Jamie Oshea's Location
Los Angeles, California, United States, United States
Jamie Oshea's Contact Details
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About Jamie Oshea
Founding Editor of Juxtapoz Art Magazine, creative culture expert, marketing professional, and blockchain evangelist at the forefront of art & technology.Extensive experience in cryptocurrency, digital retail, creative direction + brand design; brand development + strategy; account acquisition + oversight; experiential marketing; digital + social media marketing; fashion/apparel industry; copywriting + publishing.MILESTONES•Co-founded Juxtapoz Art Magazine and developed it into the world's biggest art brand•Co-founded Every*, the first crypto-based retail rewards platform•Co-founded Comr.se & patented off-platform transaction tech•Served as VP/CD of Shepard Fairey's Studio Number One agency ideating & overseeing major product development and campaign work for Nike, Levi's, Coca-Cola, Radio Shack, and Johnson & Johnson•Co-founded the NXT agency serving clients incl Nike, Disney, Coca-Cola, & Experian•Oversaw Experian's social media management & creative directed /ideated FreeCreditScore.com's "I Scored" slogan and brand campaign•Curated/co-produced "Stages" a yearlong Nike global marketing initiative backing Lance Armstrong's return to professional cycling•Curated a series of artist-designed Trek bikes (including a Damien Hirst butterfly cycle) that Lance Armstrong rode in competition throughout his 2009 race season which sold for over $7 million USD at a Sotheby's auction I organized as a Livestrong fundraiser•Founded and run Supertouch (SupertouchArt.com) a benchmark creative website and blog•Constantly work and collaborate with some of the most innovative designers, creatives, artists, & brands globally•Have traveled the globe extensively for the past 17 years with an emphasis on Asia & Europe collaborating w/ designers, artists, & creatives
Jamie Oshea Work Experience Details
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SvengaliFtw Lab Jan 2019 - PresentLos Angeles Metropolitan AreaFTW Lab is a startup studio & creative agency working to develop and launch early-stage companies with an emphasis on AI, blockchain, & DeFi tech. Connect with us at FTWlab.com -
Fine Art/Creative ConsultantBlack Ops Studio Jan 2004 - PresentLos AngelesI provide ongoing creative consulting and fine art procurement services to a select group of executive-level art collectors on a private basis, personally managing over $25 million in acquisitions to date. -
Co-Founder/BrandEvery* May 2017 - Dec 2019Los Angeles, CaEVERY developed the first crypto-based retail loyalty platform that empowered brands to reward customers for sharing their personal data: "EVERY is the first decentralized Brand-Direct Marketplace that enables data transparency between Brands & Shoppers. Powered by the native EVERY Wallet & Token which gives shoppers control of their personal data, the EVERY marketplace empowers shoppers to monetize their data in direct transactions with brands, trading personal insights for savings & rewards with every transaction. This new tokenized retail ecosystem provides brands with an endless stream of valuable business intelligence and shoppers with a limitless new revenue channel."
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InnovationTarget Jun 2016 - May 2017Los AngelesAfter an attempted acquisition of Comr.se by Target, I was recruited by Target as Marketing Director on 'Project Goldfish', the company's top secret new digital/social shopping platform. I was focused on developing & implementing top line marketing strategy for the platform until Target's innovation group was disbanded. -
Co-Founder, Marketing DirectorComr.Se May 2013 - May 2016Los Angeles, CaCo-founder & CMO of Comrse ("commerce"), a leading-edge digital retail platform that patented the methodology of selling directly to consumers from within a primary brand digital store in external environments like ad units and social media posts. For example, using our groundbreaking Comrse tech, a brand using Shopify to manage its online sales could sell items directly from its Shopify web store to a customer within an ad unit or a social media post they were viewing without the customer ever having to leave to visit their store.Platform was acquired in 2015. -
Curator, Nike'S "Kobe Prelude Experience" Art ShowNike Oct 2013 - Dec 2013The Nike Vault, Staples Center, Los AngelesWorked directly with Kobe Bryant & Nike CEO Mark Parker to Curate "The Kobe Prelude Experience" art show, a pop-up marketing/retail event at the Staples Center featuring original artworks by nine artists including Tristan Eaton, Mark Dean Veca, Tim Biskup, Alberto Mielgo, etc, celebrating each of Kobe Bryant's nine pro model sneakers from the past decade.
