In this role I sell in Swedish Match brands and OTPA trade programs using fact-based SIERA selling technique. This has led to achieving the following successes and 'High-Meets' annual performance ratings the past two consecutive years. In 2022 & again in 2023 my hard work and dedication led to a successful run at the President's Circle. This was achieved by the following metrics: Selling in the Independant OTPA program to 133.3% of my assigned stores. With Distribution gains of 13% on MST and 6% on NP. Selling in ZYN ZONEs to 43 of the 50 OTPA stores which was 107.5% of my goal. I made my goal of 100% Coverage of ON-Frequency calls each quarter in 2022, with an 8.4 CPD average. This was 105.6% to the Goal of 8.I also use my 25 years of sales experience and 15 years of service with Swedish Match to provide leadership and mentoring to my teammates. I am very passionate about my position and take a ownership approach to succeeding in this role. I like to be innovative in adapting to the many changes we face in this industry. I am skilled at adapting and accepting changes on the fly. If I need to make a sudden change of direction in a call/or with our new brands, I use my vast knowledge of my business to make a successful adjustment.

Update and maintain weekly Key Performance Reports by utilizing new Web based SPL Pivot Table Model from Business Intelligence data set. Run all necessary CMPP data pulls from new Web based CMPP Pivot Table B.I model to update region THOR store report. Work with ROM S & ROM N to analyze retail coverage to maintain efficient use of resources. Prepare and present retail analysis presentations at District Meetings.

Manage chain and independent retail accounts within geographical assignment, to implement region distribution and promotion allocation goals. Responsible for implementing region strategic goal of gaining General Snus into each T1 & T2 independent retail account within assignment. Maintaining responsibility of 13 store regional chain account, to sell in allocations, and maintain POG. Communicate with RTM, KAM & with retail team all activities with SPL MAF’s.

Responsible for 22 Western Region based chain and seven direct buying account headquarters in Denver Colorado, Albuquerque New Mexico & Salt Lake City Utah. Implementing promotional programs to meet region sales objectives to build sales & market share within assignment. Establish strong relationships with key account buying personnel. Plan, present Other Tobacco Products category management solutions to key buyers. This includes business reviews, schematic item reviews using market sales ranking reports, account scorecards. Using this information to introduce new items, and promotions. Report all activity to Key Account ManagerCommunicate/Work seamlessly with Retail Team to deliver flawless completion of programs at retail store level.

Present, sell and maintain company products, promotions & merchandising programs within assigned geography. Which includes all of southern Idaho, and eastern Oregon. Introduce new products,sell & solicit pre-book orders for promotions. Control inventory at retail using company issued product fund. Prepare daily, & weekly sales reports to submit to Retail Team Manager. Responsible for accurately reporting all company expenses with company issued American Express Card. Successes include: Maintaining over 90% call coverage of Tier 1 high volume retail accounts & 80% coverage of Tier 2 mid level retail accounts. Building new business in under developed area of market, by working with small local chains to take on new distribution & promotions. This helped build sales with our direct buying customers. Total new points of distribution of 200. This helped me increase market share by 1.5 points in only 15 months.

Manage existing accounts and increase sales by developing new wholesale and retail accounts in all of Southern Idaho.Maintain product freshness and appropriate inventories at wholesale and retail accounts to meet customer demand.Supervise product flow from warehouse to consumer.Manage merchandising and promotional displays.Manage outside sales accounts with proficient use of MS Office Suite and laptop.Generate new accounts through cold calls and networking.

Assist on-site manager in all aspects of retail sales.Maximize sales by working with vendors and gaining best promotional programs.Sell new Customer Account & Loyalty cards to new customers.