As a Sales Director, I augment revenue streams by developing and executing the strategic vision for the wholesale business. It is me who enhances organizational sales and increases brand awareness by implementing wholesale business initiatives. In this job role, I have to devise and develop effective brand experience strategies and marketing plans for wholesale partners. I am tasked to manage and administer a cross-functional sales team to achieve anticipated business objectives. Moreover, I established and maintained positive relationships with key stakeholders to attain long term goals.Below are my notable accomplishments:-Successfully developed and executed a strategic vision for the $100M lifestyle brands wholesale business, resulting in increased sales revenue by over 10% YOY, enhanced brand awareness, and the establishment of positive relationships with key stakeholders such as Nordstrom, Neiman Marcus, and Saks 5th Ave-Achieved impressive results by driving strategic planning initiatives, including the development of a 5-year wholesale strategy, achieving net sales targets and gross margin percentages, and effectively collaborating across teams to execute omni-channel sales initiatives-Reporting directly to the CEO, led retail sales growth and operational efficiency by orchestrating sales and marketing strategies, organizing trade shows and sales events, and providing proactive support for inventory management, resulting in significant sales growth and successful store openings-Led a cross-functional sale team and implemented wholesale and corporate initiatives to enhance organizational sales and brand reputation, while devising effective marketing plans and brand experience strategies for over 100 wholesale partners-Collaborated with the planning team to optimize inventory operations and overall company turn, contributing to the successful growth of door count by 25% YOY in the last 4 years-Built and managed a $5M budget for the wholesale channel

-Surpassed targeted revenue growth by performing day-to-day business procedures, orchestrating sales, marketing strategies, organizing trade shows and sales events, and providing proactive support for inventory management-Developed and deployed wholesale, e-commerce, and brick-and-mortar sales/marketing strategies, resulting in sales growth from $1.2M in 2011 to over $16M in 2019-Built and managed budgets for overall company -Established positive relationships throughout the organization to drive operational efficiency- Organized several trade shows, national sales meetings, and other sales-related events-Delivered proactive support to the Inventory Manager in allocating funds/budgets and accomplishing sales goals-Collaborated closely with the President on pricing store merchandise, historical price parity, and competitive landscape-Worked wit the Chief Creative Officer (CCO)to execute the opening of two stores, including a store in Florence, Italy

- Led a team of 10 to increase sales revenue each year by over 20%

- Worked closely with key wholesale accounts to manage and ensure sell through

- Lead and executed all regional sales rep merchandise lines

-Worked closely with VP of Sales on the Cinta line and traveled extensively throughout the country for events and stores visits