Jamie Luig Email & Phone Number

Princeton, New Jersey, United States

Princeton, New Jersey, United States

Harleysville, PA

Primary lead on both consumer and physician-focused, quantitative projects. Develop highly customized research instruments based on discussions with clients to answer their key business questions. Craft reports that pull findings together to create a story that is both visually and textually easy to process.

Further developed and sharpened my skills in data analysis, research instrument development, and report creation by honing my SPSS abilities and assuming a lead role in projects. Helped internal marketing efforts by conducting a SWOT and competitive analysis.

New Hope, PA

Worked closely with fellow associates and project leads to develop marketing research instruments that helped answer clients key business questions. Processed and analyzed large data sets in SPSS. Helped create customized reports for clients

West Conshohocken, PA

Performed secondary market research for 16 Latin American countries to understand each country's economic and political frameworks. Conducted primary market research with sales reps in the form of questionnaires and surveys to gain consumer insights. Created a digital video for use on product's website and email campaigns to help inform physicians and.

• Provided support for a team of four classmates developing and presenting a 40+ page marketing report to Steven Singer, owner of Steven Singer Jewelers in Philadelphia, PA.
• Obtained in-depth consumer and market information on Steven Singer Jewelers and the jewelry industry.
• Assisted in organizing and conducting a focus group of 9 people by gathering participants, and recording and decoding participants’ responses and general consensuses into an organized, conclusive, and easily understood.
• Extracted key finding from large amounts of information found on Temple University’s library database and organized it into a professional report.
• Provided marketing recommendations on how to promote Steven Singer’s business and expand its target market.

• Provided support for a team of four classmates developing and presenting a marketing strategy to Tim Bennett, owner of Bennett Compost in Philadelphia, PA.
• Obtained and organized key information from aggregated data on the compost industry and its consumers.
• Developed a comprehensive report that consisted of goals, tactics, communication channels, customer journey map, customer offers, online metrics, and a break-even analysis.
• Provided marketing recommendations on how to generate leads and acquire new customers within a $10,000 budget and one year timeline.

Bachelor Of Business Administration (B.B.A.), Marketing, 3.75

Activities and Societies: Beta Gamma Sigma Honor Society

Business Administration A.S., Marketing

Activities and Societies: Phi Theta Kappa Honor Society