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Co-Founder/Creative DirectorThe Nxt Agency Jun 2011 - Aug 2013Los Angeles, CaCo-Founder & Creative Director of The NXT ("Next") Agency, a creative agency focused on experiential, social/mobile/web-based creative, strategy, marketing, and advertising initiatives, as well as original digital/technology IP and product/platform development. Cients included Nike, Levi's, Disney, AT&T, and Experian.Highlights:•Owning Experian's end-to-end social & digital marketing and app development•Working directly with Nike CEO Mark Parker on a massive two-year international Nike campaign for Lance Armstrong that culminated in a $10M Sotheby's auction•Working directly with Kobe Bryant to curate a pop-up art installation for Nike•Building a custom mobile pop-up movie theater built into a semi truck for Disney to premiere its Tron TV series across the country. At NXT I was responsible for all aspects of creative campaign development across social/mobile/web/digital and experiential & event marketing initiatives. Oversight/management of staff of creative and digital professionals, client services and outreach, and account management.Worked directly with all major client leads and oversee an in-house staff of creatives, digital development and Scial Media Specialists, Art Directors, Copywriters, Account Managers, and external consultants.
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Creative ConsultantLance Armstrong & Livestrong 2008 - Dec 2012Los Angeles, CaServed as a personal consultant to Lance Armstrong as well as his Livestrong foundation across a wide array of creative and marketing platforms from creative-based marketing initiatives and collaborations to high-level fine art acquisition.
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Vp/Creative DirectorStudio Number One Feb 2010 - Jun 2011Los Angeles, CaServed as VP & Creative Director of Studio Number One, an LA-based marketing/advertising agency founded by leading artist/creative director Shepard Fairey. Conceived ideation and strategy, oversaw art direction, and wrote copy for major marketing, advertising, and design initiatives for brands including Nike, Radio Shack, Johnson & Johnson, Coca-Cola, The American Music Awards, MoCA, and Kiehl's.Worked extensively in a one-on-one capacity with client leads throughout all stages of the creative process, from procurement to delivery to develop and pitch winning creative for campaigns incorporating extensive print, outdoor/OOH, product design, in-store/POP, logo design/visual identity, brand development, digital/social media/PR, motion graphics, and event activation components.Directly managed full team of internal and external creatives & collaborators including Art Directors, Account Managers, Artists, Producers, Creative Directors, and consultants. Visit: Studionumberone.com
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Creative Director/ProducerSotheby'S Lance Armstrong "It'S About The Bike" Art Bike Auction Oct 2008 - Dec 2009New York CityConceived and produced in conjunction with Sotheby's a special event auction of Lance Armstrong's "It's About The Bike" series. Sales from the custom art bikes—ridden by Lance throughout his 2009 comeback—by artists including Damien Hirst, Mark Newson, & Kenny Scharf totaled over $10M USD with all proceeds going to benefit his Livestrong foundation for cancer awareness.Worked extensively with Sotheby's team to orchestrate auction event, drive social media/PR, and authored/art directed accompanying premium auction catalog. Interviewed on prime time by NBC's Chuck Scarborough about the auction: http://bit.ly/xlX6FSWatch a recap of the event: http://bit.ly/xXfnha
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Creative Director/ProducerTrek'S "It'S About The Bike" Campaign For Lance Armstrong Apr 2008 - Dec 2009Los Angeles, CaAsked by Lance Armstrong to conceive & creative direct "It's About The Bike" campaign for Trek Cycles in support of Lance's 2009 return to professional racing & his Nike-backed "Stages" marketing campaign.Working directly with Lance and his bike sponsor Trek, I curated a select group of the world's most important artists, including Damien Hirst, KAWS, and Marc Newson to create a series of six custom, handmade competition "art bikes" that Lance rode in each of the year's most important races to raise awareness for the concurrent "Stages" campaign. Historically significant, this marked the first time in professional cycle racing that custom art bikes had ever been used in competition.Directly oversaw and collaborated with external artists and studios and internal Trek design team to overcome complex design challenges and ensure creative output and fabrication to the highest quality levels. All bikes were then exhibited in Nike's "Stages" art show and ultimately auctioned for over $10M USD at Sotheby's to benefit Livestrong.Authored and edited accompanying catalog/PR materials and worked to drive support PR/social media/digital campaign.
