Utilizing more than 20 years of experience in marketing strategies and execution from both the agency and client perspective I help companies find the best way to find their perspective customers to fill their sales funnel.I learned how to use marketing technology and have integrated it with CRM systems to find the 360 degree view of how a lead becomes an opportunity and ultimately a new customer or even a product or service line extension of current customers.Through my 2 decades of experience I have led various marketing tactics to engage customers such as:✅Public relations✅Events and trade shows✅Social media✅Media buying✅Direct mail✅Email✅Websites✅Content marketing programs✅Collateral creation and managementand more!Check out some projects I have managed:https://automotive.horiba.com/ev-solutionshttps://www.sae.org/news/2020/07/horiba-heavy-duty-engine-development-and-testinghttps://www.thinkcommunica.com/work/gerber-trade-show-and-3d/https://www.thinkcommunica.com/work/gerber-ideation-event-featuring-tim-gunn/#manufacturing_industryhttps://www.thinkcommunica.com/work/gerber-technology-literature-system/#collateralhttps://www.thinkcommunica.com/work/gerber-website/#digitalSpecialties: automotive, fashion, furniture, building products, B2B, marketing agency, corporate marketing, public relations, content marketing, account based marketing, ABM, international marketing, global marketing, email marketing, marketing automation, CRM, CMS, website, buyer journey, buyer personas, branding, brand management, event marketing, marketing technology
Listed skills include Marketing Communications, Marketing, Public Relations, Management, and 36 others.