A business leader who has founded, launched, and operated a highly successful publishing business in the UAE, creating a brand that has become a household name in Abu Dhabi. With 25 years of experience in branding, marketing, business development and partnerships, I have developed integrated marketing strategies, brand launches and managed major promotions and events. I am a driven executive with vast experience in a multitude of industries but with a passion for, and a focus on, tourism, culture, media, and publishing.