James Douglas

James Douglas Email and Phone Number

Global Agency and Account Development Leader - Omnicom @ TikTok
New York, NY, US
James Douglas's Location
New York City Metropolitan Area, United States, United States
James Douglas's Contact Details
About James Douglas

Innovative senior digital marketing executive with expertise in social media management, search engine creation (indexing, algorithms, natural language processing), performance-based marketing (paid search/SEM, paid social, display, affiliate, programmatic buying), global management consulting, user centric design, software development, and relational database design. Over 20 years of experience leading large, cross-functional teams and managing complex, high-profile global projects. Experience managing high profile Retail / eCommerce, Travel/Tourism, Automotive, Technology, Financial Services, Entertainment/Gaming, Healthcare, and Real Estate accounts and clients. In-market experience managing teams in the U.S., Ireland, United Kingdom, Spain, France, Netherlands, Australia, Japan, Korea, and China.Key skills:* Global management* Social Media (strategy, paid and influencer programs, reporting and analysis)* Search engines (indexing, algorithms, natural language processing)* Performance digital marketing* Programmatic video / display buying * Media planning / management / ad serving / trafficking* Digital strategy* Data analysis and measurement* Attribution management* User centric design / usability testing* Enterprise (on-site) search set-up / configuration* Program / project management* Content management systems (CMS)* Customer relationship management systems (CRM)* Data management platforms (DMPs) * Enterprise resource management (ERP)* Bid management systems (Kenshoo, Marin, DoubleClick, Adobe)* 3rd Party Social Media API partners (Brand Networks, 4C, Sprinklr, HYFN, Adaptly)* Media tracking / website analytics (Google Analytics, DoubleClick, Sitecatalyst)* Localization / translation management* Process design / change management* Management and recruiting

