Software Engineering Director
CurrentI lead the Business Messaging Platform across Meta, including WhatsApp, Messenger, and Instagram APIs.
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@whatsapp.com
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9 phones found area 412, 650, 562, and 505
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James Hendricks is listed as Engineering Director, Business Messaging at Meta, based in Sunnyvale, California, United States. AeroLeads shows a work email signal at whatsapp.com, phone signal with area code 412, 650, 562, 505, and a matched LinkedIn profile for James Hendricks.
James Hendricks previously worked as Software Engineering Director at Meta and Software Engineering Director, Business Messaging at Whatsapp. James Hendricks holds Phd, Computer Science from Carnegie Mellon University.
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Technical leader with a track record of growing people, turning around teams, and bending the curve of the product trajectory. I lead a team of over 200 engineers and growing who have built all WhatsApp Business products: the WhatsApp Business API, WhatsApp SMB App, ads that click to WhatsApp, and ads in Status. My teams are located in Menlo Park, New York, London, and remote locations in North America and Europe.
Listed skills include Distributed Systems, Security, Unix, Storage, and 9 others.
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Menlo Park, Ca, Us
I lead the Business Messaging Platform across Meta, including WhatsApp, Messenger, and Instagram APIs.
Menlo Park, California, Us
I led WhatsApp's Business Engineering, building the SMB App and the Business API. I built our team, product, and business, from a footnote at Meta into a strategic focus area that regularly gets shout-outs during earnings on our path to a multi $XxB business.
Menlo Park, California, Us
I hired the team and helped seed WhatsApp's London engineering office. We shipped Shops for WhatsApp and commerce experiences on the API, starting with Jio. The team also built a WhatsApp-native user experience for CTWA, which simultaneously improved transparency, created a better consumer experience, and gave businesses visibility into which ads were effective.
Menlo Park, California, Us
I hired the team and built the ads integration into WhatsApp Status in half the budgeted time. The product faced a number of legal and regulatory challenges. Advertising in WhatsApp was put on hold in favor of paid messaging, but you can create an ad on Instagram and Facebook that creates a thread in WhatsApp's business messaging products (aka ads that "click to WhatsApp," CTWA).
Menlo Park, California, Us
I joined as an individual contributor during a time of transition. WhatsApp had just announced 1B daily active users, the pre-acquisition team had started to leave, and WhatsApp's media was still hosted on IBM's SoftLayer. Traffic was growing 3-5x per year so leveraging FBCDN was critical. I hired and managed the Media infrastructure team. We migrated to Facebook infrastructure, stabilized distributed systems, built a tiny TLS1.3 library, and scaled traffic despite technical challenges in CDN targeting for an end-to-end encrypted platform.
Mountain View, Ca, Us
Started and led several projects. Wrote a ubiquitous library to annotate requests as they flow through the system, for cross-stack performance measurement, monitoring, alerting, and analysis (10^m nodes collecting from 10^n servers), predecessor to OpenTelemetry. E.g., answers, "what is my CPU impact several layers down the stack,” and “which layer of the stack adds the most latency?" Shipped large-scale distributed systems with nanosecond-scale latency requirements. Waged "war on cache misses." Designed and implemented novel locking primitive that avoids most memory barriers. Got a chance to hack on a lot of systems, including Spanner, Chubby, Bigtable, MapReduce, Gmail, search, social, grpc...
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James Hendricks works for Meta.
James Hendricks is listed as Engineering Director, Business Messaging at Meta.
AeroLeads has found 2 work email signals at @whatsapp.com for James Hendricks at Meta.
AeroLeads has found 9 phone signal(s) with area code 412, 650, 562, 505 for James Hendricks at Meta.
James Hendricks is based in Sunnyvale, California, United States while working with Meta.
James Hendricks has worked for Meta, Whatsapp, and Google.
You can use AeroLeads to view verified contact signals for James Hendricks at Meta, including work email, phone, and LinkedIn data when available.
James Hendricks holds Phd, Computer Science from Carnegie Mellon University.
James Hendricks is listed with skills including Distributed Systems, Security, Unix, Storage, Scalability, Cloud Computing, Linux, and File Systems.
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