Janbart De Jong Email & Phone Number

Utrecht, Netherlands

Vianen, Utrecht, Nederland

Sabbatical - personal development - voluntary work

Schiphol-Rijk

Based on creativity and data driven analyses I improve existing product offers enabling retailers and NSC's to optimize turnover and customer loyalty. In addition we innovate our product offers for new mobility solutions such as Car sharing, autonomous driving and fleet services.Among others, my responsibilities include:• Head of brand marketing & communication• Develop and execute the marketing & communication strategy• CLM/CRM based customer journey optimization, penetration ratio and retention of financial services and service products• Design and development of online sales propositions and business development concepts• Online and offline advertising campaign coordination• Cross disciplinary relationship management with Renault Nissan brand Alliance• National launch and business development of Private Lease• Managing 3 FTE's (product management, communication coordinator & digital marketeer)

Leusden

Recruited by PON to manage the Go2Market project for MAN TGE:• Develop and execute the Marketing communication strategy for Light Commercial Vehicles (ATL/BTL advertising, offline and online campaign management) • Develop and execute the Product Marketing strategy incl. CLM/CRM and lead generation campaign management• Projectmanagement for commercial launch based on scrum techniques• Stakeholder management of the MAN factory and MAN dealer network• Set up and exection of commercial training program

Lijnden, Noord-Holland, Nederland

After completing the product management role succesfully, the board has asked me to take this managerial role. My responsibilities included but were not limited to:• Head of brand marketing, PR & communication• Development and execute marketing & communication strategy• Developing and coordination of online and offline communication campaigns• CLM/CRM and lead generation management• Event coordination (i.e. national Bedrijfswagen RAI 2015, ECOmobiel, Taxi expo) • Managing 2 FTE's (product management)

Lijnden, Noord-Holland, Nederland

I was recruited for this position by FCAN. Prior to application I have done high-level assessments and have been on first level management interviews at headquarters of FCA in Turin. Among other things, my responsibilities include:• Opstellen en uitvoeren van de (introductie) product marketing strategie incl. CLM/CRM en lead generatie campagne management • Price and strategic product positioning of the complete Fiat Professional model range, meeting budget and margin requirements • Ensuring a competitive position of all pillar models • Managing strategic product positioning and lifecycle • Communication, coordination and implementation of product developments with a focus on digital and online structured frameworks• Account managing local vehicle converters developing innovative conversions for enhanced product usability and targeting a wider range of customer groups• Sales & product planning

Utrecht Area, Netherlands

After successfully achieving various goals in my previous position, Mercedes-Benz created this new position for me because of my knowledge, long term strategic overview, commitment and team player characteristics. Among other things, my responsibilities included:• I have successfully developed and implemented various commercial loyalty and sales incentive programs addressed at the dealer network• Communication expert in the areas of commercial actions, sales processes, stock management and incentive programs and online information structured frameworks• Developing the market introduction strategy for new Mercedes-Benz products• Utilizing Retail Consultancy within a flagship retail store, I have developed clear sales and back office processes which resulted in the Mercedes-Benz Sales Guide

Utrecht Area, Netherlands

My responsibilities included, but were not limited to:• Product owner Sales incentive programs• Return On Investment of national sales support acitivities and optimizing budget investment• Managing the national sales stock policy (sales, demo and showroom)• Commercial sales support administration• Standmanager AutoRAI 2009 Mercedes-Benz Cars

Bba, Bachelor Business Administration - Marketing

Activities and Societies: Vice president of international students team

Mba, Master Business Administration

A, Marketing & Sales Management