Janco Van Der Linde Email & Phone Number

The Hague, South Holland, Netherlands

Den Haag, South Holland, Netherlands

Berkel En Rodenrijs, South Holland, Netherlands

Amsterdam Area

Utrecht, Netherlands

Utrecht, Netherlands

London, United Kingdom & Bilthoven, Netherlands

• Created high value sales pipelines across multiple Truphone countries by creating and executing demand creation & outbound marketing programs
• Increased sales effectiveness & consistent messaging by introducing centralised & localised sales collateral development in combination with a global marketing library
• Created a contemporary brand look & feel
• Created and managed an effective global marketing team with Digital Marketing Executives, Communications Managers &… Show more
• Created and managed an effective global marketing team with Digital Marketing Executives, Communications Managers & Copywriters Show less

Netherlands

• ATL campaigns, which resulted in a 500% growth of not only the brand awareness, but also the brand preference in a time frame of 6 months.
• Responsible for driving lead generation through Telemarketing, Events, Roadshows etc, which contributed substantially to the sales pipeline.
• Responsible for development and management of an inside sales team which handles all inbound sales.
• Managing and activating the sponsorships with the Vitesse Football Club and the Lotto… Show more
• Managing and activating the sponsorships with the Vitesse Football Club and the Lotto NL Jumbo Pro Tour cycling team.
• Set-up a lead nurture program based on marketing automation and a content platform.

• MT member responsible for marketing and communications for both the consumer and the business market.
• Managing and developing the marketing & communications team with 7 FTE.
• Development of the new positioning of the Telecombinatie retail brand and successfully completing the consecutive rebranding.
• Changed the marketing & communications department from a cost center into a profit center
• Development of a new program for continuous business lead generation which enables… Show more
• Development of a new program for continuous business lead generation which enables the Telecombinatie business dealers to structurally develop new business. Show less

• Senior Marketing Manager for the SME & LE/CE segments of the business market:
• Lead the development of propositions for Multinational Customers in cooperation with Deutsche Telekom in order to enable acquisition of MNC’s in the Netherlands.
• Develop and manage partnerships and joint business propositions with fixed telecom operators like Tele2 and EspritXB. This enabled T-Mobile Netherlands to expand its portfolio with fixed telecom propositions and meet.
• Develop and manage partnerships and joint business propositions with fixed telecom operators like Tele2 and EspritXB. This enabled T-Mobile Netherlands to expand its portfolio with fixed telecom propositions and meet.
• Set up new direct sales distribution channels in the SME segment and further developed the existing direct channels. Set up lead generation, sales tooling, and propositions to support these channels.
• Lead the development of the Business Partner Program for the indirect SME and LE sales channels. This programme included trade marketing activities, lead generation, funding etc. Show less

• Marketing Manager responsible for marketing the T-Mobile Mobile Working portfolio:
• Responsible for the ATL and BTL marketing campaigns for mobile working.
• Managing the marketing plan and operational planning for the mobile working/mobile internet portfolio.
• Responsible for the development of the business mobile internet strategy 2007-2010.
• Develop and lead cross sell campaigns on the installed customer base.

• Responsible for building the business data portfolio:
• Development and go to market of propositions like Mobile Broadband Internet, BlackBerry, Mobile Internet on PDA’s and roaming propositions.

• Responsible for the development and management of new PMC's & business partner policies:
• Lead the development of new products/services and new market segments in cooperation with software partners in various vertical markets.

• Managing the marketing (communication) policies, operational planning and execution for Europe:
• Lead and assist the regional marketing specialists in various European countries.

• Marketing Communication for Europe:
• Responsible for all marketing communication activities in Europe. i.e. direct mail, brochures, newsletters, exhibitions and advertising.

Marketing

Education record

Education record