Integrated marketing leader for Greater China Region, covering end-to-end marketing for mainland, Hongkong and Taiwan.

Product marketing leader. Talk to me about cloud native App/Dev, hybrid and multi-cloud, data solutions, and exciting offerings on Generative AI across infrastructure, AI engineering, and intelligent apps.

Azure hybrid data solution business leader, managing a top notch team to grow the next gen data & AI solutions across hybrid and multicloud.

Marketing leader for Azure Arc - Define marketing strategy for next generation hybrid & multicloud data solutions, incl. differentiated end to end narrative and product roadmap, effective GTM execution across customer marketing, field and partner ecosystem, and an one-MSFT approach across the full stack of hybrid compute, app/dev and other 1st party services. Compete lead for Azure Data Services - Global compete strategy at platform level against Oracle, AWS and GCP, looking at holistic value prop to customers. GTM executing on strategy across field and partners.

Sales Funnel & Top SMB Accounts Lead, US Small & Mid-sized Business, 2016-- Defined marketing and outbound sales strategy that combines scalable, high-touch marketing effort and propensity-targeted outbound sales together towards 5,400 high-value, high-potential accounts- Led cross-team execution involving to-customer marketing, to-partner marketing, outbound tele sales, technical sales support, channel-wide joint account planning, and partner sales support. - Boot-strapped new SMB outbound tele from the ground up: Built account targeting strategy and rep readiness/coaching throughout; defined priority sales motions and got team’s compensation model changed ensuring equal incentive for all channel type.- Reverted revenue decline from -10% 3-yr CAGR to +10% YoY revenue growth, and uplifted cloud product penetration by 900 bps- Led US pilot on “sell-with partner” with WWIS Fargo team, leading to 7x monthly opportunity volume with partners while maintaining high win rates.• Worldwide FY17 Gold Club Winner; Worldwide SMSP Area Award Winner (US); FastTrack promotion earnedServer & Cloud Computing Marketing Lead for small and medium sized business in US, 2014-2016- Drive marketing strategy and multi-channel execution for Microsoft Azure direct buy, Windows Server 2012R2, SQL Server 2014 and SQL Server 2016.- Designed and launched the 1st US local engagement program using Marketing Automation on Marketo - Extreme Team Award winner for marketing automation and top performance in Hybrid IT marketing

Business owner for a global top-10 Point of Sale in Expedia Worldwide, achieving- Aggressive top line sales target and bottom line efficiency/profitability- Product roadmap of the e-commerce website, namely effective travel search/shopping, easy check-out, mobile web experience and responsive strategy.- Marketing strategy and execution, incl. multi-million marketing budget and marketing staff - Cross-functional leadership, leading functional teams in Technology, Global Operations, Business Intelligence, Finance, and Legal to define and execute key initiatives in sales, product enhancement, and customer satisfaction • Define marketing strategy and oversee execution via multiple channels/vehicles, incl. paid search with Google/Yahoo, online partner marketing, OBM/email marketing, as well as traditional media in prints, direct mail, and brand marketing• Define online merchandising priorities and set offer calendar with the marketing manager, based on user purchase behavior analysis and online traffic footprint; drive delivery of new merchandising features with Technology team• Develop product roadmap and drive delivery of key milestones, incl. whole-scale platform migration to Expedia’s best-in-class search engine, new user-friendly checkout path, and mobile web experience

Managed online offering, long-term investments;Developed economic models to assess channel migration impact and future opportunities

Promote brand awareness in banking industry, sell projects to top Chinese banks and manage senior management level communication