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Creative Director/ProducerNike "Stages" Campaign Feb 2008 - Dec 2009Los Angeles, CaWorked directly with Lance Armstrong & Nike CEO Mark Parker to oversee and direct the creative implementation/execution of "Stages," a $10M Lance Armstrong marketing initiative for Nike to mark Lance's 2009 racing comeback. Creative-directing in collaboration with Nike CEO Mark Parker and Lance Armstrong directly, I worked to ideate, strategize, and execute the brand's yearlong 2009 marketing initiative supporting Lance's return to professional cycling and benefiting his Livestrong foundation.A creative-driven holistic marketing initiative, "Stages" saw over 20 of the world's most prestigious modern artists including—Damien Hirst, Mark Ryden, Takashi Murakami, and Yoshitomo Nara—creating new original artworks honoring Lance which were featured in a traveling global art exhibition in Paris, New York, and Miami. This creative output fueled a complex support campaign touching global markets with targeted event activations, social media/PR, creative content development, and digital campaigns driving associated Nike product releases and overall brand awareness.Served as a member of core leadership overseeing and coordinating all aspects of these efforts to ensure continuity of creative messaging across all channels. Managed a large stable of fine artists, studios, event installation crews, external partners, agencies, and vendors. Authored and edited accompanying exhibition catalog/book, original digital/social content, worked to drive PR/social media/digital campaign.
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Founding Editor & Creative DirectorJuxtapoz Art And Culture Magazine Jan 1996 - Sep 2006San Francisco, CaServed as the founding Editor and Creative Director of the influential Juxtapoz Art Magazine from 1996–2006. Developed the Juxtapoz brand from a niche art publication to become the vanguard of cutting-edge creative culture with the largest circulation of any art magazine worldwide, expanding circulation growth by over 500%. The Juxtapoz brand became a great source of youth culture marketing inspiration, prompting brands like Nike to create revolutionary new campaigns specifically targeting this readership and Toyota to launch the enduring Scion mark based directly on the magazine's culture. Oversaw large staff of Writers, Editors, Art Directors, Photographers, and Advertising Sales. Traveled internationally on a constant & extensive basis interfacing directly with artists, galleries, brands, and contributors worldwide. Consulted externally for major brands looking to target this demographic with product development and marketing/advertising outreach. Directed Juxtapoz brand PR and marketing efforts.Visit: Juxtapoz.com -
Creative ConsultantScion/Toyota Feb 2000 - Nov 2003Los Angeles, California, United StatesServed as primary external Creative Consultant in developing & launching the Scion brand for Toyota. Worked directly with the in-house "Project Exodus" team to help ideate and creative direct the nascent Scion brand that was being developed based on the creative culture of Juxtapoz Magazine and its primary audience of young progressive Millennials.
Jamie Oshea Skills
Brand Development
Creative Direction
Creative Strategy
Digital Marketing
Art Direction
Social Media Marketing
Advertising
Art
Social Media
Copywriting
Brand Management
Digital Strategy
Logo Design
Brand Architecture
Marketing Strategy
Concept Development
Graphic Design
Integrated Marketing
Digital Media
Interactive Advertising
User Experience
New Media
Marketing Communications
Communication
Curating
Magazines
Team Building
Infrastructure Development
Product Launches
Editing
Team Management
Publishing
Content Strategy
Content Development
Ideation
Packaging
Weed Control
Creative Development
Strategic Planning
Convergence Communications
Strategic Partnerships
Trend Analysis
Blasthole Drilling
Youth Culture
Creative Problem Solving
Production
Content Creation
Typography
Corporate Identity
Viral Marketing
Frequently Asked Questions about Jamie Oshea
What company does Jamie Oshea work for?
Jamie Oshea works for Ftw Lab
What is Jamie Oshea's role at the current company?
Jamie Oshea's current role is Svengali at FTW LAB.
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What are some of Jamie Oshea's interests?
Jamie Oshea has interest in Creative Culture, Innovation, Mma, Vintage Guitars, Fashion, Rock, Art, Roll, Tech, Automobiles.
What skills is Jamie Oshea known for?
Jamie Oshea has skills like Brand Development, Creative Direction, Creative Strategy, Digital Marketing, Art Direction, Social Media Marketing, Advertising, Art, Social Media, Copywriting, Brand Management, Digital Strategy.
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James (Jamie) O'Shea
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