Jamie Sawyer Email & Phone Number

Montgomery, Al, Us

Hire a creative with enough professional experience to understand your business and enough life experience to develop concepts and copy that connect with other humans.

Montgomery, Alabama, Us

After leading digital marketing efforts for Raycom Media until the company was acquired by Gray Television, I went out on my own to show local advertisers how video concepts work across platforms. The experience gave me a lot of empathy for digital sales people out there who have to educate advertisers about the ever more complex media landscape.

Birmingham, Al, Us

Managed the relationships and strategic initiatives on the Regions Bank, Alabama Power and Protective Life accounts.

Montgomery, Al, Us

After growing the social fanbase by 20X as the company's first Social Media Director, and building the digital discipline in marketing as VP of Digital Marketing, I returned to my agency roots and tried to up Raycom's game by building the Media Planning and Creative disciplines at Raycom's 65 television stations. Eight months in, Raycom was acquired by Gray Television.

Montgomery, Al, Us

Recognizing the need for digital marketing expertise at our television stations, I developed the Digital Marketing Manager role, established best practices for the discipline and created a measurement system for tracking ROI on digital marketing based on lifetime value of unique visitors on each digital platform. I also built Raycom's in-house digital agency from a handful of station designers to 39 creatives, campaign managers, and developers.

Montgomery, Al, Us

Hired as Raycom's first Director of Social Media, I was tasked with growing the social fanbase, increasing engagement and ultimately monetizing the audience. During that time, I created a proprietary content syndication tool using social APIs and implemented an enterprise social media management platform. Oh, I also grew the social fanbase from 750k to more than 20 million today.

Roanoke, Va, Us

A highly specialized development team creating social applications that change the way brands interact with consumers and companies do business with each other.

Richmond, Virginia, Us

Provided turnkey brand planning and creative direction to clients in retail, healthcare, technology, financial services, and e-commerce.

Roanoke, Virginia, Us

Developed new brand positioning for $1.5 billion health system. Guided the brand transformation from Carilion Health System into Carilion Clinic, a physician-led, patient-focused, integrated specialty practice.

Mobile, Alabama, Us

Revamped a 25-year-old agency by recruiting new talent and establishing a creative reputation, winning more than 100 creative awards and tripling billings in less than four years

Boston, Los Angeles And New York, Us

Instrumental in the brand development and conceptual positioning of several national brands, including Wachovia, Winston, Hanes, Thomasville Furniture, Sealy, Virgin Drinks, Siemens and others.

Rocky Mount, North Carolina, Us

Managed copy strategy for all agency clients, including Sprint and Hardee’s

Columbia, Charlotte, Charleston, Orlando And Washington, D.C., Us

Acted as the agency’s sole copywriter on all accounts and served as web strategist for companies developing a branded interactive presence for the first time.

Memphis, Tn, Us

Streamlined cost structure on mid-tier accounts that were not meeting profitability targets by serving in dual account service and creative capacity, thereby improving margins

Mba

Ba, Religion/Economics

Certificate, Brand Leadership

Advertising Copywriting