• Manage all ad sales research requirements/objectives in support of 70+ person Digital Ad Sales team across the VMN Entertainment Cluster including brands: Comedy Central, TV Land, Spike Digital and Gametrailers• Provide insight to help quantify the value of the Entertainment brands and their audience, competitive overviews, highlighting unique audience identifiers and strategic advantages of partnering with VMN• Digital lead for all client facing presentations of VMN proprietary consumer insights research that allows ad partners to be better informed of their core audiences and impact their brand messaging and planning strategies• Provide strategic positioning and marketplace insights to internal and external partners in order to drive revenue• Create unique research driven client relationships that have lead to new sales opportunities resulting in multiple $1 million+ deals• Partner with SVP of Sales, VP of Marketing and Account Executives to identify opportunities to leverage third party campaign effectiveness research solutions and campaign optimization for qualified advertising partners• Manage all aspects of custom research studies from drafting proposal, RFP vendor selection, project management, and final delivery to client• Identify and create consumer influencer communities to better understand new media and user behaviors to provide recommendations to programming, marketing and educate sales teams on new digital platforms• Provide guidance and direction to research team to provide them with the tools and training necessary to develop both individually and as a team

• Provide background research analytics for all potential and ongoing partnerships• Inform strategic decision making in sustaining relationships and building opportunities with clients• Responsible for presentation of industry and competitive landscape/analysis to Executive team• Social media lead in developing new media opportunities for company as core business model adapted to changing digital restaurant industry • Jr. Committee member tasked with brainstorming and strategic planning for company re-branding efforts• Project manager for re-launch of “ZAGAT Exclusives” program which includes program design, creating budget, timeline, consumer and merchant acquisition customer service plan, sales and marketing materials, allocating resources, overseeing team and execution of program• Inform strategic planning for social media outreach and marketing initiatives• Responsible for management and execution of largest revenue generating product in the company from product launch to national rollout• Responsible for sourcing and hiring 3rd party resources essential to back end of business