Ace Metrix™ is the leader in applying technology to the challenge of evaluating creative advertising. Our solutions help companies measure and improve the effectiveness of video advertising, directly improving their bottom line.

Headquartered in New York City, Tracx is the next generation social enterprise platform that empowers brands to manage, monetize, and optimize their business.Based on the company's proprietary technology, Tracx refines masses of raw data across social media channels, blogs, forums, news and retail sites, turning the posts and interactions into full conversations with intelligence around the participants. With Tracx, businesses obtain geographic, demographic, and psychographic insights to identify and target influencers, improve planning/content, enhance monitoring, and effectively focus engagement.

Managed the Client Growth team at Attention, a global social media marketing agency with over 125 people that focus on building true 360 integrated social strategiesWorked with new and existing clients integrating an educating ways to connect large brands with the influencers, consumers and new media that surrounded them every dayCompanies included Pepperidge Farm (Goldfish, Puff Pastry), E & J Gallo Winery, Diageo and Sports Authority

Managed the sales department of Mada Design, a full service creative design agency with 75 in-house artists, illustrators and designersResponsible for building the client base at Mada Design, leading to an increase in revenue of 45%Worked with leading companies in sports, entertainment and consumer products to provide a full service spectrum from identifying the target marketing strategy to developing and delivering the design proposalForged new relationships directly translated into projects with Fortune 500 companies such as CBS, CSS Industries, General Motors and NBC Universal

Launched and managed Peak Organic sales distribution for New York City and Long Island Worked closely with 2 different distributors in an effort to closely watch inventory levels and promotional incentivesOversaw inventory and developed business relationships with restaurant, retailer owners and sustainable organizationsOrganized over 100 promotional events in stores, restaurants and festivals with placements in the UN and Tavern on the Green

Managed community development projects from inception to completion including need identification, requirements gathering, resource planning and website development Major accomplishments include:Redesigned and optimized search results for Copan Ruinas, Honduras'​ official tourism website (http://www.copanhonduras.org/). Currently #1 when searching for Copan Ruinas, HondurasIncreased tourism-generated income for over 20 individual small businesses by highlighting their strengths and offerings on the websiteTrained the city council in the areas of information technology, business planning, website development and marketing