Responsible for Brand Strategy and Go To Market planning for the launch of the Carbon 1 MK II.Exploring market growth opportunities with potential brand partners.

We're developing the world's first AI Virtual Business Partner.Right now, we have a suite of tools that help entrepreneurs from day 1 develop their business models and build beautiful brands.Check out our prototype here: www.myventure.io

Joined Arthritis Research UK at a time of exciting transition to become a new, action lead organisation to achieve more for people with arthritis.My principal role was to manage the charity's brand launch campaign. In November we launched the award nominated 'Together We Can Defy Arthritis' - a multi million pound campaign spanning TV, OOH and Channel 4 partnership.

Paint It Black provide freelance growth marketing solutions to meet the communication challenges for startups.We recognise that new businesses often cannot afford or in fact probably don't even need additional full time personnel to manage their marketing. Instead, outsourcing to someone who has seen it all before is a lean solution to delivering impactful comms at an affordable cost.We cover everything you need to get your business' comms off the ground:- Audience Profiling- Branding Solutions- Commercialisation Strategy- Growth Marketing Strategy and Planning- Social Media Planning- Idea Generation and ManagementAlongside the day-to-day, we are developing the World's first AI, personal business partner called Venture. For more info, visit www.myventure.io.

Oversee operations of Clews Recycling Ltd with additional Marketing and Sales ownership.Responsible for leading a team of 25.Followed by 6 month travel break

I joined CoppaFeel! on an 11 month term with a remit to lead their communications, develop the role of a Marketing Director and recruit my replacement.During this time, the charity undertook two of their biggest and some might say controversial campaigns to date. The highly impactful Check 'em Tuesday with The Sun and #WhatNormalFeelsLike brand campaign achieved beyond expectations for all set KPIs and made the charity sector take notice.

Responsible for channel planning and strategic direction on a number of companies across a diverse range of market sectors including FMCG, travel and eCommerce.

As part of the founding team of CoppaFeel!, I was responsible for delivering the Brand Creation, Strategy and management of charity's first campaign, Boob Hijack.

Management of all company communications with General Manager responsibilities leading a team of 20.

Media Planning and Buying for clients across a broad spectrum of disciplines from fragrance to utilities. Clients included EDF Energy, Paul Smith, Bvlgari and Mothercare