Jamey Fish Email & Phone Number

Anderson, South Carolina, Us

Head of Sales and Marketing departments and responsible for all revenue-generating activities for the company. PackIQ is a leading provider of custom reusable packaging solutions and full-service container management programs designed to help manufacturing companies reduce packaging waste and solve their material handling challenges. Trusted by hundreds of well-known brands and blue-chip companies from automotive to aerospace, powersports to defense, and earthmoving machines to advanced air mobility, PackIQ is dedicated to improving product protection in transport and material handling, as well as reducing excess waste going to landfills.

Baton Rouge, Louisiana, Us

Responsible for developing brand architecture, strategy, and executing growth marketing and sales plans to meet annual business goals for Pass It Down’s two brands while working closely with the CEO, Product Development, Customer Service and Finance to deliver invaluable experiences for customers and profitable growth for the company. • Responsible for annual planning and execution of all marketing materials and activities designed to drive top of funnel brand awareness, engagement and lead generation for sales while analyzing data using Google Analytics, HotJar, Adwords, Serpstat, and Datastudio to improve coversion rate optimizations in key brand channels.• Upgraded the brand architecture and style guide for the Pass It Down brand and developed and launched a new brand, SportsStory, for the sports customer segment.• Increased new customers and annual recurring revenue (ARR) in one year by +260% and +176%, respectively. • Responsible for building and operating two separate brand websites including implementation of all e-commerce capabilities, SEO/SEM optimization, UEX improvements, digital advertising, and webform automation between all CRM platforms.• Deployed a full service NFT crypto-art and marketplace management offer, to include all marketing and sales materials, designed to help customers monetize their corporate archives and collections. • Designed and built the company’s first Sales Department and Customer Success Department to include sales development reps, account managers, and customer success managers; as well as compensation plans, training materials, and the sales technology stack and CRM platforms. • P&L responsibility to grow revenue, profits and manage operating expenses including annual budgets and monthly forecasts.

Simpsonville, South Carolina, Us

Inventor of U.S. Patent approved “ViViD, The Fireworks Show In A Box”, an online e-commerce company where consumers design their own personalized 10 minute show in a box that is smartphone controlled, delivered right to their door, safer, easier, cleaner, and disposable. Founder and CEO leader responsible for creating and implementing the corporation’s mission and business direction. Developed the brand architecture from scratch, business strategy, consumer insights generation, consumer experience journey, custom packaging design, tech development roadmap, multi-channel digital marketing plan, social media platform, and complete P&L oversight.• Awarded the Michael Cerbelli “Hot List Award” as a top 10 most innovative entertainment company of 2018 by the internationally recognized New York Cerbelli Design Agency. Cover feature “Company Blazing A Trail In Entrepreneurship” in South Carolina’s premier Upstate Business Journal. • Grew revenue +166% in the first two years while maintaining profit margins above +55% annually.• Developed and executed multi-channel digital and social media capability, targeted advertising and CRM resulting in 20% growth in referrals and new customer acquisition in 10 months by utilizing an engagement strategy supported by data via Google analytics, Terminus, Bitly and Buffer.• Successfully lobbied and secured approvals from U.S. regulatory agencies DOT, CPSC, and the BATF to allow interstate commerce of highly regulated consumer grade explosives across U.S. state lines.• Designed, tested, and secured a DOT CFR Title 49 – 178.503, UN 4G/Y30/S custom package with a BMC certified seal to ship dangerous goods and explosives under IMDG, ICAO/IATA, and UN regulations.

Doraville, Ga, Us

SVP of Marketing for all marketing strategy, brand management, business ops, and innovation planning for the luxury brand portfolio and value lines across all channels and geographies.

Clermont-Ferrand, Auvergne-Rhône-Alpes, Fr

Awarded increased leadership and operational management responsibility over the North American marketing operations for Michelin’s most profitable Earthmover Mining, Infrastructure and Energy business unit. Responsible for leading a cross-functional team in new product development, strategic pricing, annual planning, high-impact creative marketing materials and content, digital media planning, website UE/UX development, and business intelligence on performance.• Delivered market share growth of +2 points each year in Mining and Infrastructure sectors, achieving difficult market share gains in declining global industries. • Over delivered two years of operating results by +$32MM and +$39MM in 2015 and 2016 respectively.• Led a global team of R&D, market research, product and sales personnel to design and re-launch a new worldwide go-to-market strategy for the most important product line of giant earthmover tires for the global mining market. • Designed a critically needed business intelligence reporting system to better track stock and consumption trends of the world’s largest mining tires to improve supply chain forecasting, inventory management and reduce working capital in a supply constrained manufacturing environment.

Clermont-Ferrand, Auvergne-Rhône-Alpes, Fr

Leadership role over Michelin’s largest cross-functional marketing department to plan, develop, and implement digital consumer experience marketing platforms for Michelin, BFGoodrich and Uniroyal. Diagnosed the consumer journey from pre-purchase to ownership and improved each phase of the tire buying journey using digital technologies. Built a platform for developing “BIG” ideas and brought them to life in a cohesive experience where consumers are most receptive to the brand. Analyzed effectiveness of key touch points, identified return on investment opportunities and implemented corrective actions. Created a hot house for testing and experimenting of digital content to drive revenue, especially across the digital landscape. • Led two large marketing departments totaling 37 people with 11 direct reports, including all Digital Marketing Departments and Consumer Care Center; with $120M marketing budget responsibility.• Delivered four straight years of market share growth of +.2 bps on average each year, achieving the highest market share in Michelin’s North American history at the end of 2013.• Over delivered two years of operating results by +$50MM and +$62MM in profit, 2011 and 2012 respectively.• Developed traditional and non-traditional 360 degree campaigns with focus on the digital and social media ecosystem; exceeded critical e-business KPI’s each year including qualified site traffic, top box purchase intent, and 12% increase in purchase conversion.

Blackfriars, London, Gb

Awarded increased leadership responsibility to manage the strategy, brand portfolio, innovation pipeline and multi-channel digital marketing and advertising campaigns for Hellmann’s and Best Foods brands, a $910 million business and one of Unilever’s largest brands in North America. Featured story on the front cover of Brandweek Magazine, Vol. L No. 40, November 9, 2009. Awarded first place in Unilever’s Global Marketing Excellence Awards for delivering two straight years of share and profit growth, surpassing competitor Kraft for the first time in the brand’s history.

Blackfriars, London, Gb

Managed profit delivery, strategic positioning, and marketing leadership for the $190M Lawry’s Masterbrand while simultaneously leading a divestiture team with Lehman Brothers in the sale of Lawry’s to McCormick Spice Company.

Blackfriars, London, Gb

Promoted to Team Leader – Sr. Shopper Marketing Manager to oversee six reports and a large cross-functional team within a $3 billion region spanning from Illinois to Hawaii. Led shopper marketing strategic development between Unilever and the largest food channel retailers including Kroger, SuperValu, Safeway, Albertsons, and HEB. Led the strategic marketing development for both long range and annual plans for key customers. Supported brand specific objectives at the local level and maintained Unilever corporate identity while driving incremental sales at retail.- Awarded Unilever’s Growth Champion Award for strategic customer development and profitable growth.- Developed program solutions to drive value for innovation launches, event management, in-store merchandising execution, and category leadership support- Led the shopper marketing team to deliver $48 million in incremental sales in 2006.- - Maintained strategic integrity of a $110 million marketing budget by limiting spending to equity-based brand programs, reducing trade investments while simultaneously driving category growth for retail customers

Us

Background, skills and capabilities available upon request.

New York, New York, Us

Background, skills and capabilities available upon request.

Mba, Business General Management

Ba, History