Sr. Director Of Sales, Institution Sales
Cincinnati, Ohio, Us
National sales director leading a sales team of 20 account executives and regional sales managers focused on new business opportunities.• Increased gross bookings from significantly (125% YOY increase) and exceeded budget by more than 20%.• Increased average yield per deal from $5,521 to $10,462 (89% YOY increase) and closed 751 deals• Worked with VP of Sales to overhaul team and go-to-market strategy in order to achieve new business team revenue growth expectations (88% increase YOY)• Launched new recruitment, onboarding, and career development strategy to drive scalability/growth• Hired 13 account executives and 1 regional sales manager• Created new sales tools for all team members including proposal templates, sales presentations, ROI business case, and go/no go sheets• Built forecasting strategy and process to ensure predictability and revenue achievement• Assisted account executives and sales managers on territory planning, deal management, and negotiations• Key wins: Baltimore County Public Schools, Buffalo Public Schools, Howard County Public Schools, Vista Unified, Mooresville Graded• One of two sales directors selected by Chief Sales Officer to attend President’s Club in Maui, HI• Recipient of Excellence in Management Award for Sales Division and International Excellence in Management & Leadership Award for entire company at 2013 H’Oscars