Jamie Mackenzie (Fcim)

Jamie Mackenzie (Fcim) Email and Phone Number

Multi-Bestselling Author | Speaker | Coach @ Jamie Mackenzie
United Kingdom
Jamie Mackenzie (Fcim)'s Location
United Kingdom, United Kingdom
About Jamie Mackenzie (Fcim)

After years of many different personal and professional experiences, feedback from colleagues, customers, friends and family, I believe that I have a very real superpower – storytelling with impact. My mission is to help unlock this superpower within people, so that they too can enjoy the impact and the benefits that it will bring. Simply put ... Stories. Change. Lives. Over 20 years ago, a story shared about 28 bags of sprouts was enough to make the difference, to make an impact, and to change my life. This started me on a career path which has given me the most wonderful opportunity to engage with people, enjoy success, feel failure and more importantly ... learn. I am incredibly grateful for this journey so far and the stories that have been created, including: 🔋 Being empowered by great leaders to own strategy at domestic, regional and global level🌎 Leading engaged and talented multinational teams📱 The creation of new products and brands at a global level 🚀 Leadership of a post merger and acquisition business transition💚 Building lasting and authentic relationships with customers, partners, trade and national media📈 Part of a leadership team achieving six times revenue and EBIT growth👏 Coaching and mentorship of charity leaders and their boards Throughout my story so far, storytelling has featured everyday, and its impact has inspired me to undertake my most challenging chapter so far ... releasing my new book 📗28 Bags of Sprouts: Storytelling With Impact, introduces a new and unique storytelling framework, the sprout model, built upon my own experiences and superpower, which I believe can benefit businesses, leaders, teams, and more widely, people. Wherever my story now takes me, I hope that I can continue to impact people, make a positive difference and to change lives.

