James Pedlar Email & Phone Number

Stone, Gb

Warrington, United Kingdom

As a Front End Engineer at Jellyfish since April 2019, my eight years in digital marketing and specialised front-end development have been pivotal in driving innovative solutions using Angular. My dedication over the last three years to this framework has placed me at the heart of a large team, contributing to a significant multi-million-pound project.Collaborating closely with back-end engineers, DevOps, and UX/UI designers, I've ensured on-time delivery of projects by adhering to best practices in semantic layouts, accessibility, website performance, responsive design, and SEO. My proficiency with end-to-end testing frameworks (Jest and Playwright) underscores my commitment to code reliability and accessibility (using Axe and Wave), with a strong emphasis on type safety via TypeScript. My involvement with Storybook showcases my dedication to collaborative work and component reusability.Key Contributions:- Angular Mastery: Enhanced development efficiency and ensured consistent design across projects by developing and improving a Storybook UI library with over 30 reusable Angular components.- Collaborative Engineering: Contributed to a major engineering project by creating user-centric layouts and components, facilitating the generation of customised advertising content for platforms such as Google and Facebook.- API Integration: Worked in sync with backend developers to integrate APIs, delivering responsive, mobile-first web pages with extensive functionality and choices, in line with modern web standards and client needs.- Conversion-Driven Landing Pages: Built high-conversion landing pages according to design specifications, markedly increasing product visibility and customer engagement.My emphasis on clear communication, thorough documentation, and effective reporting has been crucial in enhancing project outcomes. I value accessibility, website performance, and a collaborative approach to development.

Warrington, United Kingdom

As the sole Front End Developer in Latitude's Creative Team, I was responsible for leading the construction of the creative projects and advising the team on best practices, with a particular emphasis on developing bespoke landing pages optimised for Organic SEO to meet precise objectives. My leadership ensured seamless integration across an array of Content Management Systems and server environments, consistently prioritising both efficiency and quality amidst stringent deadlines. Key Achievements:- Landing Page Development: Led the creation and implementation of custom landing pages with a Node.js package I devised, to refine the build process.- SEO and Page Speed: Delivered expert technical SEO consultancy and executed comprehensive page speed audits using CrUX and Lighthouse, significantly improving search engine visibility and website performance.- Analytics and Reporting: Engineered client reporting dashboards by amalgamating third-party SEO tool APIs with Google Products, facilitating in-depth performance analytics and insights for ongoing improvement.- Task Management: Initiated and orchestrated a task management system leveraging Google Products, enhancing work scheduling and resource distribution for over 80 staff members and 40+ clients, thus obviating the necessity for external platforms such as Trello and Monday.com.- Email Template Development: Innovated custom email templates for the Adestra Email Marketing platform through a bespoke Node.js package, enabling the generation of client-specific templates and elevating the email team's operational efficiency.These initiatives not only underscored my pivotal role in the team's mission to deliver top-tier digital solutions but also significantly contributed to our business's success and client satisfaction. This contribution was instrumental in that we won multiple awards for the product, underlining our commitment to excellence and innovation.

United Kingdom

I ran my own small business creating web sites for Content Management Systems (CMS) I was responsible for the creative design and coding of PHPNuke CMS but I was also able to create templates for PHPBB2, PHPBB3, Wordpress, Joomla, Mambo, MEMHT and Concrete5.I am self-taught in the complete Adobe Creative Suite, using Photoshop, Illustrator, Lightroom and Dreamweaver using them on a daily basis and became extremely proficient in the use of all of the Adobe Suite and had a basic understanding of InDesign and Flash.I’m also a proficient user of the MS Office and various other web associated programs such as WS_FTP, WINSCP, Extensis, WinMerge, Camtasia Studio and GitHub to name a few.Daily tasks included:- Designing and coding content management templates- Creating layered PSD’s & slicing in accordance to requirements- Design and code PHPBB2 & 3 web templates- Interact with clients for specific custom designs- Project management- Prioritising projects- Working to deadlines- Manage customer support via forums, tickets and email- Database management- Website management, Ecommerce, writing articles, tutorials and user submissions- Social media management and promotion techniquesOther attributes include:- HTML, HTML5, and CSS3- Use of JQuery online libraries and other online resource libraries- PHP and MySQL Competent- Responsive themes- Design and flare for great looking websites- Optimization (image sizes, streamline CSS and code)- Understanding of Typography - Logo design, Icon design and Banner Creation for advertisement including animated adverts- Attention to detail- Email + Newsletter creation- Ecommerce management- W3C web compliance standards- SEO optimisation- Understanding of Content Management Systems- Competent Wordpress / Woocommerce user- Exceptional photography skills- File Management and Organization skills- Exceptional communication skills

A successful and professional career in the British Army spanning over 13 years.I had a very diverse career in the Army, from basic soldering to Junior Man Management serving in hostile and demanding environments, sometimes under extreme demands and pressure, working to the up-most professionalism at all times. The work load was very varied and I was able to adapt to all situations with ease, some of my job roles included- Alpha Mortar Fire Controller- Bravo Mortar Fire Controller- Section Commander of 30+ Men- Overt / Covert Surveillance- Recruiting / Retention- Stores Account Holder (Approx 10 million pounds of equipment)Some of my responsibilities as a Junior Manager included:- Identify Individual Learning Needs- Prepare and Develop Resources to Support Learning- Facilitate Learning in Groups though Presentation and Activities- Facilitate Learning Though Demonstration and Instruction- Maintain Activities to meet Requirements- Create Effective Working Relationships- Lead the Work of Teams and Individuals to Achieve their Objectives- Recruiting, Retention and Public Relations- Discipline and Management