James Wigley Email & Phone Number

London, England, United Kingdom

With more 110 million followers, SB Media Group generates more than one billion views per month and owns the world’s biggest automotive entertainment brand – Supercar Blondie.Our highly engaged audience loves our future-facing take on cars, design and technology.Having started as a social influencer we have grown into a full digital media network with a roster of talent, an automotive design studio, and a suite of channels and shows that live across YouTube, Instagram, Facebook, TikTok, Snapchat, Twitter, BilBili and our website.

Leading all client-facing business, including brand partnerships across Jungle Creations and The Wild, Jungle's full-service social media agency that connects brands to communities, culture and commerce through full creative solutions, events, social media management, production, influencer and performance marketing.

CCO at Jungle Creations — a social-first publisher, specialising in creating high-quality content which is distributed through our portfolio of media brands which have over 140 million followers across platforms.

Consultancy projects for publishers, brands, tech platforms and agencies. Drawing on my 15 years’ digital experience and my reputation for team leadership & development, client relationships, and operational skills, I am able to use my knowledge to help grow businesses through:• Reviewing and improving existing digital revenue models to increase profit margins.• Establishing new digital revenue streams through strategic business planning and development.• Competitor analysis and benchmarking.• Commercial strategy and development.• Creation & formation of branded content and influencer marketing.• Organisational strategy, structure and process design.• People leadership, management and mentoring.• Development of strategic partnerships to leverage brand assets for commercial benefit.• Working with senior business stakeholders to identify and overcome growth challenges.• Support in recruiting, building and leading successful teams.• Accelerating business growth and product launches through design thinking.• Digital media training and knowledge development.• Sales proposition and collateral development.

London, United Kingdom

• General Manager for JOE Media, working directly with the founder and CEO to scale the UK business.• Developed JOE Media’s commercial proposition, including commercial models, products and market positioning.• Direct reports across programmatic & operations, paid media, partnerships and client services.• Pioneered JOE’s original content slate to increase retained business and investment in JOE’s in-house talent and studio space as part of the commitment to “100% original content”. • Personally secured year-long partnerships with multiple top ten global brands.• British Media Awards ‘Video Project of the Year’ for Total Tekkers, in partnership with Xbox.

London, United Kingdom

• Lead the commercial operations for LADbible Group, working directly with the founders to scale the business.• Created the commercial model, market positioning, commercial team structure and systems to grow revenues 144% YoY.• Established the London office, growing the team from 3 people to 40+ people in 18 months. • Built the commercial operation across LADbible Group, growing and leading teams across brand partnerships, programmatic & operations, paid media, strategic partnerships, creative and client services. • Responsibility for the London office P&L.• Budgeting and forecasting for the commercial team, working closely with the CFO.• Launched the LADbible App in commercial partnership with EA.• Cannes Lions nomination with Doritos/OMD partnership.

London, United Kingdom

Leadership and development of the digital sales team, with a focus on the innovation and development of new digital revenue models to enable Absolute Radio to become a pioneer in the fast emerging digital audio market.Achievements:-• Head-hunted from Channel 4 to lead and develop the digital sales team.• Three months after joining, the record for monthly digital revenue was broken, with the highest digital revenue month in the history of either Virgin Radio or Absolute Radio. • Increased digital revenues by 34% YoY 2010 vs 2011 [forecast for 2012 was +130% YoY].• Reported directly into the Commercial Director, CEO, COO and CFO.• Developed Absolute Radio's InStream advertising [now known as DAX: the Digital Audio Exchange], becoming the first radio brand, globally, to be able to target internet listeners based on their data, bringing an entirely new commercial model to the radio industry.• Devised the InStream business model, forecasts and market launch, securing Microsoft, VW, Holiday Inn and Samsung as launch partners.• Launched Absolute Radio’s 'Redefining Radio' at the Houses of Parliament, presenting to 350 clients and agencies about how logged-in listening will redefine commercial radio: Absolute Radio's James Wigley at Redefining Radio.

- Digital business development lead across Group M and the independent agencies. Increased YoY revenues across all agency groups, growing the Havas & Magna 264% YoY. - Led the commercial strategy and launch for 4oD on the Ps3 and iPad and Film 4oD.- Established and ran the ‘Introduction to Channel 4’ course for agency graduates and the ‘Introduction to Media’ course for new C4 interns.- Secured the largest 2010 digital campaign for Amex, in partnership with Ogilvy.

Responsible for revenue growth across the digital properties for The Times, The Sun and The News of the World.Achievements:-• Leading Group M business, responsible for digital revenue across The Times Online, The Sun Online and The News of the World Online.• Secured multiple six-figure partnerships across brands including Mars, Wrigley’s, Dulux, Amex, Aegon and Friends Provident.• News International delegate selected to attend the prestigious 'Media Business Course’. • Winner, Media Business Course Pitch 2009.• ‘Campaign of the Year’ Award for Dulux at the NI Commercial Awards 2010.• Media Week 2008 Gold Award for Mars Balls collaboration with TalkSport and Mediacom.

Communications planner across all media on Mars, Nikon, Shell UK and ebookers

P&G press buyer, negotiating across consumer, trade and national press titles, controlling vast budgets and volume on over 40 P&G brands across the haircare, femcare and FMCG sectors, including the Gillette Fusion launch.