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Jamie Barnes is a Global Researcher at Mercari, Inc.. They possess expertise in analytics, data analysis, marketing, microsoft excel, social networking and 30 more skills. They is proficient in Japanese. Colleagues describe them as "Having worked with Jamie for 5 years at COPA90 I can safely say he is one of the sharpest and most intelligent professionals I’ve worked with. He combines a deep understanding of consumer audiences and user research with a highly analytical capability, translating data into business actions. In his time at COPA90 he’s worked right across the business with a wide variety of functions, providing insights which have helped drive the brand forward. He’s highly adaptable, able to work on everything from platform analytics through to planning, executing and delivering major global user research projects. Jamie also has strong emotional intelligence; he puts his ability to empathise to great use both as a trusted colleague but also in his professional work on user research. It's been a pleasure to have him in my team, he’s a real asset to any business he works with in future !", "I had a pleasure to work together with Jamie me at COPA90 on HCD research project to help inform their product development strategy and build foundations for the broader research function in the team. Jamie has a natural empathy and intuition for people and he instantly got a grasp of the human centred design processes, ethnographic research methods and service design principles. From the very first day he was motivated to get behind and thoroughly understand and take an active part in each phase of the project - from problem framing, through organising and conducting research, syntheses, ideation and eventually coming up with new value propositions for end users and a set of strategic recommendations. Jamie showed a lot of creativity and resourcefulness when coupling the qualitative research with his quantitative expertise - it resulted in a all-round set of broad customer and product insights. Jamie is driven and keen to apply the most relevant ways to communicate insights to stakeholders. He does it in an energetic, authentic fashion, whether in an informal catch up or while facilitating multi-stakeholder workshops. His strategic understanding of the company DNA helped to ground the project in the reality. Jamie is a unique, brilliant, collaborative, dedicated manager and a very unique person to work and exchange ideas with - from technical through business, to the abstract ones. I admire his working ethics and his honest, respectful and kind attitude towards everyone in the team.", and "I reported into Jamie at COPA90 and I could not have asked for a better manager. Jamie is extremely talented when it comes to data. He is not only incredible at interpreting different datasets but he is driven and passionate. His insights and analysis on Video and Audiences is invaluable, he really understands every platform he works with and what it is that really makes an audience tick. He has great leadership skills and was always an absolute joy to work with. I am lucky to have learnt so much from him."
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Global ResearcherMercari, Inc.Tokyo, Jp -
Senior Ux ResearcherMeta Aug 2020 - PresentMenlo Park, Ca, Us -
Director Of User Insight & UxCopa90 Mar 2019 - Aug 2020London, GbEstablished a User Research Function in the business bringing a human centred design approach to the all aspects of product development and the company culture.Leveraged established user research methods to define user personas, test business hypotheses and shape the development of new products, build MVPs and support other areas of the business. -
Head Of Data InsightsCopa90 Jan 2016 - Mar 2019London, GbManaging COPA90's data strategy and implementation across key areas:User Research - Running cutting edge user research projects and mining industry leading insights. Business Intelligence - Ensuring all business relevant data is properly harnessed, analysed and succinctly reported on a regular basis. Content Insights - Supporting the content team to make sure all content and platforms are fully optimised. Regularly testing hypotheses to make data driven content decisions and recommendations.Brand Campaign Support - Working with the commercial team to win and deliver brand campaigns. Producing brand KPI reports and managing the paid media activity. First Party Data Acquisition - Working with the world's best tech partners to build a future-proof first party data warehouse. -
Youtube Platform Manager & Data AnalystCopa90 Aug 2013 - Jan 2016London, GbBuilding a football network that reaches and engages millions of fans worldwide via a collection of the most influential brands in global football fan culture.YouTube Platform Manager➢ YouTube expert - YouTube certified and possesses first hand experience in building, growing and engaging large audiences on YouTube. ➢ Responsible for optimising the company’s YouTube channels through the use of best practices and data-led insights. ➢ Training company employees on best practices and audience development strategies.➢ Managing the platform backend; YouTube’s CMS, Revenue reporting, Content ID and other functionality. Lead Data Analyst ➢ Product performance - meaningful analysis and reporting on all content by tracking against the KPIs and delivering actionable insights to inform the creation of new content.➢ Audience insights – frequent research and analysis of audiences across multiple brands and platforms providing rich user insights. ➢ Industry insights - On the pulse of industry trends and developments in all relevant areas.➢ Proficient in a range of tools – Google Analytics, Social Bakers, YouTube Analytics, Tubular Labs, Facebook Insights, Twitter Analytics and more.➢ Communication – confident at communicating concepts and data insights to team members.Digital Marketing Specialist➢ Responsible for building and managing paid media campaigns for brand supported content. ➢ Adwords certified.➢ Selected as the one of the Top3 performing agencies in the UK by Google (2015). -
Games AnalystWe R Interactive Mar 2013 - Oct 2013London, GbGames Analyst for We R Interactive, a pioneering social entertainment company, which boasts over 11m users from 220 countries. My responsibilities included:• Reporting metrics to key stakeholders, including senior management and brands.• Presenting analysis in a clear and easy to understand manner, including recommendations.• Proactively developing new analyses and insights, to drive decisions and strategies for user acquisition, retention and monetization• Designing and implementing advanced statistical testing, such as AB testing, for customized problem solving.• Understanding free to play game design, user behavior and to support the management team, game development and marketing teams in making business decisions and changes to games.On a Daily basis I use tools such as:• Kontagent - In App Analytics tool: With the DataMine feature I often employ SQL/HiveQL to query large game data sets for deep customer insight• Flurry – Mobile Application Analytics.• MS Excel - used to an advanced level for analytical purposes. High level use of pivot tables, look ups and macros. -
Senior Data ConsultantValpak Limited Apr 2012 - Mar 2013Stratford-Upon-Avon, Warwickshire, GbThe primary Account Manager for nine members including Next Retail Ltd, Kellogg’s UK and Nutricia Holdings Group Ltd, performing complex analysis on packaging waste information. -
Data AnalystValpak Limited Aug 2011 - Apr 2012Stratford-Upon-Avon, Warwickshire, Gb
Jamie Barnes Skills
Jamie Barnes Education Details
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University Of PortsmouthComputer Games Technology
Frequently Asked Questions about Jamie Barnes
What company does Jamie Barnes work for?
Jamie Barnes works for Mercari, Inc.
What is Jamie Barnes's role at the current company?
Jamie Barnes's current role is Global Researcher.
What is Jamie Barnes's email address?
Jamie Barnes's email address is ja****@****ail.com
What is Jamie Barnes's direct phone number?
Jamie Barnes's direct phone number is +4420783*****
What schools did Jamie Barnes attend?
Jamie Barnes attended University Of Portsmouth.
What are some of Jamie Barnes's interests?
Jamie Barnes has interest in Science And Technology, Environment.
What skills is Jamie Barnes known for?
Jamie Barnes has skills like Analytics, Data Analysis, Marketing, Microsoft Excel, Social Networking, Game Design, Microsoft Office, Game Development, Management, Analysis, Mobile Applications, Google Analytics.
Who are Jamie Barnes's colleagues?
Jamie Barnes's colleagues are Naomi Sumi, Norie M., Andre R., Takaaki Shinohara, Rika Suzuki, Hisayoshi Chiba, 郡山隼人.
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