Jane Quach Email & Phone Number

Sydney, Nsw, Au

Australia

Sydney, New South Wales, Australia

- Developing & executing comprehensive annual category marketing strategies across NARTA Marketing Pillars (Catalogue, Promotion, Retailer Amplification, National Product Review) to drive brand visibility & product- Collaborated with key suppliers to implement targeted marketing campaign, via members’ channels. Prominent suppliers like EHP Group, Fisher & Paykel, LG, and Samsung, and key retailers partners such as JB-Hifi, The Good Guys, and Betta Home Living.- Leading the development & implementation of 6+ promotional campaigns annually within Cooking & Whitegoods categories, overseeing all aspects from concept development to production of in-store POS materials, monitoring and analysing campaign performance to optimise outcomes.- Monitoring revenue growth through effective budget planning and management, to align marketing initiatives with financial goals to maximise ROI within the competitive home appliances sector.

Sydney, New South Wales, Australia

- Planning, developing, and managing monthly promotions, monthly EDms Always-on strategies based on market trends, to support sales objectives. Key suppliers: EHP Group, Fisher & Paykel, LG, Samsung- Cooperating with creative team (graphic designers & copywriters) to ensure projects & campaigns meet client's briefs, live on time, on budget and reach to the right target audience- Cooperating with different suppliers to generate in-store POS, T&Cs, microsite to support the success of sales promotional programs- Analysing campaign data using Google Analytics & Google Data Studio and generating post campaign report- Proposing clients with different advertising approaches based on historical results.- Assisting in advertising & marketing budget control & finance processes by following up invoices & expenses with suppliers.

New South Wales, Australia

"Industry Talks Podcast" (English Translation)Unsure of what career to pursue? Unable to make decisions among potential options? This podcast is a series of human-interesting stories that will help Vietnamese youngsters widen the mind, open the heart and enlighten the passion for settling upon career voyage. A new episode is published every other Monday, covers the story of a specific industry.

Sydney, New South Wales, Australia

- Curated content for monthly catalogues of key consumer electric retailers including Retravision, Designer Appliances, Betta Home Living, VideoPro, and others, ensuring engaging and informative product presentations that resonate with target audiences.- Efficiently managed and updated the product database on clients' websites National Product Review to maintain accurate and up-to-date product information across digital platforms.- Maintained proactive communication with suppliers to coordinate promotions and updates on newly released products, ensuring accurate representation across catalogues, social media platforms, and other media channels.- Collaborated closely with the Studio team to ensure seamless integration of copywriting and artwork into various advertising materials, ensuring alignment with client briefs and delivering consistent messaging across all advertising channels.

Sydney, New South Wales, Australia

- Proposing, executing and implementing various strategies (digital, engagement, networking, etc.) to penetrate into new markets (Vietnamese International Student– Onshore/Offshore)- Demonstrate passion, interest and the will/desire to improve in the ‘world of digital marketing’ -constantly putting theory into practice- Developing new opportunities through establishing ‘win-win’ relationships with key stakeholders- Demonstrating creativity and ‘calculated risk taking’ attributes in suggesting business initiatives and investment which are cost-effective with maximum impact

Sydney, Australia

- Account managing for comms, strategy + event briefs + creative brief from clients and sponsors- Partnership + Sponsorship negotiation and management- Strategy consulting for sponsor ( eg. T&N Immigration, PTE Magic) to promote brand image in Vietnamese community- Building strong connecting with Vietnamese associations from other universities & states ( eg. UTS, USYD, UNSW, MQ, Melbourne, Adelaide)- Management of media corporation with local and global channels ( eg. MateOi TV, SBS, VTV4)- Supervising & leading a group of 50 members from the age of 18 30KEY ACHIEVEMENT: - Changing strategy of a-20-year organisation (2018): With the agreement of all former presidents from 2010-2017, VDS NSW marked a new milestone of partly becoming a creative agency that not only support students with their overseas life but also creating advertising materials to promote for business who provides services for International students. This new milestone has also created more opportunities for students in media, communication and business firms to experience practical projects and get their portfolio built.

Sydney, Australia

- Executed innovative content plan and visual images to advertise annual events and reach the target audience- Prepared media releases & working with media partners such as SBS Vietnam, VTV4, VTC10, Mate Oi TV- Written email newsletters, media release, social media campaigns and event descriptions- Managed published content on Facebook and Instagram such as images, videos written and audio contents- Analysed Facebook and Instagram insights, audience interaction and engagement- Coordinated a 16K+ follower Facebook Fan Page & a 60K+ member Facebook Group Page for Vietnamese overseas students in NSWKEY ACHIEVEMENT: - Managed one of the most popular Vietnamese Facebook Fan Pages & Group Pages in NSW: - In my two-year term of the presidency (2018-2020), VDS NSW has increased 10K followers on Facebook Page and 20K members on Facebook Group

Sydney, Australia

- Researched & analysed customer insights for annual events- Start to end led and organised 5-7 events annually including online campaigns and offline activities (eg. - Educational workshop, Real Estate seminar, Sports tournament, Musical show)- Coordinated events for sponsors & clients to generate potential leads - Planned and coordinated logistics such as venue Hire, budget, decoration, props pump-in and pump-out schedule- Provide events reports and analysis based on events results and audience feedbackWorked with Marketing and Creative team to drive promotion to meet KPIsKEY ACHIEVEMENT: - Pioneered in producing Vietnamese theatre plays in Sydney, attracting 300 audiences each year:From 2016-2019, I have led a production team of 50 members, including performers and crews, to run a total of 4 theatre plays to light up Vietnamese cultures on Australian stages.Our plays are below:- The Paper Lantern (2019)- Bonjour Saigon (2018)- The Story of Lotus (2017)- Through the Monsoon (2016)

Sydney, Australia

- Working closely with Design Team Members to ensure all the graphic designs follow the original ideas provided by the Event Department- Being in charge of designing posters, banners, Facebook promoting posts for advertising activities- Graphic creation ( eg. Posters, print ads, banners) for media and event production by skilfully applying Adobe Suite ( eg. Photoshop & Illustrator)KEY ACHIEVEMENT:- Re-branding a-20-year organisation (2018): Designed new logo for VDS NSW, marking the rebirth of VDS NSW as a young, creative and enthusiastic Vietnamese organisation after 20 years

Australia

- Applied Adobe Suite (eg. Photoshop and Illustrator) to design brochures, flyers and cover book.- Created Powerpoint Slides for CEO, Associate Partner and Marketing Manager while attending seminar and workshop. - Created new look for the company's website by arranging new layout and features. - Worked close with Marketing Manager and Content Creator to keep the website updated.

Sydney, Australia

- Took orders, operated cash register, banking procedures and POS- Helped with promotions and daily specials and Deal with customers queriesand complaints- Maintained the sanitation and cleanliness of the store, dining area and thefood bar after customer leave- Trained new staffs on customer services, POS operations and cash handlingAchievement: Being awarded as Crew of the Month in Dec 2016 and Sep 2017

Creative Brand Strategy Bootcamp

Bachelor Of Public Communication, Advertising

- Demonstrated the understanding of theories, concepts, practices in Advertising Principles, Brand Awareness and Consumers Behaviours..

Foundation, Communication And Media Studies

Education record