Jamie Rodriguez Email & Phone Number

Los Angeles, Ca, Us

Pittsburgh, Pennsylvania, United States

Global media technology leader responsible for cutting-edge technology for production of live events, entertainment, sports, news technology and content distribution. Hired to launch an innovative digital platform transitioning hardware to a cloud-based solution for the 2028 Olympics and future projects.►Started global information gathering and identifying of new opportunities by advocating for the importance of data and building connections across regions. ►Established and nurtured relationships to learn a new industry and build trust across departments.► Pioneered new processes and developed business case for Opex based platform with thoughtful research, financial modeling, development and marketing roadmaps, and presented to cross-departmental stakeholders.

VS Media is an industry leader in video streaming technology with a B2B2C marketplace of content creators, user-generated content, subscription service, and social products. Responsibilities covered customer success, partnerships, international market awareness, community management, customer experience, and trust & safety. ► Led development of new spam filter to help mitigate chat bots and aggressive spamming disrupting content creators. ► Integrated new 3rd party payment options for creators to increase international choices and improve speed for domestic partners. ►Improved quality of service for account support while volume of accounts drastically grew during integration of competitor platforms.►Led research and testing of age verification 3rd party solutions and implemented new review steps for support.►Added new standards to content review policies to lower the rate of stolen or copyrighted content.►Oversaw project to integrate machine learning into product search and content aggregation to improve customer time on site.

Recognized for being the voice of the customer, thoughtful strategy, an eye for design and a bias for action. Focus on user advocacy, user monetization, relationship management, customer & revenue growth, trust & safety, risk mitigation, competitive awareness, and strategic problem-solving. As Head of Product, oversaw a team of 40+ with 12 direct reports, covering 1/3 of the 130 person team. DELIVERED RESULTS: ► Overhauled subscription service and content platform for YoY growth. Led marketing campaign efforts to help bolster these revamped offerings in tandem with the product team launches. ► Leveraged new survey system/platform to guide cross-functional teams to new third-party tools that identified bugs with site redesign and reduced lead time to resolving complaints. ► Spearheaded cross-departmental competitor analysis project to identify new opportunities and educate teams on industry standards and user expectations. ► Guided mobile-first digital platform overhaul with customer engagement, design feedback, listening tools, and data-driven decisions. ► Managed user notification project to answer demand from customers to increase real-time knowledge of site events and introduced new tools for customer support to leverage for better success rate reaching users.► Carefully launched new content moderation policies for content creators to meet banking regulations, and improve safety without disrupting sales or support teams.► Led personalization efforts with machine learning across the join path funnel and through customer lifecycle to improve customer retention across multiple regions.► Improved policies for fraud collusion, looped video, and account takeovers with strategy for future growth.► Crafted risk mitigation policies resulting in a reduction in chargebacks and expedited detection of new user fraud within their first 8 hours of platform engagement.

Developed product and product marketing team. Focused on trade shows, growing social media presence, increasing visibility, and creating a consistent customer messaging with marketing efforts. Worked across all departments to improve the customer experience and supported brand personal development, representing the voice of our content creators and our members internally. Established team to drive launches across email, social, and affiliate networks in addition to improving internal processes for projects and product launches. DELIVERED RESULTS: ► Increased monthly revenue after spearheading annual contests and sales drivers to enhance user and client experience. ► Established network brand identity across global industry and on platform through consistent marketing and angling of the product. ► Increased recruitment after planning and launching recruitment websites to secure high-quality applicants to the network and magnify brand identity. ► Grew size and scale of international events for content creators and partnerships. ► Led site redesign project to introduce new user experience and technical tools for clients.

Promoted to address a slow sign-up process and low success rate. Implemented a team of account representatives and automated the account creation process. Achieved a larger number of applicants completing the process, improved relationships with new accounts, and assured longer account lifetimes. DELIVERED RESULTS: ► Increased account sign-ups after launching automated sign-up process to improve acquisition funnel. ► Managed team of 7 account executives delivering YoY growth and improved success rates. ► Created new efficiencies in system and standards of service for the team. ► Met or exceeded quarterly goals for project completion and sales targets, with 100% success rate on completing objectives each quarter and consistently surpassing target sales. ► Negotiated new account relationships, new financial deals, and delicate client situations.

Promoted to improve experience for onboarding applicants and to maintain and build relationships with creator accounts. DELIVERED RESULTS: ► Increased managed accounts sales through strategic management of creators and improved support. ► Established and nurtured relationships to develop the network and build trust in the company. ► Pioneered new role within growing firm and validated position with consistent month-over-month growth.

Created new system to organize legal documents, successfully escalated and managed delicate issues with broadcasters, oversaw talent for successful live broadcasts, and successfully managed 30+ live broadcasts with no issues or missed opportunities.

Read scripts, wrote coverage and assisted with general office duties.