Jane Watson Email and Phone Number

I'm an award-winning content marketing manager, editor, content strategist, content designer, former journalist and storyteller with extensive expertise in developing and programming high-quality, data-driven and user-centric content products to drive customer awareness, engagement, and conversion.• Specialties: I'm a leader and expert in digital content strategy, content development, SEO strategy and journalism-style storytelling in service of customer needs, company priorities and business objectives.• Leadership skills: Building high-functioning, high-quality creative teams and managing in-house, remote and freelance editors, writers, video and multimedia content producers, photographers and designers. I have excellent internal communication skills and a facility for building partnerships with key stakeholders across the enterprise, as well as exceptional talent management.• Additional skills: Editing, writing, voice, style and brand standards; story concepts; SEO best practices; editorial calendars and web content operations including CMS adoption and workflow tools; content governance; journalistic ethics, content best practices; content design.• Key team partnerships: SEO, social media, site metrics and web analytics, digital product management, UX/UI design and audience research, front and back-end development, customer insights, sales and customer service, merchandisers and digital merchandisers, product information teams, and legal department for risk mitigation.• Professional subject matter expertise and interests: Technology tools and cloud computing, E-commerce / retail, online learning, journalism, outdoor recreation, travel, arts and entertainment, education, and design. • Career passion: To create inspiring, engaging, educational, and easy-to-use content that makes a positive difference in people’s lives.