Global Business Development Director
Current• Advisory&Consultancy• Investment/M&A• Commercial Arbitrage
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@zsmgroup.com
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James Taylor is listed as Global Business Development Director at Zeus Sports Marketing Group (ZSM), a with 7 employees, based in United Kingdom. AeroLeads shows a work email signal at zsmgroup.com and a matched LinkedIn profile for James Taylor.
James Taylor previously worked as Global Business Development Manager at Zeus Sports Marketing Group (Zsm) and Commercial Partnerships, Global Rights Activation at Dazn Group. James Taylor holds Bachelor'S Degree, First Class Honours from Fairfield University.
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Sports & Entertainment sector professional with a successful history of account-managing global client relationships, and a track record of negotiating, delivering and project-managing innovative partnerships with Talent, Clubs, Franchises and Rights Holders for industry leaders. Expertise across: Media Rights Evaluations, Brand Activations, Partner Negotiations, Business Development, Project Management and Talent Management.
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• Advisory&Consultancy• Investment/M&A• Commercial Arbitrage
- Reporting directly to Nick Haigh, Partner and CEO, with global touchpoint across EMEA and Americas, and APAC via Josh Burack, Managing Director.- Clients include but not limited to: CBF, DAZN, Stats Perform, NBC, FIFA, UEFA, Sky, Premiership Rugby and Dentsu.- Project-based roles covering three separate Marketing functions: Advisory/Consultancy, Commercial Arbitrage, Investment/M&A.- Consult and support multi-billion investment portfolios assessing commercial sport assets for private equity market entry.- Manage end-to-end partner management lifecycle, from identification to inception to ongoing partner management. Define partner success requirements, produce qualitative and quantitative analysis of partner and product/service impact, and analyse and communicate key partner performance metrics and business trends.- Actualise competition modelling, market evaluation/trending and data analysis to create competitor assessment and market implications for clients' needs.- Initiate global media rights brokerage processes and conduct sponsorship and media rights sales to select properties within ZSM group's portfolio, work with federations over life cycle rebranding and conduct campaign planning.
- Account-managed commercial relationships with global DAZN Ambassadors such as Cristiano Ronaldo and Jose Mourinho, and Rights Holders such as Premier League, UEFA and UFC, delivering monthly plans utilising IP and marketing inventory to promote OTT service.- Project-managed company groundbreaking on-and-off platform programming opportunities with premier partners i.e "The Making Of" documentary series.- Project-managed Global marketing campaigns i.e Super Bowl, UFC numbered events.- Negotiated annual Partnership terms with in-territory domestic partners e.g Rapid Vienna in Austria.
DAZN North America, Account Executive- Aggressive expansion of Media Rights acquisition for OTT service- Commercial Partnerships with North American organisations to further drive subscription base- Negotiation and Project Management of co-branded and cross-promotional activations to drive Brand Awareness
Activities and Societies: Fairfield University Men's Soccer, Full Academic & Athletic Scholarship Athlete
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James Taylor works for Zeus Sports Marketing Group (ZSM).
James Taylor is listed as Global Business Development Director at Zeus Sports Marketing Group (ZSM).
AeroLeads has found 1 work email signal at @zsmgroup.com for James Taylor at Zeus Sports Marketing Group (ZSM).
James Taylor is based in United Kingdom while working with Zeus Sports Marketing Group (ZSM).
James Taylor has worked for Zeus Sports Marketing Group (Zsm), Dazn Group, and Nbc Sports Group.
James Taylor's colleagues at Zeus Sports Marketing Group (ZSM) include Ardi Kumara and Rodrigo Xavier.
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James Taylor holds Bachelor'S Degree, First Class Honours from Fairfield University.
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