Freelance Graphic Designer
Current- Developed innovative and visually appealing graphics for various merchandise, such as apparel and accessories, in alignment with the artist's brand guidelines and industry trends.- Collaborated closely with UMG's artists, marketing teams, and product managers to understand their vision and requirements, translating them into compelling design concepts that effectively communicated the artist's identity.- Ensured brand consistency by maintaining the artist's visual branding and adhering to UMG's overall aesthetic standards across different products and platforms.- Stayed up-to-date with industry trends, emerging design techniques, and market preferences to continuously evolve and enhance the visual appeal of UMG's merchandise.- Prepared and delivered print-ready files to vendors, ensuring correct formatting, accurate colors, and meeting quality standards.- Actively participated in design reviews, incorporating feedback from stakeholders and making necessary revisions to achieve the desired creative outcome.- Managed multiple design projects simultaneously, ensuring deadlines were met and deliverables were of high quality, while effectively communicating progress and addressing any potential issues.