EraBright helps businesses generate leads online by making it possible for customers to find their products or services on search engines like Google. Our mission is to help our clients achieve and exceed their growth and revenue goals. We seek to accomplish this through the execution of transparent, revenue-driving SEM solutions. We aspire to conduct ourselves with respect, loyalty and open communication with all stakeholders of EraBright. In addition, we believe in becoming invested in each client’s success.

As the Digital Marketing Manager, I plan and assist with execution of all web, SEO/SEM, marketing database, email, social media and display advertising campaigns. I measure and report performance of all digital marketing campaigns (ROI/KPIs). •It's also my job to identify trends and insights, and optimize spend and performance based on the insights as well as brainstorm new and creative growth strategies.

• Manage various social media profiles to engage with client’s customers as well as increase brand awareness.• Conducted blogger outreach campaigns in order to build links and gain more brand coverage for clients.• Managed Link building/Content Marketing.• Managed email-marketing campaigns with precisely constructed headlines.• Performed reputation management services for various high end clients.• Helped create and implement the launch of digital programs and new products.• Aggregated retailers via Affiliate providers such as ClickBank and Commission Junction.• Created additional revenue streams through up-sells; motivated slow-moving accounts to increase earnings.• Assisted with online marketing systems via PPC, CPL, CPM, CPA, SEM, media buys, blogs and e-mail campaigns. • Managed and recruited new affiliates/publishers to promote lead gen and other network offers.

At XVIO, I mainly performed on-site optimization, keyword research, link-building, set up 301 redirects, 404 pages, set up social networks like Google Plus/Google My Business, Facebook, Twitter and Foursquare, use Google Analytics and Webmaster Tools, Bing Webmaster Tools, submit to local directories such as Yelp, create geographic content to help clients rank better for specific keywords in their industry, and perform many other miscellaneous duties relating to SEO.