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Venture builder with deep digital strategy, product development and customer acquisition expertise. Working with Fortune 500’s to design, validate, launch and scale new products and ventures.Founded multiple businesses in developed and emerging markets including Ventra, Nigeria’s leading full-service digital agency and IdeaWell, one of the first app development studios in the UK.
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Co-Founder And PartnerMassive LabsLondon, Gb -
Co-Founder & PartnerMassive Labs Nov 2019 - PresentLondon, United KingdomHelping the world's largest companies generate, test and validate their next big idea, be it a new business, product or service. Clients include Diageo, KraftHeinz, PepsiCo and Unilever. -
Advisor, GrowthZing Mar 2024 - PresentLondon Area, United KingdomInternational money transfer app by HSBC. -
AssociateZag Sep 2021 - PresentLondon Area, United Kingdom -
Marketing AdvisorBbc Maestro Oct 2021 - Jun 2022 -
Chief Marketing OfficerBbc Maestro Jul 2020 - Sep 2021Brought on as interim CMO to launch BBC Maestro and build its marketing function. -
Entrepreneur In ResidencePrehype Feb 2018 - Oct 2019London, United KingdomVenture development studio operating in London, Copenhagen, New York, San Francisco. -
Co-Founder, Product DirectorVentra Media Group Feb 2013 - Dec 2017Lagos, Nigeria & London, UkLaunched and grew full service digital agency in Sub-Saharan Africa from three to 30+ people across Nigeria and UK.Developed/delivered product and marketing strategy for clients including Chelsea FC, Heineken, Nokia, Pernod Ricard and Multichoice.Led Product Growth for The Guardian, “Nigeria’s most respected newspaper”, building digital platform from ground up and growing audience to millions of MAUs.Ran digital operations for Nigerian Idol and Africa Magic Viewer's Choice Awards (Africa's equivalent to Oscars). -
FounderIdeawell Jan 2011 - Dec 2012London, United KingdomBuilt app development studio specialising in strategy, UX design, development, mobile marketing and app-store optimisation.Clients included Castrol, Goal.com, Heals, Mercedes-Benz and Nokia. -
Marketing DirectorImimobile Sep 2008 - Feb 2011London, United KingdomGlobal provider of fully managed value added mobile services to operators, media owners, content owners and other large enterprises across the world. Acq by Cisco - Dec 2020 -
Marketing DirectorDx3 Technologies Jan 2008 - Sep 2008London, United KingdomWeb and mobile content services provider with digital rights to major record labels' catalogues.Acq by IMImobile - Sept 2008
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Co-Founder, Marketing And ProductOver The Air Media Aug 2007 - Jan 2008London, United KingdomSet up OTA Media, one of the UK's first independent mobile advertising agencies. Planned and managed customer acquisition and product marketing campaigns for Blue SQ, Mecca Bingo, PokerStars and Unilever.Merged with DX3 Technologies as part of a management buy-in.
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Marketing ManagerPocket Group 2005 - 2007London, United KingdomManaged DTC content download services across Web, SMS and mobile internet, running SMS and email marketing program to increase subscriptions.Helped Mobile Network Operators, including 3 UK, Virgin Mobile South Africa and O2 Ireland to increase traffic and content sales by restructuring their WAP portals.Developed and launched new products including full track music download store.Acquired by Win Plc. -
InternM&C Saatchi London Jul 2000 - Aug 2000London, United Kingdom
James Sallon Skills
James Sallon Education Details
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Media And Cultural Studies
Frequently Asked Questions about James Sallon
What company does James Sallon work for?
James Sallon works for Massive Labs
What is James Sallon's role at the current company?
James Sallon's current role is Co-Founder and Partner.
What is James Sallon's email address?
James Sallon's email address is js****@****ail.com
What is James Sallon's direct phone number?
James Sallon's direct phone number is +4478612*****
What schools did James Sallon attend?
James Sallon attended University Of Sussex, The London School Of Economics And Political Science (Lse).
What skills is James Sallon known for?
James Sallon has skills like Mobile Advertising, Mobile Marketing, Business Development, Mobile Applications, Product Management, Product Marketing, Mobile Content, Product Development, Digital Marketing, Digital Strategy, User Research, Growth Hacking.
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