With over 17 years of experience in the CPG, Health and Wellness industries, I am a strategic, results-driven marketing and sales professional who specializes in developing and leading challenger brands in the vitamins, minerals, and supplements (VMS) category. As the former VP of Sales and Marketing for Nutrawise (and later) Jamieson Wellness, I successfully and passionately led the Costco business unit, generating over $100M in sales annually, as well as, leading and executing brand marketing initiatives that ultimately led to a successful merger and acquisition with Jamieson Wellness. I collaborated with multi-functional team leaders across all global business units, including sales, marketing, product development, and supply chain. I also worked cross functionally with our global Costco teams to ensure collaboration and cross sharing of information among our global sales teams. As an expert in VMS and integrative health, I have served as an educator and speaker on various topics surrounding integrative health and wellness and eager to share my own journey moving from conventional medicine to a more integrative health and wellness routine. I am passionate about food as medicine and promoting a more natural lifestyle to promote optimal health. I am 100% a TYPE A PEOPLE PERSON that loves the opportunity to build and grow successful sales teams and cultures that are collaborative, FUN, supportive and successful!
Listed skills include Integrated Marketing, Public Relations, Marketing, New Business Development, and 40 others.
