James L. Email & Phone Number

Melbourne, Victoria, Australia

I have undertaken a variety of short-term assignments in a range of industries. These roles in marketing, administration and customer service have gained a wealth of additional experience. In my marketing roles, I have worked on campaigns to increase brand awareness, developed strategies to optimise ROI and implemented creative solutions to help reach customers. In my administrative jobs, I have taken on responsibilities such as managing documents and coordinating and organising events. In my customer service roles, I have provided customer support, troubleshooted sensitive requests and created customer service plans to ensure customer satisfaction. All of these experiences have equipped me with the skills and knowledge to tackle any new challenge that comes my way.

Cambrwell

Malvern East, Victoria, Australia

Talent acquisition is not just about filling vacancies. It is the ongoing strategy to find specialists, leaders, or future executives to grow every business.I focus on long-term human resources planning, finding appropriate candidates for positions that require a particular skillset.

Melbourne, Victoria, Australia

As the Campaign Specialist for the Marketing and Communications team, I managed the University's paid search and social campaigns. My primary responsibility was to collaborate with agencies and internal teams to create, execute and optimise multi-faceted campaigns that connected with students.

Greater Melbourne Area

The critical functions of my role were developing and executing the digital marketing strategy based on the company objectives to drive customer acquisition, category expansion and revenue growth.

Melbourne, Australia

Acquisition and retention of Eureka Report subscribers and brightday members and clients. Through the development and delivery of online campaigns and other initiatives.Key responsibilities include:• Structure and implement email campaigns and other initiatives to support key business objectives.• Structure and implement identified improvements to the online customer experience and processes for crucial websites, products and services.• Identify and develop sales tools and other assets to support self-servicing and staff-assisted customer acquisition.• Develop and deliver robust and regular reporting to optimise campaign and website effectiveness.

Melbourne, Victoria, Australia

The primary responsibility of my position is to provide the tactical & creative execution of marketing activities driven by business strategy across the entire business, both B2B & B2C. Including AS Digital marketing, AS product marketing, branding, media relations and communications of the whole product range. I also provide day-to-day marketing support & execute digital campaigns to existing and prospective clients. The purpose of my role is to generate inbound leads for our sales team across our product range. The critical functions of my role include:• Assume responsibility for assigned email marketing campaigns and execute all activities, including creative, content and successful deployment necessary through a collaborative approach with internal stakeholders and external clients and agencies.• Use various lead nurturing and email marketing platforms to execute campaigns and report on ROI for campaigns. Including ExactTarget, Pardot and ClickDimensions.• Successfully manage, execute & collaborate on the design and development of new website builds & email, as well as any marketing activity for our internal stakeholders and external clients.• Update website content via our CMS tool for all internal stakeholders and external clients.• Manage the brand and market positioning of AS Digital to develop and implement marketing and PR strategies. (both internal & external)• Support the Consumer marketing efforts of bookarestaurant.com - Create email campaigns and product-specific landing pages. (example of my work - www.asdigital.com/New-Booking-Widget/) • Prepare monthly reporting on marketing activities and results and ensure efforts result in inbound leads for the sales team. • Maintenance of professional, accurate and user-friendly marketing databases, processes and systems which are integrated. Contribute to the development of streamlined procedures for greater effectiveness as well as efficiencies in achieving goals

Abbotsford

In 2009 I was allowed to step up and take on the position of Marketing Manager. The primary responsibility of this position was the planning, development and launch of innovative marketing campaigns that would have a strong return and increase revenue across the entire business (internal and External).I was also charged with ensuring the brand had practical exposure to relevant consumers across our markets (NSW and Victoria).• Manage and coordinate all marketing, advertising and promotional staff and activities.• Design, Develop and Deliver an entirely new brand (packaging and collateral) to suit Verve Portraits changing target market.• Development, Design and implementation of the Verve Portraits Website and Facebook Page.• Manage all online activities, including website and Facebook promotions.• Conduct market research to determine market requirements for existing and future products and promotions.• Analysis of customer research, current market conditions and competitor information.• Develop and implement marketing plans and projects for new and existing campaigns to return solid and consistent revenue.• Monitor, review and report on all marketing activity and results, including in-store promotions and past client marketing campaigns.• Determine and manage the marketing budget - this was done on a project by project basis.

Richmond, Surrey Hills & Richmond

My role began with Verve coordinating the successful marketing of the company and its brand, taking direction from management.I was charged with assisting the marketing team with various tasks such as collateral development, customer satisfaction analysis, sales and promotional programs, product development and service programs.This role meant I needed to multitask, have strong communication skills and business knowledge. As the marketing coordinator I was expected to assist with and deliver marketing information in a timely manner on behalf of the marketing department.

Mount Waverley

As a recruitment specialist with the Alliance Business Services arm of the Candle Group, I was responsible for using my sales and business development skills to attract business from clients both new and already established. Maintain these relationships ensuring I had a clear and effective understanding of their recruitment needs and requirements. As a 360 degrees consultant my role also included:• Advertising positions by drafting and placing advertorials in a wide range of media.• Using targeted selection techniques to attract candidates for client companies.• Completing educated database searches and building relationships with current candidates.• Receiving and reviewing candidates and managing behavioral interviews.• Preparing and presenting shortlists to clients.• Completing reference checks.• Coordinate interviews between candidates and clients, ensuring both are fully informed.• Negotiating pay and remuneration packages, and• Being a resource to clients offering advice on current job markets and candidate patterns.