James Tinsley Email & Phone Number

California, United States

San Francisco, CA, US

Freelance Senior Program Manager - helping with business strategy, running cross-functional teams and delivering hard projects on time and within budget.

Menlo Park, CA, US

Program Management for Creative X In-product, Reality Labs Growth Creative, and Meta Work Portfolio, helping to create team strategy, project intake and set project roadmaps.Built & maintained successful long term creative engagements with both internal and external partners to improve creative output and drive business goals for RL Growth, and for Meta.

New York, NY, US

Client Services team leader for large embedded team working both on-site and remotely with Google Marketing clients. Led primarily systematic projects ranging from strategy, creative, and through development and launch.Directed a 25 person team to reimagine, research, design, build, localize and launch the new marketing site at ads.google.com

New York, NY, US

Client services lead for a sub-section of an embedded team serving Google Marketing.

San Francisco, California, US

• Non-founder employee number one at Y Combinator- and venture-backed startup building diversified financial services for older adults, adults with disabilities, and vulnerable individuals. Created and executed marketing.
• Built and managed a cross-functional sales team, selling to consumers and small and medium business customers across the country. Evaluated and rolled out sales CRM tools on an ongoing basis, evolving to create better.
• Managed external agencies to create and rapidly iterate multi-platform marketing and PR around several major launches. Rapidly evaluate the effectiveness of various go-to-market strategies, quickly sunsetting.

Mountain View, CA, US

• Account manager on team focused on large marketers in the Travel vertical. Responsible for developing and pitching digital marketing opportunities including pitching how digital video compares to traditional media.
• Developed and tested successful market by market comparison to showcase digital video success on YouTube vs. other digital video networks.
• Managed $12M in annual revenue from leaders in travel industry.

Mountain View, CA, US

• Studied the eCommerce landscape and wrote a report as to how CPG companies can address this opportunity
• Co-Authored presentations demonstrating the US Hispanic search audience for several CPG clients
• Authored Tablet Advertising opportunity presentation
• Studied and Presented information about Digital Shopper Marketing with Search.

San Francisco, CA, US

• Architected and sold branded iPhone application for Gap, Inc. (Gap StyleMixer). Led a cross-functional team of ten through creative design, user experience, technical and creative development of the App
• Developed novel recommendations for Flip Video (a handheld camcorder company recently acquired by Cisco) to maximize brand exposure with the fiscally and reputationally critical 18-25 age demographic
• Associate Produced an international-award winning alternate reality game for McDonald’s global marketing, which reached 3.2 M people in over 100 countries

• As Technical Director, established a three-person governing body to raise money and manage future development of the organization; participated in nine theatrical productions over three years

Responsible for researching the feasibility of new Web Venture ideas including, but not limited to:Competitive AnalysisMarket Sizing AnalysisInitial Market ResearchStrategy Development

• Managed a full corporate Re-branding initiative including a simultaneous brand launch in 7 global offices
• Re-developed and wrote process documentation for four interactive online Flash and XML-based tools.
• Led the re-development and transition to new vendors of two core offerings: Online Video and Interactive Shelf-Set
• Co-wrote a Competitive Study, and Industry Analysis on Online Market Research Survey Tools
• Worked on Requirements definition and then wrote the Case Study and Functional Requirements sections of the Product Requirements Document for the next significant development initiative on our core technology product

• Served on the managing board for Theater Workshop, the Colorado College’s entirely student-run theater as Master Electrician, Technical Director, and Artistic Director
• Produced 4 main-stage shows and several independent projects per year
• Managed a 30’x60’ black box theater as an open student venue during the rest of the school year
• Spearheaded an initiative to put $50,000 into the space to upgrade the electrical grid and build a Lighting Booth/Storage Room
• As a member of Theater Workshop, I designed lights for six shows, directed an evening of 9 one acts, and served as a technician in some respect on almost all 16 main-stage shows during my tenure.

• Turned a project to create an online ticketing service for The Georgetown Day School Theater into a commercial endeavor
• Gained experience in running an office, managing employees, developing product offerings and direct sales
• Managed relationships with key clients, consulting on company image design, in-store signage layout, web presence and technical support

Mba, Social Media, Entrepreneurship

Certificate Of Completion, Summer Institute For General Management

Ba, Drama

Education record

Education record