We own and operate one of the fastest-growing networks of AVOD streaming services and FAST channels on OTT. Our brands entertain millions of users each month, dominate app store rankings and as channels populate the EPG’s of the largest FAST platforms. With a proprietary in-house OTT app platform, strong relationships with demand and content partners, and deep insights into the streaming ecosystem, we've organically built and scaled massive monetized audiences across our network.

• Led Numerade's growth strategy and marketing team, resulting in an increase in monthly active users by 690% and an increase in registered student userbase by 2400%. • Oversaw the successful transition from free to subscription service – developing and optimizing a highly effective conversion funnel leading to 7-digit ARR in only a few months.• Managed all external communications with users including email, social, on-site messaging, PR, and paid media.• Led 6-digit ad spend across paid channels including social, SEM, influencer marketing and display.• Guided product development and strategy with a focus on stickiness, network effects, and virality. • Designed and maintained a customer success process and team from the ground up.

*Acquired March 2020 by Powr*•Established and optimized effective growth and content strategies for partner streaming services — generating over 9 million installs and 15 million hours of watch time.•Developed partner streaming services' user-acquisition funnels and executed growth strategies across marketing channels including social, search, OTT, email, push notifications and display campaigns. •Relied on an analytical mindset to identify KPI's and A/B test marketing and content strategies to optimize for conversions, engagement and retention.•Worked with partners to syndicate their VOD and live linear content to 3rd party aggregator streaming services, including The Roku Channel, Pluto TV, and XUMO.•Directed all growth initiatives for Unreel’s SaaS platform, developing and leading the implementation of strategies across content marketing, paid acquisition, search, email and social media channels. •Created and maintained brand voice and messaging across all copy on Unreel’s website, blog, white papers, sales material and help articles.

*Acquired August 2019 by Studio71*•Directed brand development, marketing and content programming strategy for our internal owned-and-operated streaming team — launching 56 vertical streaming services. •Grew our network of streaming services to 7 million installs across OTT platforms, developing and implementing acquisition strategies across multiple marketing channels.•Utilized a data-driven approach to identify content and marketing opportunities on OTT to guide our new streaming service development pipeline. •Developed and executed programming strategy for all 56 streaming services via CMS; curating and sorting short-form and long-form content for VOD pages, channels, playlist and linear live experiences, resulting in a network-wide avg. watch time per session of over 60 minutes and multiple channels exceeding 120 minute avg. watch time per session. •Closed and maintained content distribution deals with large media brands and content owners including Studio71, CAA, AFV, Nitro Circus, Film Hub and Viral Hog.

• Identified and recruited regional and national pet service providers to partner on Beta test program.• Secured a partnership with Rover.com, the nation's largest online pet sitting community.• Worked directly with company CEO and COO to create marketing content including website copy and blog.

• Recruited 45 businesses to join newly founded Skyway Marina District Business Association focused on collaborative marketing and business development of the District.• Participated in hiring process to select District Manager. • Interviewed all businesses to gather needs and goals for review and action as District Manager liaison.• Created and maintained District social media presence on both Facebook and Twitter accounts.• Collaborated with business development event committee of businesses, city officials and local residents to establish and support a monthly District Car Show drawing traffic to area.• Led initial outreach to recruit new businesses and real estate developers to the District.