Today’s fast-moving markets make it a challenging time for business leadership. To remain competitive, companies need to be continually looking for ways to stay ahead of the competition in efficiency, service delivery and market offerings. Some may see this as daunting but to be honest I love it.In my recent role as part of the senior executive team with Mantra Hotels I was able to lead the introduction of new systems in e-commerce, travel and hotel distribution and successfully execute multiple mergers and acquisitions that saw Mantra grow to become a leader in branded hotel chain performance in Australasia.The strategies we followed weren’t rocket science but simply the product of a sustained and unwavering focus on looking for opportunities to innovate, improve and evolve in our systems, technologies and operating practices. I’m glad to say it worked - a real testament to the business leadership I was part of, and it’s support team, and a business legacy I am proud of. Whilst my expertise most recently has been helping travel and resort operations enhance their e-commerce and distributions systems, having worked 10+ years earlier in my career in finance and accounting roles in banking, mining and travel industries I bring a strong grounding in business and commercial imperatives positioning me to be able to help any business looking to grow bottom-lines, expand market share and counter competitor attacks.Through my background I can help businesses:* Build capability in their sales and marketing teams, call centres and operations* Implement innovative E-Commerce and distribution strategies to improve revenue generation* Drive IT development teams and generate positive ROI on web development projects* Develop strategy, systems and personnel around niche travel products * Implement Affiliate Marketing programs to strengthen brand and voice in market* Build a culture of collaboration across brand, digital marketing, IT and sales teams