Founder
CurrentWe create interview-driven sales enablement and thought leadership content that keeps services firms from competing on price.We start by rightsizing your marketing and sales efforts. Many technology service firms do too much with small teams and limited resources, leading to a lot of ad hoc, stop-start marketing efforts. Worst of all, their websites and assets are the same as everyone else's, making it hard for clients to see value.New deals don’t close. Clients choose cheaper competitors. Teams grow frustrated. People leave.Growth stops.We fix this…During our Rightsizing Sprint, we evaluate your current marketing system, team, customers, and business. Then, we build and implement improvements.Once you have the foundation, we work on content. Using our interview-driven process, we tap into your SMEs’ unique expertise, views, and experiences to create effective sales enablement and thought leadership content.Best of all, we run a sprint-based model with clear pricing upfront and quick turnaround times.Our Sprints:1. Rightsizing SprintWe figure out what you’re doing right, where the gaps are, and your current limitations before building and implementing your custom plan. It’s part research, part strategy, and part getting your house in order. The end result is an effective website, an aligned team, and a clear strategy to guide future marketing and business development efforts.2. Sales Enablement SprintUsing our interview-driven approach, we create detailed sales assets that showcase the value your firm provides customers while highlighting your methodology.3. Thought Leadership SprintUsing our interview-driven approach, we transform SME experience into captivating stories that solve customer problems, build trust, and give your team a reason to reach out to customers.ORConsulting SprintsWe offer regular consulting sprints to workshop current challenges with your in-house team.