Jamie David Email & Phone Number

Toronto, ON, CA

Toronto, Canada Area

Toronto, Canada Area

Toronto, Canada Area

Toronto, Canada Area

Toronto, Canada Area

• Established the company business plan and developed a niche product based on market studies, competitor analysis, and keyword research
• Made key business decisions regarding pricing, design, and strategy based on supply chain constraints and logistical issues
• Developed efficient inventory management and order fulfillment processes for the company that eliminated unnecessary overhead costs
• Designed and built the company sales website; created all the content on the site including all of the page copy, product descriptions, and images
• Sourced all product suppliers; evaluated and negotiated with numerous vendors to determine the best partners

Toronto, Canada Area

• Supervised all PPC campaigns; allocated the $60,000 monthly budget across different products, campaigns, and platforms, and adjusted the spend weekly based on each campaign’s performance and return on investment (ROI)
• Developed and implemented the online marketing and sales program for Daily Trading Report, a financial trading subscription blog, that resulted in over $11,000 in net monthly revenues for that brand
• Executed and optimized online marketing campaigns for lead generation and nurturing; oversaw every step of the process from the design of the ads and landing pages, to the supporting email marketing programs, to the.
• Designed high-converting landing pages based on best practices, testing, and performance; optimized designs continuously based on page analytics and audience behavior, this resulted in a 92% increase in lead capture.
• Implemented content marketing initiatives that supported our organic SEO strategy and also created new search engine marketing opportunities; developed successful PPC campaigns that leveraged the new articles, videos.
• Created social media contests on Facebook and Twitter that resulted in over 400 new qualified leads and over $45,000 in increased net revenue

Sydney, Australia

• Generated the company’s first online sales by implementing innovative inbound marketing, list collection, and lead nurturing programs
• Implemented and optimized sales and marketing campaigns that resulted in the highest revenue year for the company and yielded a steady stream of new, online sales
• Developed and managed the company’s multi-faceted online marketing plan; implemented the complete marketing funnel, analytics measurement and tracking, and reporting methodology
• Executed online and offline lead generation and cross-selling strategies to increase sales and marketing ROI
• Managed all aspects of client communications, including web copy, videos, webinars, publicity events communiqués, testimonials, newsletters, and all email and direct mail campaigns; maintained a cohesive brand message.
• Designed and coordinated all online and offline marketing collateral including emails, landing pages, videos, commercials, print and online ads, books, banners, business cards, and giveaways

Ishikawa, Japan

• Instructed and planned Oral Communication and English courses for secondary school students of different grade levels
• Created lesson plans, presentations, handouts, and exams to ensure knowledge acquisition and retention
• Developed students’ presentation and public speaking skills through speech workshops and English Club activities

Toronto, Canada Area

• Worked for the TD Bank Architecture Group
• Coordinated the Simplified Online Architecture Review (SOLAR) project team which consisted of business consultants, off-shore system architects, in-house bank architects, and senior leaders
• Developed the project mission, goals, and milestones
• Managed the project timeline, team meetings, and stakeholder interviews
• Delivered progress reports and project findings to senior leaders

Toronto, Canada Area

• Developed and implemented the online marketing strategies of the various Petro-Canada retail groups
• Managed all the Google PPC campaigns of the different retail groups for the 2007 holiday season; oversaw keyword purchases and budget allocations
• Formulated and executed an online voucher campaign for the Car Wash group that tracked the flow of customers from the website to retail stations; optimized subsequent marketing programs based on the market research.
• Presented campaign results and successes to stakeholders and senior leaders
• Wrote and designed online advertisements; conducted market research to tailor ads to target markets
• Delivered teaching presentations (Lunch and Learn programs) on the importance and value of search engine and social media marketing to internal client groups

Toronto, Canada Area

• Worked for the TD Bank Securities Department, QA Team
• Wrote Microsoft Access and Excel reconciliation programs to compare and compile trade reports
• Generated reports, created test trades, and assessed trade workflows in the TD Calypso trading environment
• Upgraded the Calypso trading environment together with the Quality Assurance (QA) team
• Created a comprehensive QA Manual, which detailed all the tasks and workflows of the QA team
• Assisted the QA team in achieving its project deadlines and weekly tasks

Toronto, Canada Area

• Did 2 consecutive co-op terms as Junior Communications Engineer (May - Aug 2006 and Sept - Dec 2005)
• Produced work orders and procedures for key projects in the subway communications network
• Managed the Master Supervisory Control and Data Acquisition (SCADA) system databases
• Integrated and cut-over the previous, analog SCADA system to a new, digital system together with the Communications engineering team
• Conducted comprehensive product comparisons and selected components for new relay interface boards
• Produced Computer-Aided Design (CAD) drawings for relay interface board layouts and wiring diagrams

Bachelor Of Applied Science, Honours Systems Design Engineering - Co-Operative Program

Education record