Bay Area CA. Assigned Single Point of Contact (SPOC) to HP Enterprise and HP Inc., during their breakup, to conceive and drive new PLM project opportunities.

Conceived/Defined/Led alliance relationships to large global companies such as Accenture, HP, SAP, Amazon and Apple• Launched world's first cloud based end-to-end PLM-ERP solution by combining 2 different company’s technologies; NetSuite cloud ERP and Autodesk cloud PLM360. Created new solution, new channels, new revenue streams, new customers and significant global press/analyst coverage. Favorable reaction by press and analysts. Widely regarded by executive management to be the best strategic alliance ever for either company.• Expanded market reach for PLM360 and NetSuite ERP beyond SMB market to Large Enterprise accounts, by recruiting Accenture’s Product Lifecycle Services team. Successfully became an official Accenture Business Intermediary. Successfully negotiated a dedicated PLM360 team to be created/funded at Accenture.• Managed strategic relationships between Autodesk and HP 3D Printing, Stratasys, 3D Systems. Converged multiple 3D Printing initiatives into a single corporate 3D Print strategy. Unified all 3DP R&D initiatives across the company. Achieved better use of R&D resources, eliminated roadmap gaps/redundancies, and prioritized customer value drivers to bring clear financial benefits to Autodesk Inc. Clarified external message/strategy.

Jointly acquired a small (20 people) distressed, but successful, Product Lifecycle Management development and deployment company. Responsible for sales, marketing, and alliances management. • Turned around distressed company, from virtual bankruptcy, to successfully and profitably expanding within 6 months. Paid off $400K in debt plus attained $500K cash reserves in the bank.• Built trust with major clients through turbulent financial times allowing funded projects to resume• Won Deloitte and Touché Fast 50 Award 2001, 2002 and 2003

Led launch of OneSpace, the world's first public web enabled collaborative3D design solution, and basis of CoCreate divesting from HP. Established OneSpace at leading global lighthouse accounts.

Oversaw direct & indirect sales of HP CAD/PLM products throughout Asia outsideJapan. Transitioned from partner agreement to direct commencing with single employee tomultiple teams deployed throughout Asia, with legal HP/CoCreate business entitiesestablished in all main countries

Defined and implemented worldwide channels programs, including new product launch,VAR programs, channels strategy, VAR programs, and channel performance monitoringfor HP CAD VAR channels WW