Jamie Mackenzie (Fcim)'s Current Company Details
Jamie Mackenzie

Jamie Mackenzie

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Multi-Bestselling Author | Speaker | Coach
United Kingdom
Employees:
1
Jamie Mackenzie (Fcim) Work Experience Details
  • Jamie Mackenzie
    Multi-Bestselling Author | Speaker | Coach
    Jamie Mackenzie
    United Kingdom
  • Jamie Mackenzie
    Bestselling Author And Narrator | Speaker | Storytelling Coach
    Jamie Mackenzie Oct 2023 - Present
    Have you ever been impacted by a story?I am a bestselling author, speaker, and experienced board level leader on a mission to unlock superpowers, impact people, make a positive difference, and change lives. Throughout my life and career, storytelling is a superpower that has featured in and enriched my every day, yet the gap that exists in the use of this within the workplace and beyond ... is significant.Work with me.Bestselling Author: Purchase my book and unlock a… Show more Have you ever been impacted by a story?I am a bestselling author, speaker, and experienced board level leader on a mission to unlock superpowers, impact people, make a positive difference, and change lives. Throughout my life and career, storytelling is a superpower that has featured in and enriched my every day, yet the gap that exists in the use of this within the workplace and beyond ... is significant.Work with me.Bestselling Author: Purchase my book and unlock a superpower, 28 Bags of Sprouts - Storytelling with Impact.Speaker: Book me to speak at your next event about storytelling with impact and the sprout model.Sprouting: Much like coaching, whatever your story, allow me to work alongside your business, leaders and teams, to unlock a superpower – storytelling with impact. Connect with me.Email: Jamie@jamie-mackenzie.comWebsite: www.jamie-mackenzie.comInstagram: @jamie.r.mackenzieX: @jamiermackenzieTikTok: @jamiermackenzieYouTube: @jamie-mackenzieFacebook: @jamiemackenzie28 Show less
  • Pluxee Uk
    Chief Marketing Officer | Exec Board Member
    Pluxee Uk Nov 2013 - Oct 2023
    Milton Keynes, United Kingdom
    Now branded as Pluxee (Was Sodexo Employee & Consumer Engagement part of the Sodexo Group, world leader in Quality of Life Services, operating in 80 countries around the world and employing over 450,000 people).Responsible for the creation and delivery of the business, commercial, product and marketing strategy >> Delivered x6 Growth in Rev and EBIT over 10 years Key Achievements:> Budget: £3.5m annual marketing budget inclusive of a team of 30 with an annual… Show more Now branded as Pluxee (Was Sodexo Employee & Consumer Engagement part of the Sodexo Group, world leader in Quality of Life Services, operating in 80 countries around the world and employing over 450,000 people).Responsible for the creation and delivery of the business, commercial, product and marketing strategy >> Delivered x6 Growth in Rev and EBIT over 10 years Key Achievements:> Budget: £3.5m annual marketing budget inclusive of a team of 30 with an annual engagement score ranging between 80%-87%.> Global Brand: Project lead in the creation of a new Global brand (Pluxee) for Sodexo, rolling out in 31 countries within 2023 > enabler for upcoming market public listing.> Product: Created and deployed a new product strategy, tech stack, operating model, and go to market for Sodexo Engage UK business > rolled out from 2021. In the last 2 years, launched 2 new and 2 migrated software services, contributing to a 32% trading profit growth.> Organisation: Created a new product (management & marketing) structure of 10 roles and SAFE Agile methodology > established a 3-year SaaS and digital payment solution product roadmap.> M&A: In 2017, led a post-acquisition company integration project across; brand, go to market, propositions, customer segmentation, commercial model, organisation design – NPS growth from 15 to 45 and 254% EBIT growth.> Digital: Deployed a new digital strategy across B2B and B2C, incorporating e-commerce, HubSpot, Exponia and Salesforce, contributing to 45% of the cumulative closed revenue and a 32% YoY increase in user spend. > PR: Responsibility for national PR and media engagement (proactive and crisis management) with average coverage of 20 pieces a month.> Partnerships: Management of the 3rd Party Partnership network – over 150 retailers and 13 products. Show less
  • Pilotlight
    Pilotlighter
    Pilotlight Apr 2021 - Sep 2023
    Pilotlight is an award-winning social enterprise that supports other charities tackling disadvantage in the UK. Through the Pilotlight Programme, I coach and mentor charity leaders and their boards to become more efficient, effective and sustainable
  • Samsung Electronics
    Head Of B2B Vertical And Product Marketing
    Samsung Electronics Aug 2010 - Nov 2013
    Chertsey
    Samsung Electronics is the flagship subsidiary of the Samsung Group and operates in 80 countries around the world, employing over 350,000 people.Responsibility for the creation and delivery of the commercial and marketing strategy for the Enterprise Business segment. Delivered through the ownership of the product and pricing strategy, commercial marketing plans and supply chain management.Key Achievements:> Organisation: Management of a team of 11 across category… Show more Samsung Electronics is the flagship subsidiary of the Samsung Group and operates in 80 countries around the world, employing over 350,000 people.Responsibility for the creation and delivery of the commercial and marketing strategy for the Enterprise Business segment. Delivered through the ownership of the product and pricing strategy, commercial marketing plans and supply chain management.Key Achievements:> Organisation: Management of a team of 11 across category management, digital and channel marketing, event management and supply chain.> Strategy: Formulated and executed the product, commercial and marketing strategy for the UK enterprise division across both hardware and solution categories within both retailer and reseller channels.> Commercial: Designed, implemented and owned the divisions commercial management schedule – a £70m Revenue target with a £2.8m marketing budget.> Product Marketing: Created 7 vertical marketing propositions, with aligned products and commercial modelling resulting in a 38% revenue growth over 18 months. > Digital: Management of the divisions digital marketing strategy, including SEO, PPC and the e-commerce platform – achieving 42% sales growth in 2 years.> Events: Led the company's customer marketing, events / hospitality - including 2 major events with over 700 attendees – resulting in a new biz pipeline of £10.2m. Show less
  • Samsung Electronics
    European Product Marketing Manager B2B
    Samsung Electronics Mar 2008 - Aug 2010
    Chertsey, England, United Kingdom
    Responsibility for the annual product plan across Europe for the b2b digital printing hardware and software portfolio. Including pricing, product strategy, product launching and in country support.Key Achievements:> Organisation: Management of a team of 3 including 2 products managers and 1 product marketing manager.> Product: Launched to market seven high end copier and print based devices, delivering over 60% growth across the Western European region.>… Show more Responsibility for the annual product plan across Europe for the b2b digital printing hardware and software portfolio. Including pricing, product strategy, product launching and in country support.Key Achievements:> Organisation: Management of a team of 3 including 2 products managers and 1 product marketing manager.> Product: Launched to market seven high end copier and print based devices, delivering over 60% growth across the Western European region.> Roadmap: Implemented a structured new product introduction process to Samsung, delivered through internal events as part of the Global and European launch process.> Commercial: Owned, monitored and supported sales performance of the product category across the European region resulting in a sales increase of 46%.> Global GTM: European Lead in a Global project team involving a 4-month secondment in Korea, responsible for developing the global marketing strategy. Show less
  • Toshiba Business
    Senior Product Marketing Manager
    Toshiba Business Sep 2003 - Mar 2008
    Chertsey, England, United Kingdom
    Toshiba TEC is part of the Toshiba Corporation with operations Worldwide. The UK Print Operation registered revenue of £80m in 2007.Reporting to the Marketing Director, responsibility for the delivery of the product marketing and product management strategy for the UK business.Key Achievements: > Organisation: Team of 2 Product Managers and 1 Product Marketing Manager> Product: Launched to the sales channels over 20 devices for Toshiba designed to offer… Show more Toshiba TEC is part of the Toshiba Corporation with operations Worldwide. The UK Print Operation registered revenue of £80m in 2007.Reporting to the Marketing Director, responsibility for the delivery of the product marketing and product management strategy for the UK business.Key Achievements: > Organisation: Team of 2 Product Managers and 1 Product Marketing Manager> Product: Launched to the sales channels over 20 devices for Toshiba designed to offer solutions for the commercial or corporate end user.> GTM: Formulated pricing, business and go to market strategies for each product.> Commercial: Collated, managed and submitted sales forecasts totalling 40 million+ revenue per year as part of the purchase, sales and inventory process .> Partnerships: Managed the product marketing functions relationship with an indirect dealer distribution force of 70 organisations and direct sales force of 50 sales people. Show less

Jamie Mackenzie (Fcim) Education Details

Frequently Asked Questions about Jamie Mackenzie (Fcim)

What company does Jamie Mackenzie (Fcim) work for?

Jamie Mackenzie (Fcim) works for Jamie Mackenzie

What is Jamie Mackenzie (Fcim)'s role at the current company?

Jamie Mackenzie (Fcim)'s current role is Multi-Bestselling Author | Speaker | Coach.

What schools did Jamie Mackenzie (Fcim) attend?

Jamie Mackenzie (Fcim) attended Insead, Product Focus, Southampton Solent University, Cim | The Chartered Institute Of Marketing.

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