Jamie Choi
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Jamie Choi Email & Phone Number

Senior Product Designer at SoFi
Location: Pittsburgh, Pennsylvania, United States 8 work roles 2 schools
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Current company
Role
Senior Product Designer
Location
Pittsburgh, Pennsylvania, United States
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Who is Jamie Choi? Overview

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Jamie Choi is listed as Senior Product Designer at SoFi, a with 1 employees, based in Pittsburgh, Pennsylvania, United States. AeroLeads shows a matched LinkedIn profile for Jamie Choi.

Jamie Choi previously worked as Product Designer at Sofi and Product Design Intern at Sofi. Jamie Choi holds Master Of Design, Design For Interactions from Carnegie Mellon University.

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Email format at SoFi

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SoFi

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Profile bio

About Jamie Choi

Hello! I'm Jamie Choi, a product designer with a passion for storytelling and curiosity for technology that enrich our experiences. Currently, I am pursuing a Master’s in Interaction Design at Carnegie Mellon University (2023). Over the summer, I got to work with great folks at SoFi as a product design intern. I learned a lot about designing products that negotiate between business goals, the company’s vision, and member experiences. Previously, I worked as an architectural designer in New York City for three years after graduating from Cornell University with a Bachelor of Architecture.‍My interest lies at the intersection of design and technology, designing experiences that tell the story of a product, services, and ideas. So far, I’ve worked on websites, financial apps, AR experiences, and voice user interfaces – interactive experiences focused on storytelling and problem-solving.

Current workplace

Jamie Choi's current company

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SoFi
Sofi
Senior Product Designer
Building A Suite 4700, San Francisco, CA 94129, US
Website
Employees
1
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8 roles

Jamie Choi work experience

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Senior Product Designer

New York, Ny, Us

Product Designer

San Francisco, California, Us

Product Design Intern

San Francisco, California, Us

- Redesigned a key UI component with mobile/web scalability, widely used across five SoFi products – Invest, Relay, Loan, Banking, and Credit Card, expected to ship in May 2023. - Audited 12 existing use cases and interviewed 11 designers to identify pain points of the current UI component and its implementation. Integrated user inputs by conducting a think-aloud usability/AB testing session with 17 participants. The final work presentation received positive feedback from the design team and leadership.- Ideated and conceptualized an optimized user experience for SoFi Invest onboarding session that streamlines the currently segmented process of submitting applications, linking bank accounts, depositing cash, and checking for rewards into one coherent flow. Estimated to increase the setup success rate and help orient users on the next course of action in a multi-step process. Defined its interaction flows, visual designs, and prototypes.

May 2022 - Aug 2022

Architectural Professional

New York, New York, Us

Seaport Mixed-Use Tower (under construction)Crafted and communicated new user experience to 100–150 stakeholders from 45 different interest groups, including the city officials and agencies, through visual storytelling that led to the city’s approval of an $850 million construction project for the client, estimated to generate $1 billion in government revenue. Led iterative design process for initial area calculation and facade articulation through rapid 3D modeling and the making of concept book deliverables that successfully communicated design intents and research findings to the client, consultants, and potential investors for the project.U.S Department of Transportation, Volpe Headquarters (under construction)Explored and prioritized user experience by aligning design ideas, building functions, and needs of key stakeholders/end-users through collaborating closely with multi-disciplinary teams of consultants and creating design documentation for engineering and procurement partners.

Aug 2017 - Oct 2020

Architectural Intern

Ciudad De Mexico, Mx

May 2016 - Nov 2016
Team & coworkers

Colleagues at SoFi

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2 education records

Jamie Choi education

Master Of Design, Design For Interactions

Carnegie Mellon University

Bachelor’S Degree, Architecture

Cornell University
FAQ

Frequently asked questions about Jamie Choi

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What company does Jamie Choi work for?

Jamie Choi works for SoFi.

What is Jamie Choi's role at SoFi?

Jamie Choi is listed as Senior Product Designer at SoFi.

Where is Jamie Choi based?

Jamie Choi is based in Pittsburgh, Pennsylvania, United States while working with SoFi.

What companies has Jamie Choi worked for?

Jamie Choi has worked for Sofi, Carnegie Mellon University, Skidmore, Owings & Merrill (Som), Ten Arquitectos, and Samoo Architects & Engineers.

Who are Jamie Choi's colleagues at SoFi?

Jamie Choi's colleagues at SoFi include Vishal R., Vidita Thakor, Hartley Kaplan, Craig Poleman, and Dominick Robinson.

How can I contact Jamie Choi?

You can use AeroLeads to view verified contact signals for Jamie Choi at SoFi, including work email, phone, and LinkedIn data when available.

What schools did Jamie Choi attend?

Jamie Choi holds Master Of Design, Design For Interactions from Carnegie Mellon University.

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