James Douglas's Current Company Details
TikTok

Tiktok

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Global Agency and Account Development Leader - Omnicom
New York, NY, US
Website:
tiktok.com
Employees:
73474
James Douglas Work Experience Details
  • Tiktok
    Global Agency And Account Development Leader - Omnicom
    Tiktok
    New York, Ny, Us
    View
  • Tiktok
    Global Agency & Account Development Leader - Amazon
    Tiktok Nov 2024 - Present
    Los Angeles, California, Us
    Working within the TikTok global agency and accounts team, support global agencies in adopting and maximizing TikTok advertising for the Amazon account.
    View
  • Publicis Health Media
    Evp, Business And Performance Integration
    Publicis Health Media Sep 2024 - Nov 2024
    Philadelphia, Pa, Us
    Supported consulting efforts for Publicis Health Media, enabling wider Groupe solutions and client priorities for data-driven decisioning, data in-housing, and performance marketing adoption. Helped lead creation of full-funnel strategies for pharma client planning across media, creative, and audience development.
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  • Publicis Groupe
    Svp, Performance Marketing
    Publicis Groupe Dec 2019 - Nov 2024
    Paris, Ile De France, Fr
    Head of Global Growth Marketing, Effectiveness Measurement, and Capability Development teams within Publicis LeOne, focused on the global Haleon account. Additionally, supported several client performance media in-housing initiatives, as well as close partnerships with 3rd party management consultancies to enable growth strategies for key clients within Publicis.
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  • Reprise Digital
    Svp, Head Of Media
    Reprise Digital Jul 2017 - Oct 2019
    New York, Ny, Us
    Media lead at Reprise Digital (IPG Mediabrands), responsible for the growth, development, and management of Paid Search, Paid Social, and Mobile Media teams in New York City, Los Angeles, San Francisco, Detroit, and Atlanta. Our teams manage over $1.3 billion in media annually for B2C/B2B clients across automotive, consumer packaged goods, entertainment, finance, government, businesses, travel, pharmaceutical, and retail verticals. We are platform experts for Google, Facebook/Instagram, Snapchat, Microsoft Bing, Apple, Amazon, Twitter, Pinterest, LinkedIn, Reddit, and we push innovation through emerging mobile-first platforms and networks.
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  • Mediabrands Society
    Svp/Executive Director, Social Media
    Mediabrands Society Mar 2016 - May 2018
    Paid Social lead at Society (IPG Mediabrands), responsible for the growth, development, and management of Paid Social teams in New York City, Los Angeles, Detroit, and Atlanta. Within 18 months, I led the creation of a team of over 100 innovative and exceptional paid social specialists, growing direct social media management within IPG Mediabrands from $15mm to $400mm. In June 2018, Society was merged into Reprise Digital,
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  • Um Worldwide
    Vp, Partner, Real-Time Biddable Media
    Um Worldwide Jul 2012 - Mar 2016
    New York, Ny, Us
    West Coast lead for Mediabrands clients focusing on real-time biddable media (paid search, paid social, and programmatic display and video). Clients include Microsoft, Charles Schwab, Wells Fargo, Cathay Pacific, Best Western, Cargill, and Ghirardelli Chocolate Company.
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  • Organic
    Director Of Media
    Organic Apr 2011 - Jun 2012
    Cincinnati, Ohio, Us
    Managed paid search (SEM), performance-based marketing, and search optimization (SEO) efforts efforts across several key verticals, including travel / hospitality, eCommerce, CPG, technology, and entertainment. Key accounts included Hilton Worldwide (including Conrad, DoubleTree, Embassy Suites, Hampton Inn, Hilton, Hilton Garden Inn, Homewood Suites, Home2, Waldorf Astoria hotels, as well as the HHonors loyalty program), Walmart, Quaker Oats, Cablevision, and Pepsi.
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  • Iprospect
    Director, Client Services
    Iprospect Mar 2010 - Mar 2011
    London, Gb
    Managed a team of 25 marketing experts across 20 clients, including Skype, Electronic Arts, Ameriprise, Virgin America, Re/Max, Sony, Harry & David, Cost Plus/World Market, Oakwood, Xerox, and Nickelodeon. Responsible for team growth and client development. Facilitated team / client innovation across emerging local search, social media, display systems, and advanced analytics.
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  • Isobar
    Principal Strategist
    Isobar Dec 2009 - Mar 2010
    London, London, Gb
    (Molecular re-branded as Isobar, 2010).
    View
  • Molecular
    Principal Strategist
    Molecular Sep 2007 - Mar 2010
    Watertown, Ma, Us
    (Ion Global acquired by Molecular in September 2007) Provided strategic digital marketing consulting services for Fortune 500 companies, including Kaiser Permanente, First Data, AIG/AIU, Alico, Autodesk, P&G, Samsung, 21st Century, Ubisoft, Alberto Culver, and ACE Group. Client focused work in user centric design, information architecture, social networking, global search engine optimization, web globalization, content management systems, and process engineering. International work experience with teams in Asia Pacific, Europe, Middle East, Africa, and Latin America.
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  • Ion Global
    Manager, Strategy
    Ion Global Dec 2004 - Sep 2007
    Provided strategic consulting services to Fortune 500 companies for online global content and services, including Seagate, AIG, Alico Japan, Wells Fargo, Southwest Airlines, Juniper Networks, and McAfee. Managed successful completion of client projects with an estimated annual billing ranging from $1.2-3.4 million. Presentations / workshops at IQPC Content Week / Search Engine Strategies conferences. (Note: Ion Global acquired by Aegis Media in 2007, and integrated into Molecular/Isobar).
  • 24/7 Real Media
    Technology And Program Manager
    24/7 Real Media Feb 2003 - Nov 2004
    New York, Ny, Us
    Managed all Technical resources and develop, implement, and evaluate new search engine-based advertising management and ad serving products. Maintained ultimate responsibility and accountability for the technology program and technical communication, including ongoing measurements and process improvements.
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  • Ask Jeeves, Inc.
    Director, International Content
    Ask Jeeves, Inc. Feb 1999 - Apr 2002
    New York, Ny, Us
    Managed 40 people from 14 countries as head of the international content department, which was responsible for successfully launching and expanding content and services provided on Ask Jeeves search engines in Australia, Japan, Latin America, the United Kingdom and Ireland.
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  • National Academy Of Sciences
    Program Associate
    National Academy Of Sciences Aug 1993 - Apr 1998
    Washington, District Of Columbia, Us
    Managed the publication of a technical research journal, within the auspices of the National Research Council and TRB. Advised authors, assisted senior research staff, and delivered final version for print distribution and release online.
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James Douglas Skills

Digital Strategy Web Analytics Sem Digital Marketing Seo Global Marketing Analytics Integrated Marketing E Commerce Strategy Localization Online Marketing Internationalization Digital Media Search Engine Optimization Usability Testing Data Analysis Crm Customer Relationship Management Search Engine Marketing Information Architecture User Experience Usability

James Douglas Education Details

  • The Catholic University Of America
    The Catholic University Of America
    English
  • James Madison University
    James Madison University
    History
  • Alleghany High School
    Alleghany High School

Frequently Asked Questions about James Douglas

What company does James Douglas work for?

James Douglas works for Tiktok

What is James Douglas's role at the current company?

James Douglas's current role is Global Agency and Account Development Leader - Omnicom.

What is James Douglas's email address?

James Douglas's email address is ja****@****ail.com

What is James Douglas's direct phone number?

James Douglas's direct phone number is +141562*****

What schools did James Douglas attend?

James Douglas attended The Catholic University Of America, James Madison University, Alleghany High School.

What skills is James Douglas known for?

James Douglas has skills like Digital Strategy, Web Analytics, Sem, Digital Marketing, Seo, Global Marketing, Analytics, Integrated Marketing, E Commerce, Strategy, Localization, Online Marketing.

Who are James Douglas's colleagues?

James Douglas's colleagues are Dharambir Singh, Efe Kara, Yolanda A., Sibtain Raza, Kevin Jiménez, Kayla Silva, Jin Zhao, Cams.

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