Responsible for defining, designing, and implementing Adobe technical certification and content enablement programs. This includes sourcing new learning technologies, vendor acquisition and management, and learning practice strategies and tools, for successful credential attainment.► Program lead for the design & implementation of a new LMS / CMS that supports certification and its learning component. Work to integrate multiple vendors to streamline workflows and reduce learner friction. Currently on target with implementation dates.► Identify, evaluate, and procure technology-based learning and assessment solutions; the results include faster item development, increased sales pitch practice time, and new educational offerings.► Manage the development of job role frameworks that support learning and assessment toolsm which result in understanding skill and learning gaps.► Collaborate with Adobe product design staff to develop certification exam strategies.► Design courseware frameworks and learning paths that support certification offerings.► Implemented Avatar, AI-based evaluation tools to scale effective sales pitch practice; implementation resulted in saved first line manager time.► Align and measure learning and assessment tools to meet established KPIs.

►Responsible for Xvoucher's sales function including the sales strategy, competitive analysis, partnership development, and customer solutions.► Executive leadership team member, contributing to Xvoucher’s company strategy and planning. ► Created and deployed the go-to-market strategy for organizations’ credentialing and education market sectors, resulting in 50% increase in new clients and partners.► Developed and implemented learning partner strategies for higher education skills-based learning initiatives.► Fortified relationships with strategic education partners that promoted and supported growth of the Xvoucher platform, its partners, and the learning marketplace. Increased the number of partners by 50% and marketplace vendors by 35%.►Established and managed KPIs for sales growth, company capability development, and organizational success.

► Led sales enablement and manage client engagement of Caveon's portfolio of test security-related and SaaS technology-based services► Established business development practices, streamlined sales forecasting and sales pipeline processes resulting in improved sales reporting► Consistently met and exceeded sales targets year-over-year, while establishing new vertical market segments and driving ongoing brand recognition► Created and grew test development services, adding new capabilities and staff positions to Caveon’s services portfolio. Sales of new service doubled in two years' time► Markets served: K-12 assessment, professional certification, licensure, and higher education

► Conceived, created, and marketed first-of-its-kind certification program for test security professionals ► Program recognized as a differentiator for honoring excellence in test security professionals► Implemented innovative approaches in design, implementation, and administration of exams

► Led program and project management of specific California teacher credentialing programs► Managed overall timelines for exam / item field testing, facilitated bias and item review conferences ► Created online faculty resources for all California credentialing programs

► Developed sales plan and managed a sales territory of 20 counties in Northern California, selling educational technology and school security products► Conducted strategic planning with schools and districts for future purchases and professional development►Promoted new line of school safety and augmented reality (AR) primary-grade reading program products► Worked at all levels of the purchasing cycle. Manage sales forecast and funnel using Salesforce.com

► Created and managed sales and marketing consultancy, developing campaigns, business development strategies, sales pipelines, and marketing communications► Increased brand awareness five-fold for item banking software vendor► Generated a substantial cost savings to certification program as a result of recommended expense reductions

Lead business development efforts, generating sales, and managing key accounts.  Cultivated client relationships, built sales funnel, monitored and managed company sales.  Contributed to the development of key business development and sales initiatives; including: market segment growth, managing a sales pipeline, and strategic planning for the sales force.  Set strategic direction for the company by translating customer needs into services.  Developed company recognition and branding by creating newsletter and magazine articles, presenting at conferences, webinars, and meetings, and participating on industry-recognized boards.

Responsible for the design, development, and management of exams for HP’s technical certification program. Defined, developed, and managed learning strategies curriculum for sales and technical enablement. ► Created a single certification program brand to partners and customers by creating a cohesive exam development function. Included both a program office and a distributed cross-functional team. Developed program-wide policies and direction for the exam development function. ► Designed and calculated return on investment strategy for item development and certification that yielded an annual cost savings of $100K. ► Created a best-in-class certification program by procuring and managing vendors for test design, test delivery, item analysis, and test documentation. ► Contributed to Hewlett-Packard’s overall brand consistency by managing communications and projects with other internal HP organizations that depended on certification program deliverables. ► Lead strategy, policies, procedures, and delivery of both certification exams and qualification tests for the HP Certified Professional program. ► Managed a $1.2 million-dollar exam development budget. ► Gained program acceptance for worldwide program deployment of two test delivery vendors; 3rd vendor was eliminated: saving HP $1million dollars. ► Developed technical and sales enablement programs which resulted in an increase of product awareness ► Extended the Hewlett Packard certification brand by leading and contributing to industry certification task forces. ► Received Hewlett Packard MVP award for increasing the professionalism of Hewlett-Packard’s technical support workforce